Field Sales Manager
Salary: £32,940 per annum
Location: Stanley, DH9 9XW
About the Role
As part of our continued growth, we are looking for a hands on Sales Manager to lead our Durham operation.
This is not a desk-based management role. You will spend the majority of your time on the road supporting drivers, developing routes, growing sales and ensuring high standards are maintained across the depot.
You will be responsible for driving sales performance across a fleet of food trucks serving workplaces throughout the North East. You will work closely with the Depot Manager and Supervisors to improve performance, develop the team and identify opportunities for growth.
This role would suit a strong people manager who enjoys being operationally involved, solving problems, coaching staff and delivering results.
Key Responsibilities
Sales Performance
- Drive sales growth across the depot's fleet of food trucks
- Monitor daily route performance and take action where required
- Increase average spend per customer and customer numbers
- Drive promotional activity and maximise offer uptake
- Identify underperforming routes and implement improvement plans
- Support and coach drivers to improve sales performance
- Lead by example with high standards, energy and accountability
Route Development
- Develop and grow existing routes and customer bases
- Identify and secure new business opportunities
- Support new route launches and route expansion
- Assist with route planning and optimisation
- Ensure route coverage is maintained during holidays and absence
- Build strong relationships with customers and site contacts
Team Leadership
- Lead, motivate and develop the sales team
- Set clear expectations and performance standards
- Conduct coaching, training and performance discussions
- Support recruitment and onboarding of new team members
- Build a positive, high-performance culture
- Address poor performance promptly and professionally
Operational Standards
- Ensure vehicles are clean, compliant and well-presented
- Monitor merchandising and product presentation standards
- Ensure company policies and procedures are followed
- Maintain excellent customer service standards across the depot
Communication & Reporting
- Monitor and report on sales performance
- Analyse performance trends and identify opportunities
- Escalate issues quickly and provide solutions
- Work closely with the depot management team
- Provide regular updates on performance, opportunities and challenges
About You
Please read the below carefully before applying.
We are looking for someone who can demonstrate:
- Proven experience managing people
- Previous management experience within a sales, retail, hospitality, catering or service-led environment
- A strong track record of delivering sales growth and improving performance
- The ability to motivate, coach and hold people accountable
- Excellent communication and relationship-building skills
- Strong organisational and problem-solving abilities
- Commercial awareness and the ability to make decisions independently
- A hands-on approach and willingness to lead from the front
- A full UK driving licence
The successful candidate will:
- Deliver sales growth across the Durham operation
- Improve route performance and customer numbers
- Develop and support a high-performing team
- Maintain excellent operational standards
- Identify and secure new business opportunities
- Help drive the continued growth of the Durham depot
Why Join 2U Food?
2U Food is one of the North's leading workplace food service providers, operating over 100 food trucks serving workplaces across the North West and North East.
We are a growing, ambitious and fast-moving business with a strong reputation for quality, value and service.
This is an opportunity to take ownership of a key operation, make a genuine impact and build your career within a successful and expanding business.
Pay: £32,940.00 per year
Benefits:
- Company events
- Company pension
- Discounted or free food
- Free parking
- On-site parking
Work Location: In person
