Head of Accommodation
Location: Blackpool, Lancashire
Reporting To: Group Operations Director
Salary: Competitive (Dependent on Experience)
Contract: Full Time, Permanent
About Us
Central Beach Leisure is a rapidly growing hospitality and accommodation management company operating luxury serviced accommodation, boutique hotels and food & beverage venues across Blackpool and the Fylde Coast.
Our portfolio currently comprises:
· The Glass Tower Hotel (38-bedroom luxury boutique hotel)
· Over 30 serviced accommodation apartments
· Eleven (XI) Bar & Restaurant
Over the next 12 months, our serviced accommodation portfolio is expected to grow substantially, with further expansion planned through acquisitions, management agreements and new hospitality projects.
As part of this growth, we are seeking an exceptional Head of Accommodation to lead all accommodation operations across both our hotel and serviced apartment portfolio.
The Role
This is a senior leadership position responsible for the operational, commercial and guest experience performance of all accommodation assets within the business.
Unlike a traditional Hotel General Manager role, this position oversees both hotel and serviced accommodation operations, ensuring consistency of standards, guest satisfaction, occupancy performance, profitability and operational excellence across the entire accommodation division.
The successful candidate will be responsible for multiple accommodation units initially, growing rapidly over the next 12–18 months.
This role requires a commercially minded operator who can combine guest experience, operational management, revenue performance and team leadership.
Key Responsibilities
Accommodation Operations
· Lead all day-to-day accommodation operations across the hotel and serviced apartment portfolio.
· Ensure consistent delivery of exceptional guest experiences.
· Develop and maintain operational standards, procedures and quality controls.
· Monitor operational performance and drive continuous improvement.
· Manage accommodation budgets and departmental profitability.
· Ensure efficient deployment of labour resources.
· Oversee guest arrival, stay and departure processes.
· Drive operational efficiencies through systems, automation and best practice.
Guest Experience & Reputation Management
· Take ownership of guest satisfaction across all accommodation products.
· Monitor and respond to guest feedback and online reviews.
· Develop action plans to improve review scores and guest satisfaction metrics.
· Manage complaint resolution and service recovery.
· Create a culture focused on delivering exceptional guest experiences.
Revenue & Commercial Performance
· Work closely with directors to maximise occupancy, ADR and revenue.
· Monitor booking channels and distribution strategies.
· Support pricing and yield management initiatives.
· Identify opportunities to increase direct bookings.
· Analyse performance trends and provide recommendations.
· Drive ancillary revenue opportunities where appropriate.
Housekeeping Leadership
· Provide leadership and support to the Housekeeping Manager.
· Ensure accommodation units consistently achieve company quality standards.
· Monitor cleaning audits and quality inspections.
· Manage linen, inventory and housekeeping efficiencies.
· Develop departmental procedures and performance standards.
Maintenance & Asset Management
· Work closely with the Maintenance & Compliance team.
· Ensure all accommodation assets are maintained to a high standard.
· Oversee preventative maintenance programmes.
· Monitor maintenance response times and completion rates.
· Protect the condition and value of company assets.
Serviced Accommodation Portfolio Growth
· Lead the operational onboarding of new apartment units.
· Develop scalable systems and procedures to support portfolio growth.
· Ensure new properties launch successfully and achieve performance targets.
· Create operational frameworks capable of supporting future expansion.
Reservations & Guest Services
· Oversee reservations, guest communications and booking administration.
· Ensure excellent response times and conversion rates.
· Monitor OTA performance and listing optimisation.
· Improve booking processes and guest communications.
· Support the development of direct booking strategies.
Team Leadership
· Recruit, develop and retain high-performing team members.
· Conduct performance reviews and regular one-to-one meetings.
· Manage departmental training and development.
· Create a positive and accountable culture.
· Develop future leaders within the business.
· Ensure effective communication between departments.
Compliance & Health & Safety
· Ensure compliance with all relevant legislation.
· Support health and safety compliance across accommodation operations.
· Ensure accommodation standards meet company and regulatory requirements.
· Participate in audits and inspections.
· Support implementation of company policies and procedures.
Key Performance Indicators
The Head of Accommodation will be measured against:
Commercial Performance
· Occupancy %
· ADR (Average Daily Rate)
· RevPAR
· Gross accommodation revenue
· Direct booking growth
Guest Experience
· Review scores
· Guest satisfaction ratings
· Complaint resolution times
· Repeat guest bookings
Operational Performance
· Housekeeping audit scores
· Maintenance response times
· Check-in/check-out efficiency
· Quality inspection scores
Team Performance
· Staff retention
· Training completion
· Employee engagement
· Department productivity
Skills & Experience Required
Essential:
· Experience in a senior accommodation, hotel or hospitality management role.
· Strong operational management experience.
· Experience leading multi-department teams.
· Proven ability to improve guest satisfaction and operational performance.
· Strong commercial awareness and financial understanding.
· Experience managing budgets and labour costs.
· Excellent communication and leadership skills.
· Strong organisational and problem-solving abilities.
· Ability to work in a fast-paced, growing business environment.
Desirable:
· Experience within serviced accommodation.
· Experience managing multiple accommodation sites.
· Revenue management knowledge.
· Knowledge of OTA platforms including Booking.com and Airbnb.
· Experience using PMS systems.
· Experience supporting rapid business growth and expansion.
Personal Attributes
We are looking for someone who is:
· Commercially focused.
· Guest obsessed.
· Highly organised.
· Results driven.
· Calm under pressure.
· A natural leader.
· Detail orientated.
· Hands-on when required.
· Positive and solutions focused.
· Passionate about hospitality and accommodation.
What Success Looks Like
Within the first 12 months, the successful candidate will:
· Successfully oversee the operation of the Glass Tower Hotel and serviced apartment portfolio.
· Improve guest satisfaction and online review scores.
· Establish clear operational standards across all accommodation assets.
· Build a strong and engaged accommodation team.
· Deliver improved operational efficiency and profitability.
· Create a scalable accommodation division capable of supporting future growth.
Why Join Us?
This is a unique opportunity to join a rapidly expanding hospitality group at an exciting stage of growth.
You will have the opportunity to shape the future of our accommodation division, influence business strategy, build your own team and play a key role in the expansion of one of Blackpool's most ambitious hospitality businesses.
This is far more than a traditional hotel management role — it is an opportunity to lead a growing accommodation business with significant career development potential.
Pay: £30,000.00-£40,000.00 per year
Work Location: In person
