LSH Auto is a UK premium automotive retailer and one of the leading Mercedes-Benz dealership groups. Across new and used vehicle sales and a full range of aftersales services, the business is focused on delivering a high standard of service and helping customers find the right automotive solutions for their needs.
This is an opportunity to join a customer-focused automotive retail environment where the sales experience matters just as much as the result. As a New Car Sales Executive, you will play an important role in helping customers make confident purchasing decisions while representing a premium brand experience throughout the showroom journey.
In this role, you will manage the customer journey from initial enquiry through to vehicle handover, building trust and creating a positive experience at every stage. You will work closely with customers to understand their needs, present suitable options, and support commercial outcomes through strong communication, relationship-building, and attention to detail.
Hours - 40
Salary - £27,010 plus OTE bonus plus company car
Responsibilities
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Guide customers through the full new car sales journey from enquiry to handover.
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Build strong customer relationships and deliver an exceptional showroom experience.
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Demonstrate vehicle features, arrange test drives, and match customers to suitable models.
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Negotiate pricing and finance options to achieve sales targets and maximise revenue.
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Maintain accurate CRM records and follow up leads to convert opportunities into sales.
Requirements
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At least 2 years of sales experience in automotive sales.
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Proven track record of meeting or exceeding vehicle sales targets.
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Experience using a dealership CRM and maintaining strong follow-up discipline.
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Background in customer-facing sales roles involving negotiation with customers, including finance conversations and part-exchange discussions.
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Ability to build repeat business and referral customer relationships.
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Confidence conducting customer test drives and a valid UK driving licence.
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Experience with premium automotive brands is a plus.
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Eligibility to work in the UK.
Benefits
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Colleague Referral Scheme (£500 - £1000)
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A range of Mercedes-Benz training and leadership programmes
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Platinum Plus Rewards Scheme
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Colleague Car Purchase Scheme
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Eye care vouchers
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Life assurance (4 x annual salary)
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31 days holiday (including bank holidays), rising to 38 days with length of service
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Wellbeing support
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Company pension
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Full uniform provided
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On-site gym
