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Full-Time Paid Media Manager

Mayfly Internet Marketing
Liverpool

Apply Now

Job details

£33,000 - £36,000 a year

Full job description

The Package

Full-time, permanent
£33,000 – £36,000 per year, dependent on experience
Private dental and medical insurance
20 days holiday + your birthday off
Commission-based incentive scheme

Schedule

34-hour week
Option to compress into a 4-day schedule (Monday–Thursday)
Minimum 7 hours per day, with the option to work remaining hours at home on Friday
Flexible start/finish times between 7:30am and 5:30pm

About Us

Established in 2008, Mayfly Internet Marketing is a full-service digital marketing agency offering web design, SEO, PPC, and social media management to clients across the UK and worldwide.

We’re a small, close-knit team with a strong collaborative culture and a focus on delivering measurable results. We work with a wide range of clients—from local service providers to national brands—managing a mixture of ecommerce and lead generation campaigns, and are largely responsible for driving growth for our clients.

About the Role

As our Paid Media Manager, you’ll take ownership of all paid media activity across Mayfly’s client base, managing strategy, execution, optimisation, and reporting across multiple platforms.

We’re looking for someone who can confidently deliver paid media strategy for clients, while also improving how we plan, run, analyse, and report on campaigns. This role goes beyond day-to-day execution — you’ll help evolve our paid media offering, improve internal processes, and ensure we’re staying ahead of platform changes and industry trends.

You’ll work closely with clients and collaborate with our SEO, content, and web teams to ensure paid media aligns with wider marketing and commercial objectives.

Responsibilities

1. Paid Media Strategy & Delivery

Develop and manage paid media strategies for clients across a range of budgets (from £1,200+ per month).
Plan, build, and manage campaigns across Google Ads (Search, Display, Shopping, YouTube) and Meta (Facebook & Instagram).
Build a strong understanding of each client’s business goals, audiences, and funnel structure.
Write compelling ad copy and creative messaging tailored to platform and intent.

2. Optimisation & Performance

Monitor and optimise campaigns to improve efficiency, lead quality, and ROI.
Set measurable campaign goals and track performance against them.
Identify opportunities for testing, scaling, and improvement across accounts.
Provide clear insight into performance and highlight areas for optimisation.

3. Reporting & Client Communication

Produce monthly reports outlining performance, insights, and recommended next steps.
Confidently communicate results and strategy to clients in clear, non-technical terms.
Ensure paid media activity supports wider marketing performance and commercial outcomes.

4. Innovation & Development

Stay up to date with platform changes, trends, and best practices across paid search and paid social.
Continuously review and improve internal processes, campaign structures, and reporting.
Identify opportunities to evolve and expand Mayfly’s paid media offering over time.

About You

You’re a confident paid media professional who enjoys both the strategic and hands-on side of campaign management. You’re comfortable managing multiple accounts, analysing performance, and taking ownership of results.

You understand how paid media fits into the wider marketing mix and can think commercially about how campaigns drive real business growth.

Skills & Experience

Essential

2+ years’ proven experience managing paid media campaigns.
Google Ads certified, with hands-on experience across Search, Shopping, and YouTube.
Experience running multiple paid campaigns simultaneously.
Understanding of landing page structures and conversion best practices.
Strong planning, organisational, and time management skills.
Excellent written and verbal communication skills.
Comfortable working to deadlines and managing competing priorities.

Preferred

Strong experience managing Meta Ads (Facebook & Instagram).
Experience with LinkedIn, TikTok, or other paid social platforms.
Agency experience managing multiple client accounts.
Strong commercial awareness of how paid media supports wider business goals.

What Success Looks Like

Client campaigns consistently deliver strong performance and clear ROI.
Paid media accounts are well-structured, efficient, and easy to scale.
Reporting is clear, insightful, and action-driven.
Internal processes improve campaign efficiency and consistency.
Client satisfaction, retention, and confidence in paid media performance increases.

To apply for this role, please complete the following form. Please ensure your details are correct and you’ve attached any documents required.

Apply Now

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