Job Overview
We are seeking a dynamic and creative Social Media Manager to oversee and enhance our organisation’s online presence across various social media platforms. The successful candidate will be responsible for developing engaging content, managing community interactions, and implementing strategic campaigns to increase brand awareness. This role offers an exciting opportunity for individuals passionate about digital marketing, public relations, and brand storytelling to make a significant impact within our team.
Duties
- Develop and execute comprehensive social media strategies aligned with organisational goals.
- Create, curate, and schedule engaging content tailored to different platforms such as Instagram, Youtube, and TikTok.
- Monitor social media channels for comments, messages, and mentions; respond promptly to foster community engagement.
- Analyse performance metrics to assess the effectiveness of campaigns and adjust strategies accordingly.
- Collaborate with marketing, PR, and creative teams to ensure consistent branding and messaging across all channels.
- Manage paid advertising campaigns on social media platforms to optimise reach and engagement.
- Stay updated on the latest trends, tools, and best practices in social media management and digital marketing.
- Handle public relations activities related to social media crises or reputation management as needed.
Qualifications
- Proven experience in social media management or digital marketing roles.
- Strong understanding of public relations principles and their application within social media contexts.
- Excellent written communication skills with the ability to craft compelling content tailored to diverse audiences.
- Proficiency in social media management tools such as Hootsuite, Buffer, or Sprout Social.
- Analytical skills to interpret data from analytics platforms like Google Analytics or platform-specific insights.
- Organised with the ability to manage multiple projects simultaneously under tight deadlines.
- Creative mindset with a keen eye for visual aesthetics and storytelling.
- A recognised qualification in marketing, communications, or related fields is desirable but not essential. This role provides an excellent platform for a motivated individual eager to develop their career in digital communications while contributing meaningfully to our organisation’s growth and reputation.
Pay: £25.00 per month
Benefits:
- Flexitime
- Free or subsidised travel
- Work from home
Work Location: Remote
