Job Title : Head of Marketing
Department : Commercial
Salary : £50,000+ plus bonus & benefits
Reports To : CEO
Location : 3World Business Center TW6 2TA
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The Organisation
DiamondAir International is the world’s leading provider of luxury Meet & Assist services, with over 30 years of experience in the industry. Our expertise and exponential growth have allowed us to be a pioneer in service development and a leading exemplary operation on the ground. We continuously develop our services with the latest technologies to ensure they can be provided in the most efficient way possible. A premium travel services provider to over 600 airports across the world, providing travel solutions across the globe to our clients in the air or on the train. Whether it's kerbside pickup you are looking for or exclusive VIP travel DiamondAir has supported a diverse B2B and B2C audience for more than 30 years to ensure their travel is seamless and hassle-free.
The Role
We are seeking a commercially minded, highly driven Head of Marketing to lead day‑to‑day marketing activity across the business, with a primary focus on lead generation, customer acquisition and revenue growth for our luxury Meet & Assist services.
This is a hands‑on, performance‑driven role for someone who thrives on campaign optimisation, funnel performance and measurable results. You will own marketing strategy and execution across advertising, CRM, lead nurturing and acquisition initiatives, working closely with senior leadership.
Key Responsibilities
Lead Generation & Performance Marketing (Core Focus)
Own the lead generation strategy for our luxury Meet & Assist services Track and report on conversion rates, lead quality and revenue attribution.
Identify opportunities to improve acquisition performance, lead nurturing & conversion
Content, Social & PR
Oversee content strategy, organic social media, PR activity and email content.
Manage external agencies, freelancers and internal creative support.
CRM & Lead Nurturing
Ensure accurate lead tracking, attribution and pipeline visibility.
Produce regular CRM performance and conversion reports.
Reporting & Commercial Performance
Produce regular reports across all marketing channels.
Analyse performance data and provide actionable insights.
Collaboration & Leadership
Work closely with Head of Sales and Leadership teams.
Lead and coordinate content support and external partners.
What We’re Looking For
Minimum 5 years’ experience as a Marketing Manager (luxury, retail, eCommerce, investment or premium consumer sectors preferred).
Strong understanding of lead generation and performance marketing.
Experience managing campaigns across Facebook, Instagram, Google, LinkedIn, etc.
Strong CRM experience.
Commercially minded with strong understanding of attribution and conversion metrics.
Confident managing internal stakeholders.
Qualifications:
Education: Bachelor’s degree in business administration, Marketing, or a related field preferred.
Key Competencies:
Time Management: Ability to prioritize tasks and meet deadlines in a fast-paced environment.
Customer Focus: Strong commitment to providing excellent customer service.
Teamwork: Ability to collaborate effectively with colleagues and contribute to team success.
Adaptability: Ability to adapt to changing priorities and work under pressure
Pay: £50,000.00 per year
Benefits:
- Bereavement leave
- Company pension
- Employee mentoring programme
- Free parking
- On-site parking
Work Location: In person
