As a Mid-weight Strategist at Imagination, you’ll play a pivotal role in helping to build the foundations for global brand activations of all shapes and sizes, for some of the biggest brands across the entertainment, sports, alcohol, fintech and automotive sectors.
Curious by nature, you’re driven to find the unique insights that will enable us to differentiate our clients’ experiences from competitors’, both in and out of category. You’re well versed in crafting creative briefs and strategic set ups that inspire original thinking among creative teams and client teams alike, but you’re also not afraid to go back to the fundamentals of research and analysis to do so. A competent copywriter, you know that less always means more and simplicity is key to getting even the most complex of ideas over the line.
This is an important position that straddles the line between our strategy and creative teams. You’ll have the drive, clarity and determination to help develop groundbreaking strategies and ideas that push Imagination’s creativity, to deliver inspiring and award-winning work for our clients.
Reporting to a Strategy director you will work with the other strategists and creatives to produce work that stands out in the Experience Economy.
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Support the lead Strategist in planning and executing multi-layered research: primary, secondary, ethnographic, quant and qual
- Developing clear, compelling insights - that can drive inspiring creative platforms and groundbreaking ideas
- Develop customer journeys
- Identify and qualify strategic opportunities
- Develop concepts, ideas and solutions
- Support and contribute to planning, running and synthesising workshops
- Support in developing clear measurement criteria, working with data to report on effectiveness, develop insights and recommendations
- Collaborate with clients in presentations, pitches and workshops - building valued relationships
- Bring a diversity of thought, experience and perspective into the Imagination team
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Solid experience in an agency environment, working across a range of clients
- Experience in planning experiential marketing, campaigns, social media, content and events
- Understanding of creative and design methodologies.
- An understanding of Design Thinking
- Curiosity and an open mind, always willing to dig a bit deeper
- Good interpersonal skills
- Budget management
- Exceptional understanding of consumer, brands and category trends
- Solid experience in qual and quant research, including leading the methodology and carrying out the research
- Self-Managing strategic deliverables and ensuring high quality
- Developing strategic frameworks, e.g. ecosystems, customer journeys, comms plans
- Flexibility and adaptability, with an ability to balance multiple projects and workload
- Influential & good presentation skills
- Able to build strong client relationships
- Negotiation skills
- Thought leadership
What we can offer you:
- Work with a state-of-the-art product and deliver it to exciting and innovative brands.
- Learning and development opportunities that contribute to professional growth.
Wellness
- Private Medical Insurance (including discounted gym options)
- Discounted Healthcare Cash Plan
- Help at hand EAP
- In-Office Gym (London office only)
- Life Insurance 4 x salary
- Dedicated DE&I Board
Benefits
- 25 days annual leave
- Birthday day off and gift
- Discretionary Annual Bonus
- Generous Family Leave policies with New Parent Coaching & Support
- Various learning & development platforms for e-learning
- Enhanced pension contribution
- Cyclescheme
- Discounted Private Dental
- Income Protection (Employee)
- Subsidised Electric Car Scheme
- Home technology tax free loan
Perks
- Hybrid Working (3 office days)
- Company socials
- Pet friendly office
- Lunch & Learns
- Wellness webinars
- Educational webinars
- Subsidised Cafe (London office only)
Imagination:
Imagination is The Original Experience Design Agency. Founded over 50 years ago, we apply the power of our collective imagination to creative, commercial, and cultural challenges, creating experiences that move people. We specialise in Consulting, Destinations, Content and Live Events.
We have 13 global studios worldwide, united by a deep understanding of what moves people on a human level, and a determinedly independent spirit. Imagination was officially certified as a Newsweek Most Loved Workplace® 2023.
Our clients include Major League Baseball, Visa, Amazon, Ford, LVMH, Harley-Davidson, and Google.
For more information, please visit imagination.com or follow @imaginationglbl on social.
Our Beliefs and Behaviours:
We have identified four foundational beliefs that underpin Imagination. More powerful than generic corporate values, they motivate us to act, to foster the behaviours that lead to success:
We believe curiosity is the root of original insights and ideas... so we look at the world with fresh eyes, we experiment, invent and up-end conventions.
We believe rigour results in better choices... so we ask precise, provocative questions.
We believe bravery tames the unknown... so we demand ambition, confident that together we can meet ‘never been done before challenges’.
We believe respect builds stronger teams and continued success... so we recognise the uniqueness and unique potential in each individual, we are accountable to each other, we play as a team.
Global Inclusivity Statement:
At Imagination we value diversity, equity and inclusion as principles that make us stronger, more innovative and more creative as an organisation.
As a team and a business we know that creativity thrives in teams and organisations that comprise diverse groups of people, embracing diverse perspectives, where people feel able to share their whole selves.
That’s why we are committed to fostering an environment where every individual, regardless of race, religion, gender identity, age, sexual orientation, disability, veteran status, neurodiversity, socio-economic background, or indigenous identity, feels valued, respected, and empowered to succeed.
Our Beliefs and Behaviours
By living our core behaviours, being curious, rigorous, brave and respectful, we remain dedicated to building a workplace and a world where everyone is seen, heard, and has the opportunity to thrive.
Curiosity sparks innovation - We seek out diverse perspectives, challenge assumptions, and embrace new ways of thinking.
Rigour ensures impact - We approach our work with discipline and dedication, ensuring that these beliefs are not just words, but lived experiences.
Bravery stands up for what’s right - We confront biases and advocate for progress.
Respect is fundamental - We foster and encourage open dialogue and challenge ideas constructively.
Our Commitment
We expect our team to actively foster a safe, empowering, and inclusive culture. Our commitment extends beyond our workforce to our partners and suppliers, who we hold to the same standards of inclusivity and non-discrimination.
