Sales Executive – Wings Škoda Peterborough
£45,000–£65,000+ OTE (uncapped)
At Wings Škoda, we’re more than just a car dealership. We’re a family-run business that has proudly looked after customers in Peterborough for over 30 years.
Many dealerships talk about teamwork and development. At Wings Škoda we focus on giving people the autonomy, support, and earning potential to build a genuinely successful career in automotive sales.
What matters most to us is that people enjoy coming to work, feel trusted to do their job properly, and are rewarded when they perform well. When you join Wings Škoda, you’re not just starting a job — you’re becoming part of a close-knit team where everyone’s contribution matters and you won’t feel like just another number in a large corporate group.
The role
This is a consultative Sales Executive role where the focus is on building trust and long-term customer relationships rather than simply chasing transactions.
You’ll guide customers through the process of choosing and purchasing their next vehicle, helping them understand the options available and making the experience straightforward and enjoyable. A typical day involves balancing showroom customers, online enquiries, test drives, follow-ups, and ongoing conversations with existing customers.
The role can be fast-paced at times and requires organisation, persistence, and genuine ownership of the customer journey from first enquiry through to delivery and beyond.
You’ll be trusted to manage your own pipeline and customer relationships, with the freedom to develop your own approach while still benefiting from the support of an experienced team.
Earnings and rewards
This role offers strong uncapped earning potential for Sales Executives who take ownership of their results and consistently perform well.
Average earnings across the team are currently mid-£40,000s, with stronger performers regularly earning mid-£60,000s and beyond. Earnings are uncapped and directly linked to performance, meaning motivated individuals have genuine control over what they earn.
In practical terms, many team members achieve around 14 vehicles per month, while strong performers regularly deliver 20 vehicles per month or more.
The role includes a basic salary plus performance-related commission, along with the use of a company car (qualifying criteria apply).
What success looks like here
Successful Sales Executives at Wings Škoda tend to be proactive, organised, and consistent in their follow-up with customers. They take ownership of enquiries, build long-term relationships, and manage their own pipeline rather than waiting for opportunities to appear.
They take pride in delivering a professional customer experience, maintain strong product knowledge, and achieve results through persistence, preparation, and good judgement rather than relying on pressure or shortcuts.
Many of the people who succeed here are naturally curious about their own performance — tracking their results, refining their approach, and constantly looking for ways to improve.
This role will suit you if…
- You enjoy building genuine relationships with customers
- You’re naturally self-motivated and take pride in your results
- You like having autonomy rather than being heavily micromanaged
- You’re comfortable taking responsibility and solving problems
- You enjoy working towards meaningful goals and being rewarded when you achieve them
- You take a consultative approach to sales rather than relying on pressure or scripts
This role is less likely to suit you if…
- You prefer highly structured environments with constant supervision
- You’re uncomfortable taking ownership of your own results
- You’re looking for narrowly defined tasks rather than a role requiring initiative and drive
Development and opportunity
We believe strongly in developing people rather than simply hiring experience. While automotive sales experience is welcomed, it isn’t essential if you bring the right attitude and work ethic.
Training is provided both on-site and through the Volkswagen Group National Learning Centre in Milton Keynes, giving you access to industry-leading development.
For those who enjoy pushing themselves further, Wings Škoda has a strong track record in Škoda and Volkswagen Group skills competitions. Several colleagues have achieved both national and global success, with team members representing the UK at prestigious international and world finals. Participation is entirely optional, but it provides an exciting opportunity for people who enjoy learning, development, and professional recognition.
Why Wings Škoda?
As a family-owned business with the owners present day-to-day, decisions can be made quickly and good ideas are listened to. People who work here are trusted to do their jobs properly, given the freedom to develop their own strengths, and rewarded when they perform well.
That level of autonomy and accountability isn’t for everyone — but for the right person it creates an environment where you can genuinely thrive.
What we’re looking for
- Strong communication skills and the ability to connect with people
- A positive attitude and willingness to learn
- Self-motivation and personal accountability
- A professional and honest approach to customers
- A team-focused mindset
Previous automotive sales experience is welcome but not essential.
A full UK manual driving licence is required.
Interested?
If this sounds like the kind of environment where you’d do your best work, we’d love to hear from you.
When applying, please include a short note explaining what attracts you to this type of role.
Apply now and let’s start the conversation.
Job Types: Full-time, Permanent
Pay: £26,500.00-£65,000.00 per year
Benefits:
- Company car
- Company pension
- On-site parking
Work Location: In person