JOB DESCRIPTIONBusiness Development Manager
Employer: JAMES Y7 LTD
Location: 3 The Quadrant, Coventry, England, CV1 2DY
Occupation code: SOC 3556 – Sales Accounts and Business Development Managers
Salary: £56,200 per year, guaranteed basic salary
Hours: 37.5 hours per week
Employment period: 7 November 2026 to 6 November 2028
Reports to: Director of JAMES Y7 LTD
About JAMES Y7 LTD
JAMES Y7 LTD provides professional accountancy and taxation services to individuals, sole traders, contractors and small and medium-sized businesses throughout the United Kingdom. Its services include Self Assessment, Corporation Tax, VAT, payroll, CIS, bookkeeping, Making Tax Digital support and HMRC correspondence.
Purpose of the role
The Business Development Manager will lead JAMES Y7 LTD’s business-development, client-acquisition and commercial-growth strategy.
The postholder will identify new markets and commercial partnerships, develop sustainable sources of business, manage the sales pipeline and strengthen relationships with prospective and existing clients. Digital platforms and face-to-face events will be used as client-acquisition channels within a wider commercial strategy.
This is a manager-level commercial position and not solely a social-media, content-creation or administrative role.
Main responsibilities
- Develop and implement JAMES Y7 LTD’s business-development and client-acquisition strategy.
- Research the UK market to identify potential clients, emerging sectors, commercial opportunities and suitable business partnerships.
- Establish annual and quarterly client-acquisition, conversion, revenue and retention targets.
- Manage the company’s CRM system and maintain an accurate pipeline of leads, prospects, proposals and active client accounts.
- Build and maintain professional relationships with sole traders, contractors, company directors and SME decision-makers.
- Assess prospective clients’ commercial requirements and coordinate appropriate service proposals with the company’s accountancy and taxation team.
- Prepare and present service proposals within the pricing and commercial parameters approved by the director.
- Plan and oversee lead-generation campaigns across X, Instagram, TikTok, Facebook, LinkedIn, YouTube and other appropriate digital channels.
- Represent JAMES Y7 LTD at relevant business, professional and community events to promote the company’s services and develop new relationships.
- Develop referral arrangements and commercial partnerships with suitable organisations and professional service providers.
- Manage key client accounts and implement appropriate client-retention and relationship-development initiatives.
- Monitor qualified leads, conversion rates, client-acquisition costs, revenue growth, retention and return on investment.
- Produce sales forecasts, commercial reports and performance recommendations for the director.
- Analyse campaign and pipeline data to identify underperforming activities and recommend corrective action.
- Coordinate external marketing providers, event arrangements and other suppliers supporting business-development activities.
- Manage the approved business-development and promotional budget responsibly.
- Work collaboratively with the company’s tax, accountancy, payroll and administrative functions to support a professional client journey.
- Ensure that promotional and client-acquisition activities comply with UK GDPR, direct-marketing requirements, advertising standards and company policies.
- Perform other reasonable manager-level business-development responsibilities consistent with the nature and seniority of the position.
Qualifications and experience
The successful candidate should have:
- A degree-level qualification in business, management, marketing, commerce or a related discipline, or equivalent relevant professional experience.
- Demonstrable experience in business development, client acquisition, commercial sales or account management.
- Experience managing a CRM system and maintaining a structured sales pipeline.
- Experience preparing commercial proposals, forecasts and performance reports.
- Strong knowledge of digital lead-generation channels and face-to-face business development.
- Experience building professional relationships with business owners, directors or other decision-makers.
- Previous experience within accountancy, taxation, financial or professional services is desirable.
Skills and competencies
- Commercial awareness and strategic thinking.
- Strong negotiation, presentation and relationship-management abilities.
- Excellent written and verbal communication skills.
- Ability to set targets and manage work independently.
- Strong analytical and performance-reporting skills.
- Ability to interpret sales, conversion, revenue and ROI information.
- Professional judgement and confidentiality when handling client information.
- Strong organisational and CRM-management abilities.
- Knowledge of UK GDPR and responsible direct-marketing practices.
- Ability to represent JAMES Y7 LTD professionally at meetings and external events.
Performance measures
Performance will be assessed using genuine commercial indicators, including:
- Growth in qualified prospective clients.
- Client conversion and retention rates.
- Accuracy and quality of the sales pipeline.
- Revenue generated from business-development activities.
- Client-acquisition costs and return on investment.
- Development of sustainable partnerships and referral channels.
- Quality and timeliness of commercial reports and forecasts.
The employee will work directly for JAMES Y7 LTD. This position does not involve placement with, or the supply of the employee to, a third-party client.
Pay: £56,200.00 per year
Work Location: In person