- Overview
- We are seeking a dynamic and results-driven Advertising Account Manager. This role involves managing and optimising digital advertising campaigns across various platforms to maximise client ROI. The ideal candidate will possess a strong understanding of digital marketing tools, including Google Ads, social media management, and media buying, with a focus on PPC campaign management. This position offers an exciting opportunity to work in a fast-paced environment, delivering innovative advertising solutions for diverse clients.
- Duties
- Develop, implement, and optimise digital advertising campaigns across platforms such as Google Ads, Facebook Advertising, and DoubleClick.
- Manage social media accounts and create engaging content strategies to enhance brand visibility.
- Analyse campaign performance using tools like Google Analytics and Google Tag Manager, providing detailed reports and insights.
- Oversee keyword research and SEO strategies to improve organic search rankings alongside paid campaigns.
- Collaborate with clients to understand their marketing goals and tailor advertising strategies accordingly.
- Monitor industry trends and emerging technologies to recommend innovative advertising solutions.
- Ensure all campaigns comply with platform policies and best practices for optimisation.
- The Advertising Account Manager will be responsible for the following essential functions:
- Campaign planning — Designing and executing advertising campaigns promoting seasonal menus, Greek‑inspired dishes, and event programming, ensuring alignment with the pub’s culinary heritage.
- Client relationship management — Acting as the primary liaison for the business, interpreting brand goals and customer demographics to deliver tailored advertising strategies.
- Digital channel oversight — Managing paid and organic activity across social media, search, display, and hospitality‑focused platforms to increase visibility and bookings.
- Brand‑aligned content creation — Producing culturally authentic visual and written content reflecting the pub’s British-Greek inspired identity.
- Customer engagement strategy — Developing targeted email campaigns, remarketing activity, and community‑focused advertising.
- Commercial opportunity development — Identifying opportunities such as food festivals, cultural partnerships, and experiential pop‑ups.
- Cross‑team collaboration — Working with the Head Chef, operations team, and creative partners to promote menu innovations and events.
- Supplier and media coordination — Managing relationships with media owners, photographers, videographers, and hospitality‑sector partners.
- General account duties — Supporting campaign delivery, reporting, and overall advertising performance.
- This role is essential to maintaining competitive advantage, ensuring culturally authentic advertising output, and supporting long‑term commercial growth.
- Experience
- Proven experience in digital advertising, particularly with Google AdWords, Facebook Advertising, and Google Analytics.
- Strong knowledge of media buying techniques and PPC campaign management.
- Familiarity with SEO principles and content optimisation strategies.
- Experience managing social media platforms and creating content calendars.
- Proficiency in using advertising tools such as Google Tag Manager and DoubleClick is desirable.
- Excellent organisational skills with the ability to manage multiple campaigns simultaneously.
- Strong analytical skills with the ability to interpret data and generate actionable insights.
- Previous experience working within an agency or in a client-facing role is advantageous.
- This role is ideal for a motivated marketing professional eager to develop their expertise in digital advertising within a supportive team environment dedicated to delivering exceptional results for clients.
Pay: From £46,000.00 per year
Benefits:
Work Location: In person
