Sales & Marketing Director
Commercial and Industrial - Solar PV & Battery Energy Storage Systems
Location: Washington UK / Hybrid / UK Travel Required
Salary: Competitive + Performance Bonus + Benefits
Join AR Power and Help Shape the UK's Renewable Energy Future
AR Power is a fast-growing commercial renewable energy business helping organisations across the UK reduce energy costs, improve sustainability performance and achieve their net-zero ambitions.
Through the design, installation and maintenance of commercial Solar PV and Battery Storage systems we deliver projects that create meaningful financial and environmental impact for our customers.
As we enter an exciting period of growth, we're looking for an ambitious and commercially driven Sales & Marketing Director to lead our commercial strategy, develop our market presence and drive significant revenue growth.
This is a unique opportunity to join a growing business where you will have a genuine influence on strategy, direction and future success.
The Opportunity
This is not a traditional boardroom leadership role.
We're looking for a commercially minded leader who can develop and execute a growth strategy whilst remaining actively involved in business development, client engagement and winning new business.
You'll be responsible for building and scaling AR Power's sales and marketing function, managing our Business Development team, developing strategic partnerships and personally nurturing high-value opportunities through to contract award.
For the right individual, this role offers significant scope to grow with the business and play a key role in shaping our future.
Key Responsibilities
Sales Leadership & Business Growth
- Develop and execute AR Power's sales strategy to achieve ambitious growth targets.
- Develop and implement a robust opportunity qualification process to focus resources on commercially attractive, deliverable work.
- Build and maintain a strong pipeline of qualified commercial opportunities.
- Personally identify, develop and secure new business opportunities.
- Lead strategic client relationships and key account development.
- Establish clear sales-to-delivery handover standards and maintain accountability for customer expectations through contract award.
- Manage opportunities from initial engagement through to contract signature.
- Drive sales across Solar PV and Battery Storage.
- Develop accurate sales forecasts and commercial reporting.
Marketing & Lead Generation
- Develop and implement an effective marketing strategy aligned with growth objectives.
- Increase AR Power's brand awareness and market visibility.
- Oversee digital marketing, campaigns, website performance and lead generation activity.
- Create compelling customer success stories, case studies and sales materials.
- Ensure marketing activity delivers measurable commercial results.
Team Leadership
- Lead, mentor and develop the Business Development team and future commercial team members.
- Establish a high-performance sales culture focused on results, accountability and customer value.
- Implement processes, systems and CRM best practices to support growth.
Strategic Partnerships
- Identify new routes to market and partnership opportunities.
- Represent AR Power at industry events, exhibitions and networking activities.
Market Intelligence
- Stay ahead of developments within the renewable energy sector, specifically Solar PV and Battery Storage.
- Monitor competitor activity, market trends and emerging opportunities.
- Provide commercial insight to support business planning and growth initiatives.
About You
You are likely to be a high-performing sales leader who combines strategic thinking with a hands-on approach to business development.
You enjoy building relationships, opening doors, winning opportunities and delivering results.
You'll be comfortable operating within a growing business where you'll have the autonomy to make an impact and the drive to help build something exceptional.
Essential Experience
- Commercial Solar PV, renewable energy or energy services sector experience.
- Proven success in a senior sales, commercial or business development leadership role.
- Track record of delivering significant revenue growth.
- Experience developing and implementing successful sales strategies.
- Strong business development and relationship-building skills.
- Experience managing a sales pipeline and complex B2B sales cycles.
- Excellent negotiation, communication and presentation skills.
- Experience managing and developing high-performing sales professionals.
- Strong commercial awareness and strategic thinking.
- Full UK driving licence.
Desirable Experience
- Knowledge of Battery Energy Storage Systems.
- Experience selling capital equipment, engineering or infrastructure solutions.
- Existing network within commercial property, manufacturing, logistics, retail or industrial sectors.
- Marketing leadership experience and understanding of digital lead generation.
What We Offer
- Competitive salary.
- Pension contributions.
- Company car or allowance.
- Performance-related bonus.
- Employee share option scheme.
- Cycle to work scheme.
- Regular company events.
- Opportunity to play a key role in a high-growth business.
- Significant autonomy and influence.
- A chance to contribute to the UK's transition towards a more sustainable future.
Ready to Make an Impact?
If you're a results-driven commercial leader who wants to help scale an ambitious renewable energy business whilst remaining close to customers, opportunities and growth, we'd love to hear from you.
Apply today and help drive the next stage of AR Power's growth journey.
Pay: From £75,000.00 per year
Benefits:
- Company car
- Company events
- Company pension
- Cycle to work scheme
- Paid volunteer time
- Profit sharing
- Sick pay
Work Location: In person
