THIS IS A HYBRID ROLE
About Marketbridge
Marketbridge partners with leading B2B brands to create unified Go-to-Market® systems that connect strategy, AI, creativity, activation and measurement. With a team of 350+ across the US, Canada and the UK, Marketbridge supports over 150 clients worldwide, ranging from Fortune 1000 enterprises to venture-backed, high-growth companies across technology, financial services, healthcare, industrial and consumer sectors. For more information, please visit www.marketbridge.com and follow www.linkedin.com/company/marketbridge/.
ROLE OVERVIEW
The Account Manager plays a central role in delivering our exceptional client experience - coordinating and delivering high‑quality client engagements across all project types. As a key day‑to‑day contact, you ensure projects run smoothly, managing timelines, budgets and expectations while maintaining strong client and internal relationships. You apply marketing expertise to guide client activity, support the wider account team, and identify opportunities that contribute to client success and agency growth. With strong organisation, clear communication and a proactive mindset, you help ensure every project is delivered effectively and to the highest standard.
KEY RESPONSIBILITIES
Account Administration
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Oversee Account Executive support and ensure processes are followed, including system administration and maintaining up‑to‑date records.
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Build out budgets and associated paperwork, negotiate and gain client approval for projects and ensure all recorded in the relevant systems.
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Regularly review project timelines and budgets.
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Create client meeting agendas and contact reports.
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Ensure accurate scheduling and time tracking across projects.
Client service and advisory-
Build and maintain strong client relationships, demonstrating excellence in client expectation management.
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Be the knowledge holder for your client projects, ensuring clarity and alignment across contributors.
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Work collaboratively with creative, strategy, motion and digital teams to deliver best‑in‑class work.
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Oversee work delivered across agency departments, with clear perspective on whether it is on brief and budget and adheres to all client guidelines and preferences and managing accordingly
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Present agency recommendations clearly, both verbally and in writing.
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Ensure all paperwork and systems are accurate and up to date, including all inclusion of all files.
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Support senior team members with forecasting and invoicing and profitability analysis
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Ensure client expectations are well managed through the use of status reports/meetings and comms in line with agreed client preferences.
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Shape and develop high quality briefs, leveraging your understanding of client business and goals
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Demonstrate a good understanding of the agencies’ solutions and services, identifying opportunities for expansion within existing projects and growth into new areas in line with client goals
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Maintain in‑depth knowledge of the client’s business, marketing trends, tools and technologies.
People-
Manage workflow for the Account Executive where responsible.
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Develop and proactively manage personal development plans for Account Executive where responsible
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Encourage and support team involvement and development.
ESSENTIAL SKILLS AND ATTRIBUTES-
Strong organisational skills and exceptional attention to detail.
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Able to prioritise conflicting tasks and manage multiple deadlines.
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Able to pool resources effectively to get the job done.
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Budget‑management capability.
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Calm under pressure and able to work to tight deadlines.
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Able to motivate and get the best from others.
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Able to prioritise workloads for self and others.
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Strong understanding of client requirements and marketing principles.
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Excellent written and verbal communication skills.
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Strong relationship‑building skills with colleagues and clients.
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Able to work independently without supervision to tight deadlines.
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Uses initiative to ensure smooth workflow and solve problems.
IDEAL CHARACTERISTICS-
Experience working within a fully integrated B2B marketing agency.
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Positive, confident attitude with a collaborative style.
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Team player with high levels of dedication and engagement.
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Calm, resilient and adaptable in fast‑paced environments.
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Willing to learn quickly, develop new skills and take on unfamiliar tasks.
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Curious, willing to be share perspective and innovation
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Strong negotiator, securing best value for clients.
Our Culture & Our Core Values
Marketbridge supports Fortune 50 companies and global brands in redefining how they go to market.
How we work together matters just as much as the work itself. Our values shape how we operate day to day. Be Kind means treating teammates with respect and showing up for one another. Be Open reflects how we collaborate, share perspectives, and give clear, honest feedback. Be Real speaks to a culture of authenticity, where people can speak up and be themselves. Be Brave pushes us to challenge assumptions, think critically, and pursue ideas that lead to real results.
You’ll join a collaborative team focused on solving real problems for complex clients. From day one, you’ll gain hands-on experience, work closely with supportive leaders, and continue developing through meaningful client work and ongoing learning. We value accountability, curiosity, and ownership, and we trust people to take initiative and follow through.
Here, you’ll do meaningful work, alongside smart people, with room to grow as the business grows.
About Marketbridge
Marketbridge partners with leading B2B brands to create unified Go-to-Market® systems that connect strategy, AI, creativity, activation and measurement. With a team of 350+ across North America and Europe, Marketbridge supports clients worldwide, ranging from Fortune 1000 enterprises to venture-backed, high-growth companies across technology, financial services, healthcare, industrial and consumer sectors. For more information, please visit www.marketbridge.com and follow www.linkedin.com/company/marketbridge/.
Role Overview
This role is responsible for leading paid media strategy and planning across B2B client accounts globally, with a focus on driving effective, insight-led media investment that delivers measurable business outcomes and growth for our clients.
