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Email Marketing Strategist

I-COM -
Manchester

Apply Now

Job details

Permanent | Full-time

Benefits

Cycle to work scheme
Company events
Flexible schedule
Referral programme

Qualifications

Jira
Email marketing
Content marketing
MailChimp
HubSpot

Full job description

Full Time, Permanent

We are looking for an Email Marketing strategist to come and lead our email offering, working with household brand names. This is an opportunity for a talented and driven email specialist to make a real impact across B2B and B2C campaigns, working with industry-leading tools and platform partners.

About You

As an employee-owned business, we are looking for an Email Marketing strategist to come and lead our email offering, working with household brand names. This is an opportunity for a talented and driven email specialist to make a real impact across B2B and B2C campaigns, working with industry-leading tools and platform partners.

A minimum of 3+ years' experience in an email focused role (agency or in-house) and looking for a new opportunity to own all aspects of email marketing.

Experience with Klaviyo and Klaviyo integrations is essential.

This is a standalone role - you must be comfortable working as a self starter and as part of a team.

Experience with Mailchimp and HubSpot is highly desirable.

Experience in content marketing or design is highly desirable

Key Responsibilities

About the role

Be responsible for all aspects of email marketing; all delivery, campaign strategies and planning, automations, testing, surveys, integration opportunities. There is design and QA support, but you will be expected to lead the approach to both.

Ensure that deliverables such as reports, competitor analysis are on time and with meaningful insight. Working closely with the wider teams at I-COM to ensure the client's KPIs are being met.

Understand and keep a high level of knowledge and proficiency of working with existing platforms and an inquisitive and proactive approach to new platforms and features. Take responsibility for educating colleagues and clients on industry changes.

Collaborate with Senior managers and Client Service Managers to support an integrated marketing strategy.

Embrace AI and how it can improve all aspects of planning and delivery - working closely with I-COM’s AI team and initiatives.

Contribute to agency thought leadership and proposition; panels, webinars, case studies, blogs and social media.

Ensure relevant accreditations are up to date.

Develop partnerships with key platforms and partnership/referral programs.

Be confident in communicating and presenting to clients and wider stakeholders - including pitches.

Be proactive in creating proposals for increased budget or new platforms, linked to data, competitive insight, and growth.

Ensure JIRA tasks are planned and kept up to date, with accurate information for each client.

Benefits

Competitive salary

Profit-driven bonus*

Flexible working hours (3 days per week in the office, 2 working from home)

Career progression and training opportunities

20 days annual holiday (excluding bank holidays)

Christmas to New Year shutdown

One extra day’s holiday for every year you work at I-COM (up to 5 years)

Quarterly company social events

Cycle to work scheme

Mental health assistance

Referral programme

Modern office work environment in a central Manchester location

Fresh fruit and refreshments

Access to Bruntwood Gym

About I-COM

An established digital agency founded in 2004 with a reputation for delivering innovative, flexible, and creative responses to our clients’ needs in marketing, we are proud to boast high employee retention levels, with a good number of our team being with us for over a decade.

In 2019, I-COM became an employee-owned business. Our employees collectively own the majority of the company, having a say in the running and direction of the business, as well as generous shares in the profits of the business.

Here, you will be in a great professional environment, working in cross-disciplinary teams to grow your clients’ revenues, as well as your skillset and understanding of digital marketing. For a flavour of the great results we achieve, take a look at some of our work here.

Employee ownership puts our people at the heart of everything we do. Our strong, unifying brand values make us who we are. I-COM Values - TIPCAR:

Teamwork - Together we thrive.

Improvement - Mastering the unknown

Passion - Beyond what’s expected

Creativity - Innovate, create & elevate

Accountability - Setting the standard

Results - Raising the bar

How to Apply

For further information about this opportunity, or to apply, please send your CV to [email protected]

Apply Now

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