About Nurtur
Nurtur is a marketing ecosystem specialising in the estate agency sector, connecting every stage of the customer journey and bringing together lead generation, nurturing, communication, and conversion into a single platform.
Our technology helps estate agents deliver smarter, automated, and more meaningful customer experiences across multiple channels, enabling them to build stronger relationships, improve engagement, generate more opportunities, and drive long term business growth.
At Nurtur, we combine marketing technology, automation, AI, and customer strategy to help estate agents modernise the way they attract, communicate with, and convert customers. Our focus is not simply on providing software, but on becoming a long term strategic partner that helps our clients continuously evolve, grow, and succeed.
The Opportunity
At Nurtur, Customer Success is about far more than maintaining customer relationships. Our clients rely on us as strategic marketing partners, helping them maximise the value of their investment through smarter marketing, automation, customer engagement, and technology.
We're looking for an experienced Strategic Marketing Account Manager to take ownership of a portfolio of customers, acting as their trusted advisor, consultant, and growth partner. This is a highly consultative role that combines strategic account management, marketing expertise, commercial ownership, and customer success.
You will work closely with business owners, directors, and senior stakeholders to understand their commercial objectives, marketing challenges, customer journeys, and growth ambitions. Using this understanding, you'll help shape and guide strategic marketing initiatives across email marketing, marketing automation, lead nurturing, customer communications, AI, digital marketing, and wider cross-channel engagement programmes.
This is not a traditional Customer Success role. We're looking for someone who genuinely understands marketing and customer engagement, can confidently discuss strategy with clients, and is able to translate business objectives into actionable marketing plans and campaigns.
You will be expected to understand what customers are trying to achieve, identify opportunities for improvement, provide strategic recommendations, and work closely with internal delivery teams to ensure campaigns, automations, and marketing initiatives align with the customer's goals.
The ideal candidate will come from a marketing agency, marketing automation, CRM, customer engagement, or digital marketing background and have experience managing customer relationships whilst also providing strategic marketing guidance.
This role would be particularly well suited to someone who has previously worked hands-on with marketing platforms, marketing automation tools, email marketing, or campaign delivery and is looking to move into a more strategic, consultative account management position.
Success will be measured through customer retention, customer satisfaction, account growth, customer outcomes, and the ability to help customers achieve measurable business results through the effective use of Nurtur's solutions.
What You’ll Be Responsible For
- Owning and managing a portfolio of customer accounts, with responsibility for retention, growth, customer health, and long term success
- Acting as the primary strategic contact and trusted advisor for your customers
- Building strong relationships with key stakeholders, decision makers, and marketing leaders across your customer portfolio
- Developing a deep understanding of each customer's business objectives, marketing strategy, customer journey, operational challenges, and growth plans
- Leading strategic business reviews focused on performance, ROI, value delivered, future opportunities, and long term planning
- Providing consultative guidance around marketing strategy, customer engagement, lead generation, customer lifecycle marketing, nurture programmes, and marketing automation
- Identifying opportunities to improve customer outcomes through better use of Nurtur's products and services
- Translating customer requirements into clear briefs and recommendations for internal delivery teams
- Working closely with specialist teams across email marketing, websites, automation, AI, paid media, CRM, and customer engagement solutions
- Advising customers on best practice across email marketing, segmentation, customer journeys, marketing automation, and cross-channel communications
- Monitoring customer engagement, adoption, platform usage, campaign performance, and overall account health
- Identifying churn risks early and creating action plans to improve customer outcomes and retention
- Driving account growth through upsell, cross-sell, expanded adoption, and additional strategic opportunities
- Leading commercial conversations including renewals, upgrades, and additional services
- Creating and maintaining strategic account plans aligned to customer objectives and commercial opportunities
- Acting as the voice of the customer internally, collaborating closely with Product, Support, Delivery, AI, and wider operational teams
- Supporting customers through challenges and ensuring a positive, proactive, and solutions-focused experience throughout the customer lifecycle
- Contributing towards customer advocacy initiatives including case studies, testimonials, referrals, and success stories
What Good Looks Like
- Customers view you as a strategic marketing partner rather than simply an account manager
- Strong, trusted relationships are built across your customer portfolio
- Customers achieve measurable business outcomes and can clearly demonstrate value from their investment
- Strategic business reviews are insightful, commercially focused, and action-oriented
- Marketing opportunities and recommendations are identified proactively
- Risks are identified and managed before impacting retention
- Growth opportunities are identified naturally through understanding customer goals and challenges
- Customers continue to expand and mature their use of the Nurtur ecosystem over time
- Account plans are strategic, commercially aligned, and focused on long-term customer success
About You
We're looking for someone who combines strong commercial account management skills with a genuine understanding of marketing strategy, customer engagement, and marketing technology.
Essential:
- Minimum 3 years' experience within Strategic Account Management, Client Services, Customer Success, Digital Marketing, Marketing Consultancy, or a similar customer-facing role
- Strong understanding of marketing strategy and customer lifecycle marketing
- Experience working within a marketing agency, marketing automation platform, CRM provider, digital marketing business, customer engagement platform, or similar environment
- Proven experience managing a portfolio of customers and owning retention, growth, and commercial outcomes
- Experience leading strategic business reviews and presenting to senior stakeholders
- Ability to understand customer objectives and translate them into practical marketing and communication strategies
- Strong understanding of email marketing, customer journeys, automation, segmentation, lead nurturing, and customer engagement strategies
- Experience gathering customer requirements and translating them into actionable briefs for delivery teams
- Excellent relationship-building and stakeholder management skills
- Strong commercial awareness with the ability to identify growth opportunities through genuine customer value
- Excellent communication, presentation, and consultancy skills
- Highly organised with strong account planning and prioritisation skills
- Proactive, commercially minded, and solutions-focused approach
Desirable:
- Hands-on experience using marketing automation platforms, CRM systems, email marketing platforms, or customer engagement technologies
- Experience building or managing automated customer journeys and nurture programmes
- Experience briefing creative, technical, or marketing delivery teams
- Understanding of multi-channel and cross-channel marketing strategies
- SaaS account management experience
- Experience within the property, estate agency, or proptech sectors
Salary & Benefits
- Competitive salary depending on experience + OTE
- Uncapped commission scheme
- 25 days holiday plus bank holidays
- Health Shield cash plan
- Death in service cover
- Company sick pay
- Perkbox benefits
- Cycle to Work scheme
- On-site parking
- Enhanced maternity leave
- Employee referral programme
Location & Working Arrangement
This role is based at our offices in Little Eaton, Derby.
Ability to commute/relocate:
Derby DE21 5EL: reliably commute or plan to relocate before starting work (required)
Work Location: In person
Job Type: Full-time
Pay: From £30,000.00 per year
Benefits:
- Company pension
- On-site parking
Application question(s):
- Do you have a minimum of 2 years' experience working within a marketing agency or marketing automation platform?
- Do you have a minimum of 2 years' experience in a Strategic Account Management, Customer Success Management or similar customer-facing commercial role?
Work Location: In person
