Company Description
When you join Turnitin, you'll be welcomed into a company that is a recognized innovator in the global education space. For more than 25 years, Turnitin has partnered with educational institutions to promote honesty, consistency, and fairness across all subject areas and assessment types. Turnitin products are used by educational institutions and certification and licensing programs to uphold integrity and increase learning performance, and by students and professionals to do their best, original work.
Experience a remote-first culture that empowers you to work with purpose and accountability in a way that best suits you, supported by a comprehensive package that prioritizes your overall well-being. Our diverse community of colleagues are all unified by a shared desire to make a difference in education.
Turnitin is a global organization with team members in over 35 countries including the United States, Mexico, United Kingdom, Australia, Japan, India, and the Philippines.
Job Description
The Team:
The Product Marketing team at Turnitin is curious, customer-centric, data-driven, and collaborative. We’re responsible for the global go-to-market strategy for Turnitin’s portfolio of academic integrity and assessment solutions. The team collaborates cross-functionally with product management, corporate marketing, demand marketing, and global sales to develop positioning and messaging, content assets, campaigns, and sales tools in support of product revenue and customer engagement goals. The team is also responsible for competitive analysis and positioning.
The Role:
We are seeking an experienced Product Marketing Manager to lead how we communicate our approach to data privacy, security, AI and data use, and accessibility to customers and the broader market.
This role sits at the intersection of Product, Security, Privacy/Legal, AI, Accessibility, Sales, and Marketing. You will translate complex technical and policy topics into clear, credible, customer-friendly messaging that builds trust and helps customers understand how we protect their data, use AI responsibly, and design accessible products.
The ideal candidate has 5–7 years of experience in product marketing, product management, technology marketing, or a related field, preferably within B2B SaaS, education technology, enterprise software, or another highly regulated or trust-sensitive environment.
Responsibilities:
-
Develop and maintain clear market-facing positioning and messaging for data privacy, security, AI data use, responsible AI practices, and accessibility across our product portfolio.
-
Communicate How We Use Customer Data: Clearly articulate how customer and user data is collected, processed, stored, protected, retained, and used within our products, partnering closely with Privacy, Legal, Security, and Product teams to ensure accuracy.
-
Lead AI Transparency Communications: Own customer-facing communications explaining where and how AI is used across our products, what data AI features access, how that data is handled, and whether and under what circumstances customer data is used to train or improve AI models.
-
Maintain External Trust & Transparency Resources: Own and continuously improve external-facing web content and resources that provide customers with easy-to-understand information about our security, privacy, AI, data-use, and accessibility practices.
-
Translate Technical Concepts for Customers: Turn complex security architectures, privacy practices, AI technologies, accessibility standards, and regulatory requirements into language that customers, educators, administrators, procurement teams, and business leaders can readily understand.
-
Enable Sales and Customer-Facing Teams: Develop training, playbooks, FAQs, objection-handling guidance, presentations, and talk tracks that help Sales, Customer Success, and other customer-facing teams confidently discuss security, privacy, AI data use, and accessibility.
-
Support Customer and Procurement Conversations: Partner with Sales, Security, Privacy, Legal, and Product teams to address common customer questions and concerns arising during evaluations, procurement processes, security reviews, and renewals.
-
Create a Consistent Source of Truth: Establish and maintain approved messaging so that Product, Marketing, Sales, Customer Success, Legal, Privacy, and Security communicate consistently about these topics.
-
Partner on Product Launches: Ensure new products and features—particularly those involving AI or new uses of customer data—have appropriate trust, privacy, security, and accessibility messaging as part of launch readiness.
-
Drive Proactive Customer Communication: Identify emerging topics that may create customer questions or concerns and develop proactive communications before they become barriers to adoption or renewal.
-
Monitor the Market and Regulatory Landscape: Stay informed about evolving expectations and regulations related to AI, privacy, security, and accessibility and help translate those developments into implications for product positioning and customer communication.
-
Represent the Voice of the Customer: Bring recurring customer questions and concerns back to Product, Security, Privacy, Legal, and Accessibility teams to influence product decisions, policies, documentation, and roadmap priorities.
What success looks like:
Customers can quickly understand how we protect their data, how AI is used in our products, whether their data is used to train AI models, and how we approach accessibility. Sales and Customer Success teams can confidently answer these questions without unnecessarily escalating routine inquiries, and our external communications consistently reinforce trust in our products and company.
Qualifications
-
5–7 years of experience in product marketing, product management, technology marketing, or a related B2B SaaS role.
-
Demonstrated ability to translate highly technical or regulated topics into clear, compelling customer-facing communications.
-
Experience partnering with Product, Engineering, Security, Legal/Privacy, Sales, and Customer Success organizations.
-
Strong understanding of SaaS data privacy and security concepts; familiarity with AI governance, responsible AI, and accessibility is highly desirable.
-
Experience developing sales enablement programs, messaging frameworks, FAQs, competitive materials, or customer-facing product documentation.
-
Strong written and verbal communication skills with the ability to communicate effectively with both technical and non-technical audiences.
-
Comfortable navigating topics where technical capabilities, regulatory requirements, customer expectations, and market positioning intersect.
-
Ability to build credibility with technical and legal subject-matter experts while maintaining a strong customer and commercial perspective.
-
Must be able to regularly flex schedule across global time zones to further One Team collaboration and execute within a global function.
Additional Information
Total Rewards @ Turnitin
At Turnitin, we believe Total Rewards go far beyond pay. While salary, bonus, or commission are important, they’re only part of the value you receive in exchange for your work.
Beyond compensation, you’ll experience the intrinsic rewards of unleashing your potential and making a positive impact on global education. You’ll also thrive in a culture free of politics, surrounded by humble, inclusive, and collaborative teammates.
In addition, our extrinsic rewards include generous time off and health and wellness programs that provide choice, flexibility, and a safety net for life’s challenges. You’ll also enjoy a remote-first culture that empowers you to work with purpose and accountability in the way that suits you best, all supported by a comprehensive package that prioritizes your overall well-being.
Our Mission is to ensure the integrity of global education and meaningfully improve learning outcomes.
Our Values underpin everything we do.
-
Customer Centric: Our mission is focused on improving learning outcomes; we do this by putting educators and learners at the center of everything we do.
-
Passion for Learning: We are committed to our own learning and growth internally. And we support education and learning around the globe.
-
Integrity: Integrity is the heartbeat of Turnitin—it is the core of our products, the way we treat each other, and how we work with our customers and vendors.
-
Action & Ownership: We have a bias for action. We act like owners. We are willing to change even when it’s hard.
-
One Team: We strive to break down silos, collaborate effectively, and celebrate each others' successes.
-
Global Mindset: We consider different perspectives and celebrate diversity. We are one team. The work we do has an impact on the world.
Global Benefits
-
Remote First Culture
-
Health Care Coverage*
-
Education Reimbursement*
-
Competitive Paid Time Off
-
Self-Care Days
-
National Holidays*
-
2 Founder Days + Juneteenth Observed
-
Paid Volunteer Time*
-
Charitable contribution match*
-
Monthly Wellness or Home Office Reimbursement/*
-
Access to Modern Health (mental health platform)
-
Parental Leave*
-
Retirement Plan with match/contribution*
- varies by country
Seeing Beyond the Job Ad
At Turnitin, we recognize it’s unrealistic for candidates to fulfill 100% of the criteria in a job ad. We encourage you to apply if you meet the majority of the requirements because we know that skills evolve over time. If you’re willing to learn and unleash your potential alongside us, join our team!
#LI-LL1
