Purpose & Overall Relevance for the Organisation:
Contribute to meeting or exceeding store sales and profit targets by ensuring the efficient and
effective execution of the European visual merchandising direction in assigned store/stores.
Key Responsibilities:
Communication:
- Regular documented feedback of VM in store to RVMM
- Cascade information given by RVMM to SM and Store staff through training and
meetings.
- Participate in team meetings and team huddle to understand needs and give feedback to
the RVMM regarding store requests.
Merchandising Display:
- Drive layout decisions – bubble and micro plans and implement as agreed
- Ensure store complies with WE standards and guidelines to provide a brand shopping
experience to all consumers
- Ensure all windows are presented to a high standards including mannequins dressing
and positioning, lighting direction, cleanliness, steaming and price communication
- In charge of creating clear Shop –In-Shop’s to emphasize category presentation
- Responsible for ordering and ensuring correct use and positioning of In-Store
Communication Tools
- Dress in-store mannequins and place props correctly
- Apply and maintain Brand Retail and VM Standards
- Monthly submission on VM Compliance tool including taking and uploading pictures into
the system
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- Update weekly the Space Management Tool floor plan and fixture allocation based on
product presentation movement. Weekly analysis of Space Management Results with SM
and draft common action plan
- Flawless execution on Marketing activities aligned with marketing department.
Equipment control
- Returns and correctly stores unused equipment including fixtures, mannequins, props &
graphic frames
- Manage fixtures with care to avoid damages
VM Development
- Attendance to bimonthly VM team meetings
- Quarterly showroom set up support if requested
- Involvement in development opportunities as requested by RVMM
VM Hours
- Basic Hours to be completed between Mon to Fri – to start as early as possible
- Hours to be flexible in-line with campaign launches, planned layout changes and out of store
opportunities
KPIs:
- Commercial return
- Instore standards & compliance
- Key relatioships
- Ambassador for VM, advocating the department across all channels
Key Relationships:
- Regional Visual Merchandising Manager
- VM team
- Store Team
- Customers
Knowledge, Skills and Abilities:
- Good IT skills (Word, Outlook, Excel, PowerPoint)
- Fluency in English
- Good numeracy, literacy, verbal and written communication skills
- Geographical mobility across the cluster
Requisite Education and Experience / Minimum Qualifications:
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- Secondary education or equivalent professional experience
- 1 year dedicated VM experience
