Our client is a forward-thinking, technology-driven online accountancy business based in Manchester. They provide intelligent, fixed-fee accountancy services to sole traders, contractors, freelancers, consultants, small businesses and professional clients.
Services include accounts, tax returns, VAT, bookkeeping and payroll, supported by dedicated accountants, cloud-based accounting software and unlimited telephone and email support.
They are now looking for an enthusiastic and ambitious Digital Marketing Executive to join their team and help grow the Account-i brand and online presence.
They are seeking a creative, organised and commercially minded individual to take responsibility for the day-to-day digital marketing activities of Account-i, whilst also providing general administrative support to the business.
You will play an important role in increasing our online visibility, generating new enquiries and helping Account-i grow its digital presence. Alongside your marketing responsibilities, you will assist with general office administration and support the management and accountancy team with day-to-day administrative tasks.
This is an excellent opportunity for someone who is passionate about digital marketing but also enjoys a varied role within a busy professional office environment.
You will be based at their Manchester office and will be expected to work 35 hours per week.
Job Description:
- Managing and developing the Account-i website and online presence
- Developing and implementing effective SEO strategies to improve organic search rankings and website traffic
- Managing Account-i's social media channels and developing a consistent social media strategy
- Creating social media content, including written content, graphics, images and short-form video
- Planning and managing Google Ads/PPC and other paid digital advertising campaigns
- Monitoring advertising campaigns and making recommendations to improve performance and return on investment
- Developing digital marketing campaigns to generate new client enquiries and leads
- Researching competitors, market trends and new digital marketing opportunities
- Producing regular marketing reports and providing recommendations to management
- Helping to strengthen and maintain the Account-i brand across all digital channels
- Working closely with the accountancy team to understand services and translate them into effective marketing content
- Providing general administrative support to the management and accountancy team
- Dealing with general telephone and email enquiries where required
- Maintaining accurate client and company records
- Filing and organising documents and correspondence
- Assisting with the preparation and distribution of letters, emails and other company communications
- Supporting the team with ad-hoc administrative duties and projects
- Any other reasonable duties associated with the role
Person required:
They are looking for a friendly, confident, motivated and organised individual who is passionate about digital marketing but is also comfortable undertaking general administrative duties.
The ideal candidate will have:
- Previous experience in a digital marketing role is essential
- Proven experience in creating engaging digital content, including social media posts, website content, blogs, graphics and short-form video
- Experience in SEO, social media marketing and content creation
- Experience with Google Ads/PPC would be advantageous
- Good understanding of Google Analytics and Google Search Console
- Excellent written and verbal communication skills
- Strong attention to detail and accuracy
- Good knowledge of Microsoft Office, particularly Word, Excel and Outlook
- Experience using Canva or similar graphic design software would be advantageous
- An understanding of website content management systems such as WordPress would be advantageous
- Creative thinking and the ability to develop new marketing ideas
- Strong organisational and time-management skills
- Ability to analyse marketing data and understand campaign performance
- Comfortable carrying out general administrative duties as part of a varied role
- Ability to work on their own initiative and take ownership of projects
- A commercial mindset with an understanding that digital marketing should ultimately generate enquiries and new business
- A friendly, professional and trustworthy personality
- The ability to work effectively as part of a team
Experience within the accountancy, financial services or professional services sector would be advantageous but is not essential.
What is on offer:
- Salary of up to £28,000 per annum OTE, depending on experience
- 28 days' holiday per year, including bank holidays
- Full-time, permanent position
- 35 hours per week
- Office-based role in Manchester
- Opportunity to take ownership of the company's digital marketing activities
- Opportunity to develop your digital marketing skills across SEO, PPC, social media, content and lead generation
- Varied role combining digital marketing and general business administration
- Friendly and supportive working environment
- Opportunity to play a key role in the continued growth of an established and expanding online accountancy brand
Please send your CV to the following email: [email protected]
Pay: Up to £28,000.00 per year
Work Location: In person
