About Us
AXEL was created with one simple mission: to help women feel confident in activewear that actually fits their lifestyle.
Since launching in 2020, we've grown from packing orders at home into one of the UK's fastest-growing independent activewear brands, with our own retail store, thriving online business and the UK's first activewear subscription box.
We're a small team with big ambitions, and we're looking for someone who wants to grow with us.
As a Retail Store Assistant, you'll play a key role in delivering an exceptional experience for every customer while supporting the day-to-day running of both our retail store and online operations.
Role: Store Assistant
Location: AXEL HQ, Northwich
Hours: 9:30am – 3:00pm (school hours)
Days: 4 days per week, (5 days covering Saturdays when needed)
Pay: £13.25 per hour
About the Role
We are looking for somebody who is confident, approachable, organised, and passionate about delivering an exceptional customer experience.
You will play a key role in the day-to-day running of the store, helping customers feel welcomed, confident, and excited about the AXEL brand.
This role is ideal for somebody who enjoys working in a fast-paced retail environment and takes pride in maintaining high standards throughout the store.
Customer Experience
- Deliver outstanding customer service and create memorable shopping experiences.
- Welcome every customer with confidence and enthusiasm.
- Offer styling advice and product recommendations.
- Build genuine relationships that encourage customers to return.
- Process sales, exchanges and refunds accurately.
- Resolve customer queries professionally both in-store and online.
Store Standards
- Ensure the store always looks clean, organised and beautifully presented.
- Replenish stock and maintain premium visual merchandising standards.
- Merchandise new collections and promotional displays.
- Carry out opening and closing procedures.
- Take pride in creating a welcoming retail environment.
Online Orders & Operations
- Accurately pick, pack and dispatch customer orders.
- Prepare monthly subscription boxes during launch periods.
- Receive deliveries and organise incoming stock.
- Carry out stock replenishment and inventory checks.
- Maintain an organised stockroom and packing area.
Brand & Community
- Assist with product launches and store events.
- Help create simple social media content when required.
- Represent the AXEL brand professionally at all times.
- Support other areas of the business during busy periods.
- Look for ways to improve the customer experience and store operations.
About You
We're looking for someone who naturally takes ownership, enjoys working with people and has a strong eye for detail.
You'll ideally have:
- Previous retail experience (essential)
- Excellent communication and customer service skills
- A positive, enthusiastic attitude
- A confident and friendly personality
- Strong organisational skills
- Great attention to detail
- The ability to multitask in a fast-paced environment
- A proactive approach with the confidence to use your own initiative
- Reliability, honesty and excellent timekeeping
- A passion for fashion, fitness or activewear (desirable)
Most importantly, you'll care about delivering an exceptional customer experience every single day.
What You'll Get
- £13.25 per hour
- Generous staff discount on AXEL products
- A supportive, close knit team
- Opportunities to grow as the business continues to expand
- The chance to be involved in exciting launches, events and subscription box releases
- A varied role where no two days are ever the same
Why Join AXEL?
We're not looking for someone who simply wants "a retail job."
We're looking for someone who wants to become part of a growing business, contribute ideas, take pride in their work and help us continue building something special.
If you're ambitious, hardworking and love making people feel good about themselves, we'd love to hear from you.
Pay: From £13.25 per hour
Work Location: In person