Hours of Work: Full-time (35 hours per week)
Working Pattern: Monday to Friday, 7 hours per day
Contract: Permanent
Grade: SC4
Target Salary: £53,303 per annum
Location: Any CITB office with hybrid working
Provisional Interview Dates: Monday 14 th and Friday 18 th September 2026
About the Role
We're looking for a highly motivated Sales Reporting & Insight Manager to join our National Construction College (NCC) team.
This is a pivotal role for someone who thrives on turning data ad trends into meaningful commercial insight. Working closely with the Head of Business Development, you'll establish and drive a data-led approach to sales performance, forecasting and operational delivery across NCC, supporting informed decision-making and helping us achieve ambitious growth objectives.
You'll be at the heart of our commercial operation, coordinating activity across Sales, Marketing, Digital and Operational teams, ensuring performance is measurable, customer journeys are streamlined, and business opportunities are identified and maximised.
As Sales Reporting & Insight Manager, you will:
Drive sales performance and forecasting
Develop and maintain robust, data-driven sales reporting across NCC products and centres and projects
Analyse trends, conversion rates and pipeline performance to identify opportunities and risks
Support sales forecasting and provide recommendations to address performance gaps
Deliver clear and actionable insights to support strategic decision-making
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Lead reporting, systems and data improvement
Act as the key liaison between Business Development and BI teams to enhance Power BI reporting
Support the implementation and optimisation of CRM and booking systems, representing the needs and improvements of NCC, liasing with DDAT colleagues to monitor the project
Improve data quality, integration and visibility across sales, booking and delivery functions
Identify opportunities to automate reporting and improve operational efficiency
Provide project management expertise for transformation initiatives
Partner with Marketing and Communications
Build strong relationships with Marketing and Communications teams to ensure activity aligns with commercial goals
Define campaign requirements based on recruitment cycles, programme demand and sales priorities
Monitor campaign effectiveness, lead generation, conversion performance and return on investment, inside and outside of existing systems
Use insight to challenge, refine and improve marketing activity
Improve customer journeys and operational processes
Review and enhance sales and booking processes to improve data capture and user experience
Work with cross-functional teams to create seamless customer journeys from enquiry through to booking and delivery
Support annual sales planning and delivery cycles
Promote digital-first approaches that simplify customer interactions
Deliver key business projects
Support and coordinate high-profile projects including:
Website enhancements
New programme launches and mobilisation
CRM and booking system implementation
Manage stakeholders, timelines and dependencies to ensure successful delivery
Support strategic decision-making
Build strong working relationships across Sales, Operations, Marketing, Finance and Digital teams
Provide high-quality information, reports and insight to support business decisions
Drive a culture of continuous improvement through data, feedback and performance management
What we’re looking for:
Essential
Clear and proven successful Apprenticeship recruitment experience and Account Management experience in a business-to-business environment
Project Management experience around programme and system implementation, bringing new products to market and systems implementation, as part of the stakeholder team
Experience of digital sales process, web sales management
Experience of the mechanisms for promotion of products or programmes and working with marketing teams
Success in working to KPIs and financial targets, delivering insights that support growth
Exceptional written and presentation skills for formal papers, KPI narrative and experience in delivering briefing sessions.
Exceptional experience of employer engagement creation
Experience of insights of end-to-end client engagement and sales funnel, CRM systems including informing scope
Analysis of Management Information Systems to be able to monitor progression towards achievement targets and reporting
MS office skills packages, using technology such as laptops and tablets
Experience in being responsible for own workload
Desirable
Working within a client contract role, to measure KPIs against contract
Degree or level 6 qualification
Experience of developing sales strategies
A working knowledge of CITB/NCC products and services to support employers
Why join CITB?
25 days holiday + bank holidays
3 additional days Christmas shutdown
Generous pension scheme (up to 9% employer contribution)
Life assurance (4x salary)
2 paid volunteering days per year
Professional development & funded training qualifications
Employee Assistance Programme
Be part of a respected organisation shaping the future of UK construction
Closing Date
Please note that we reserve the right to close the vacancy prior to the stated closing date. Applications will be reviewed on an ongoing basis, therefore early applications are encouraged to avoid disappointment.
Artificial Intelligence
Artificial Intelligence can be a useful tool to support your application, however, all examples and statements provided must be truthful, factually accurate and taken directly from your own experience. Where plagiarism has been identified (presenting the ideas and experiences of others, or generated by artificial intelligence, as your own) applications may be withdrawn and internal candidates may be subject to disciplinary action.
We are committed to equal opportunities and recruit based on merit, skills and experience.
Work Location: Hybrid remote in Peterborough PE7 8HP
