Amazon & Shopify E-Commerce Manager
The Role
We are looking for an experienced Amazon and Shopify e-commerce specialist to take ownership of our direct-to-consumer channels and drive their growth.
This is not a general marketing role. Hands-on Amazon marketplace experience is essential.
We are an established home fragrance business with two sides:
- The Copenhagen Candle Company – our established white-label and B2B business
- The Copenhagen Company – our growing D2C brand
Our products and infrastructure are already established, but our D2C channels have significant room for growth. We need someone who understands the operational and commercial detail of running successful Amazon and Shopify channels and can take genuine ownership of them.
This is a hands-on role. You’ll be responsible for the day-to-day management, optimisation and growth of our e-commerce channels.
What You’ll Be Responsible ForAmazon – Seller Central / Vendor Central
Amazon will be a major part of this role. You will:
- Take day-to-day ownership of our Amazon accounts
- Manage and optimise products through Seller Central and/or Vendor Central
- Create, optimise and maintain listings, variations and catalogue information
- Improve product titles, descriptions, keywords, imagery and SEO
- Manage A+ Content and Brand Store content
- Monitor account health and resolve catalogue and listing issues
- Manage pricing, promotions and new product launches
- Analyse sales, conversion, traffic, ranking and profitability
- Identify opportunities to improve performance and grow revenue
- Manage or support Amazon advertising where appropriate
Shopify
You will also take ownership of our Shopify D2C website, including:
- Day-to-day management and optimisation of the Shopify store
- Managing products, collections, merchandising and pricing
- Creating and improving product and landing pages
- Improving conversion rates and the customer journey
- Planning promotions and seasonal activity
- Identifying opportunities to increase average order value and repeat purchase
- Supporting email and retention activity
- Using performance data to continually improve the site
Content & Creative
You will own the content requirements for our e-commerce channels.
You do not need to be a professional photographer, designer or content creator, but you should understand what good e-commerce content looks like and know how to get it produced.
This could include:
- Identifying the photography, video, graphics and copy required for Amazon and Shopify
- Creating straightforward content yourself where appropriate
- Briefing and managing photographers, designers, freelancers or creators
- Sourcing external creative support when needed
- Coordinating lifestyle, product and seasonal content
- Ensuring content meets Amazon requirements and our brand standards
The important thing is that you take ownership of getting the content made, whether you create it yourself or manage external resources.
Commercial Growth & Reporting
- Take responsibility for D2C revenue growth and profitability
- Analyse channel performance and identify growth opportunities
- Recommend pricing and promotional strategies
- Identify products and ranges with the greatest online potential
- Monitor margins and ensure growth is commercially sustainable
- Report on performance, opportunities and risks
What We’re Looking For
- Strong hands-on experience using Amazon Seller Central and/or Vendor Central
- Experience managing and optimising Amazon product listings and catalogues
- A good understanding of how to grow sales and improve performance on Amazon
- Hands-on experience using Shopify
- 3–5+ years of e-commerce or marketplace experience
- Strong commercial awareness and confidence working with performance data
- An understanding of e-commerce content, imagery and conversion
- Proactive, organised and comfortable taking ownership
Please note: general marketing, social media or paid advertising experience without hands-on Amazon marketplace experience will not be sufficient for this role.
Desirable Experience
- Experience with both Amazon Seller Central and Vendor Central
- Amazon Advertising / PPC
- A+ Content and Amazon Brand Stores
- Amazon SEO and keyword research
- Klaviyo or another e-commerce email platform
- Shopify apps and integrations
- Experience managing external photographers, designers or content creators
- Experience within lifestyle, beauty, interiors, gifting or premium consumer brands
What You’ll Get
- A key role within an established and growing home fragrance business
- Genuine ownership of our Amazon and Shopify channels
- The opportunity to build and scale a D2C business with significant growth potential
- Autonomy to implement your ideas and see their impact
- Company pension
- Employee discount
- Additional leave
- Free on-site parking
- Sick pay
Why This Role is Different
You won’t be inheriting a mature e-commerce operation and simply keeping it ticking over.
You’ll have the opportunity to build, improve and scale our Amazon and Shopify channels, backed by an established business with its own product development and manufacturing capabilities.
If you know your way around Amazon Seller Central or Vendor Central, understand Shopify, and want the autonomy to build something rather than simply manage it, we’d love to hear from you.
Job Type: Full-time
Work Location: In person
Job Type: Full-time
Pay: £40,000.00-£45,000.00 per year
Benefits:
- Additional leave
- Casual dress
- Company pension
- Employee discount
- Free parking
- On-site parking
- Sick pay
Work Location: In person