Content & Marketing Lead
18 hours per week
£20,000 per annum
Based across Halifax, Brighouse & Bradford
About us
We're looking for a Content & Marketing Lead to take ownership of the content and marketing across our businesses.
You'll work across three brands:
- Skin by Sarah – an established nurse-led aesthetics clinic.
- Beach Luxury Tanning – a growing multi-site tanning business.
- Sarah Deacon – a founder-led business and personal brand.
This is a new role within our business. We're looking for someone who enjoys creating content, has a strong understanding of social media and marketing, and wants to play an important role in how our businesses are presented to our customers and online.
You'll work directly with the founder and have genuine responsibility for developing the content, marketing and online presence across all three brands.
What you'll be doing
You'll be responsible for the day-to-day content and marketing across our businesses, including:
- Planning and managing content across all three brands.
- Filming and editing high-quality short-form video.
- Creating Instagram Reels, Stories and social media content.
- Photography and videography.
- Managing our social media platforms, including Instagram, Facebook and TikTok.
- Planning and creating monthly email marketing campaigns.
- Supporting marketing campaigns, launches and events.
- Leading content capture across our businesses by working with our teams to create a consistent flow of photos, videos and day-to-day content.
- Building and maintaining an organised content library.
- Monitoring performance and using analytics to continually improve content and marketing activity.
- Maintaining a consistent, high-quality visual identity across every platform.
- Continually looking for opportunities to improve how our businesses are presented online.
This is a predominantly on-site role, as we believe the best content comes from being part of the businesses.
What we're looking for
We're looking for someone who is creative, organised, takes pride in their work and enjoys bringing ideas to the table.
You'll have experience creating content and managing social media for a business or brand, together with a portfolio that demonstrates your work.
You'll ideally have:
- Experience managing business social media accounts.
- Excellent photography and videography skills.
- Strong short-form video filming and editing skills.
- A current understanding of Instagram, TikTok and social media trends.
- Excellent visual judgement and attention to detail.
- Good organisational skills and the ability to plan ahead.
- Confidence working independently and taking ownership of your role.
- The ability to adapt content for different audiences and brands.
- An interest in analytics and understanding what performs well.
Experience within aesthetics, beauty, retail or hospitality would be an advantage, but we're equally interested in seeing a strong portfolio and someone who genuinely understands modern content and marketing.
What we offer
- A varied role across three established and growing brands.
- Genuine autonomy and the opportunity to make a real impact.
- Direct access to the founder and involvement in business growth.
- Flexible working across 18 hours per week.
- A friendly, supportive and professional team.
- The opportunity to shape and develop a brand-new role within growing businesses.
- A new role with the opportunity for responsibilities and hours to develop as our businesses continue to grow.
How to apply
Please send us:
- Your CV.
- Links to up to three public social media accounts you have managed or created content for, together with a brief explanation of your involvement with each.
- Links to three examples of short-form videos you have personally filmed and edited.
- A brief example of a social media account or marketing project you've helped develop, including what you changed and any results you achieved.
- After looking at Skin by Sarah, Beach Luxury Tanning and Sarah Deacon, tell us one opportunity you see for each brand and why.
Shortlisted candidates will be invited to interview, with final candidates completing a paid practical content session before appointment.
This role is subject to a six-month probationary period.
Pay: From £21.37 per hour
Work Location: In person
