Company Overview
Derrys Limited is a globally recognized manufacturer and supplier of high-quality, durable contract furniture. Established in 1979, the company specializes in providing bespoke solutions for the hospitality, leisure, and home & garden sectors, working closely with designers and architects to meet diverse client needs through innovative manufacturing and styling. We have a growing Antiques & Architectural Salvage division and this role will be focused on developing this business - both in terms of profile and activity
Role Overview
We are seeking a dynamic Digital Marketing & Content Specialist to join our creative team. This paid position offers an exciting opportunity to develop and execute comprehensive digital marketing strategies that enhance brand visibility, engage target audiences, and drive business growth. The ideal candidate will possess a strong blend of content creation, technical skills, and strategic thinking to elevate our online presence across multiple platforms.
Responsibilities
- Catalogue, digitise and publicise an extensive inventory of existing stock
- Develop an in-house auction strategy and procedure
- Develop, implement, and manage digital marketing campaigns across channels such as social media, email marketing, Google Ads, and SEO initiatives.
- Create compelling content tailored for various platforms including websites, social media, newsletters, and promotional materials.
- Manage social media accounts by scheduling posts, engaging with followers, and analyzing performance metrics to optimize outreach.
- Utilize SEO best practices to improve website visibility and organic search rankings through keyword research and content optimization.
- Oversee website management using WordPress; update content, monitor site analytics, and ensure optimal user experience.
- Conduct analysis using tools like Google Analytics to measure campaign effectiveness and inform strategic decisions.
- Collaborate with internal teams to align marketing efforts with overall business objectives while managing multiple projects efficiently.
Requirements
- Proven experience in digital marketing, content creation, or related roles with both B2B marketing and B2C marketing
- Strong knowledge of SEO techniques, Google Ads campaigns, Google Analytics, and social media management tools.
- Proficiency in Adobe Photoshop for visual content editing; experience with WordPress is essential.
- Excellent copywriting skills with the ability to craft clear and engaging messaging tailored for diverse audiences.
- Familiarity with email marketing platforms and strategies to nurture leads and maintain customer engagement.
Pay: From £30,000.00 per year
Benefits:
- Company pension
- On-site parking
Work Location: In person