You will act as the agency’s subject matter expert for B2B paid media, partnering with Marketbridge teams to develop integrated media strategies, define channel approaches, and ensure campaigns are designed for performance.
Working closely with external activation partners, you will shape campaign direction from planning through to optimisation, while contributing to the agency’s broader media capability, innovation, and growth.
Key Responsibilities
Media Strategy & Planning
Develop integrated paid media strategies aligned to client objectives and go-to-market priorities.
Recommend channel mix across paid social, programmatic, publisher partnerships, content syndication, and emerging B2B platforms.
Build detailed media plans, including budgets, forecasts, and performance projections.
Define KPIs, measurement frameworks, and expected business outcomes.
Ensure paid media is fully integrated within broader campaign and programme planning.
Client Consultancy & Stakeholder Management
Act as a trusted media advisor to clients, providing clear, data-led recommendations.
Present media strategies, plans, and performance insights with confidence and clarity.
Translate media performance into commercial impact, supporting ROI-driven discussions.
Partner closely with account teams to align media activity with wider client strategy.
Campaign Delivery & Optimisation
Work closely with global media activation partners to brief, manage, execute and optimise campaigns.
Ensure campaigns are delivered effectively across regions and channels.
Monitor campaign performance and identify opportunities for optimisation and improvement.
Provide hands-on support within platforms where required to ensure delivery quality.
Performance, Insights & Innovation
Analyse campaign performance, identifying actionable insights to improve results.
Apply a data-driven approach to media planning and optimisation.
Stay informed on emerging media channels, technologies, and B2B marketing trends.
Introduce new opportunities and innovations to enhance media effectiveness.
Challenge our external partners to innovate, to validate new activation routes and promote this progressive approach in all client plans.
Commercial & Growth Contribution
Support new business opportunities by contributing media strategy and planning expertise.
Develop compelling media approaches for pitches and proposals.
Identify opportunities to expand media scope within existing accounts.
Contribute to agency thought leadership in B2B media and demand generation.
Collaboration & Integration
Work collaboratively with strategists, content specialists, and account teams to deliver integrated campaigns.
Ensure media strategy aligns with creative, messaging, and audience targeting approaches.
Support the development of internal media capability and best practice.
Essential Skills and Attributes
Strong understanding of the B2B paid media landscape.
Experience managing external media partners or suppliers.
Experience developing data-driven media strategies and campaign plans.
Strong knowledge of paid social platforms, particularly LinkedIn.
Understanding of programmatic advertising, publisher partnerships, and lead generation tactics.
Ability to translate performance data into commercial insights and recommendations.
Confident client-facing communication and presentation skills.
Strong commercial awareness and budget management capability.
Ability to balance strategic thinking with practical delivery requirements.
Curious and proactive in exploring new media channels and innovations.
Ideal Characteristics
Experience in a B2B agency environment.
Experience working with enterprise, technology, or professional services clients.
Strong understanding of audience targeting in B2B environments.
Familiarity with attribution models, reporting frameworks, and performance measurement.
Experience collaborating with media buying or activation teams.
Knowledge of global media planning considerations.
Our Culture & Our Core Values
Marketbridge supports Fortune 50 companies and global brands in redefining how they go to market.
How we work together matters just as much as the work itself. Our values shape how we operate day to day. Be Kind means treating teammates with respect and showing up for one another. Be Open reflects how we collaborate, share perspectives, and give clear, honest feedback. Be Real speaks to a culture of authenticity, where people can speak up and be themselves. Be Brave pushes us to challenge assumptions, think critically, and pursue ideas that lead to real results.
You’ll join a collaborative team focused on solving real problems for complex clients. From day one, you’ll gain hands-on experience, work closely with supportive leaders, and continue developing through meaningful client work and ongoing learning. We value accountability, curiosity, and ownership, and we trust people to take initiative and follow through.
Here, you’ll do meaningful work, alongside smart people, with room to grow as the business grows.
Benefits & Perks
At Marketbridge, we support our team with benefits that prioritise well-being, flexibility, and growth. Here’s what you can look forward to:
️ Time Off & Flexibility – Generous time off & paid parental leave (up to 16 weeks for birthing parents). Plus, we’re closed from Christmas to New Year’s so you can fully unplug.
Health & Wellness – Comprehensive benefits and free premium access to the Calm app for relaxation and mindfulness.
Financial Security – Pension with company match.
Learning & Growth – A professional development fund (£500) and continuous learning programs to invest in your career.
Tech & Perks – Company-provided laptop & accessories, Chat GPT Enterprise access, monthly Wi-Fi & mobile phone allowance (depending on the role).
Note: This position requires candidates to be eligible to work in the UK without visa sponsorship. Marketbridge is an Equal Opportunity Employer.
Any personal data you provide will be processed for recruitment purposes in accordance with our privacy policy and applicable data protection laws. We will use this information to assess your application and manage the hiring process, and will retain it only for as long as necessary or as required by law.
We aim to offer competitive and fair compensation based on experience, location, and market benchmarks. The salary range for this role is £30,000 - £40,000.
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