International Content Marketing Specialist
About Eco2Life
Eco2Life is a London-based brand consultancy and digital creative agency helping innovative Chinese brands expand into international markets. We combine brand strategy, content marketing, local market insights, and creative execution to help businesses build meaningful connections with customers in the UK, Europe, and North America.
We are also developing AI-enabled content collaboration and marketing solutions to support the next generation of globally minded brands.
The Role
We are looking for a bilingual International Content Marketing Specialist to support the planning, development, and execution of content marketing initiatives for both Eco2Life and our clients.
This is an excellent opportunity for an ambitious marketer who combines strong content creation skills with a genuine interest in branding, international business, digital marketing, and cross-cultural communications.
The ideal candidate will have professional proficiency in both English and Mandarin Chinese, with the ability to create and adapt content for audiences across Chinese and international markets.
Key ResponsibilitiesContent Marketing & Storytelling
Develop and create high-quality content in English and Chinese for websites, social media, email campaigns, presentations, and marketing materials.
Support the development of brand stories, customer stories, innovation stories, case studies, and thought leadership content.
Assist in transforming complex business, technology, manufacturing, and innovation topics into compelling marketing content.
Create and repurpose content across multiple formats, including articles, short-form videos, social posts, newsletters, and case studies.
Digital & Social Media Marketing
Manage and support content publishing across LinkedIn, WeChat, Xiaohongshu, WeChat Video Channels, Facebook, Instagram, and other relevant platforms.
Monitor content performance and identify opportunities to improve engagement and reach.
Support social media campaign planning and execution.
International Market Communications
Support Chinese brands entering international markets through localized content development.
Conduct market and competitor research to identify content opportunities and communication trends.
Help bridge cultural and communication gaps between Chinese businesses and international audiences.
AI-Enabled Content Operations
Use AI tools such as ChatGPT, Claude, Canva, and other content production tools to improve content quality and productivity.
Support content management, content libraries, and knowledge-sharing systems.
Contribute to the development of AI-assisted content workflows.
Business Development Support
Assist in the preparation of proposals, capability presentations, and client-facing materials.
Support webinar, event, and thought leadership initiatives.
Contribute ideas for content-driven lead generation and audience growth.
RequirementsEssential
Degree in Marketing, Communications, Business, Journalism, Media, International Business, or a related field.
Professional proficiency in both Mandarin Chinese and English, including strong written communication and content creation capabilities in both languages.
2–5 years of experience in content marketing, digital marketing, communications, social media, or a related field.
Strong writing, editing, and storytelling abilities.
Experience creating content for professional or business audiences.
Familiarity with LinkedIn and modern content marketing practices.
Strong research and analytical skills.
Highly organised with excellent attention to detail.
Ability to work independently in a fast-moving entrepreneurial environment.
Preferred
Experience working with Chinese brands, international brands, or cross-border business environments.
Experience supporting Chinese brands entering international markets, international business communications, or cross-cultural marketing initiatives.
Experience in B2B marketing, manufacturing, technology, sustainability, healthcare, pet food, consumer goods, or innovation sectors.
Experience with HubSpot, CRM systems, marketing automation platforms, or CMS platforms.
Video editing and visual content creation skills.
Experience using AI tools for content creation and productivity.
What You'll Gain
Opportunity to work directly with the founder and senior international brand strategists.
Exposure to global branding, international market entry, and content marketing projects.
Experience working with innovative Chinese brands expanding internationally.
Hands-on involvement in AI-enabled marketing and content innovation initiatives.
A clear pathway for growth into senior content marketing, strategy, or international marketing roles.
Right to Work
Applicants with the right to work in the UK are encouraged to apply. Skilled Worker visa sponsorship may be available for suitable candidates. Applications from Graduate Visa holders are welcome.
Pay: £34,000.00-£38,000.00 per year
Work Location: Hybrid remote in London SE10 0AJ
