Days of Working: Monday to Friday - 8am - 4pm - flexibility required upon business needs and Business travel.
Role Purpose
To drive measurable sales uplift across Angel Hill Food Co. sites through disciplined promotional execution, strong merchandising standards, supplier-funded activation and structured point-of-sale training. The role owns the national promotions calendar and ensures that activity is commercially effective, operationally simple and consistently delivered across sites.
We are looking for someone to lead this exciting new opportunity, with previous contract catering knowledge and experience.
Key Responsibilities
Commercial Activation:
- Build and manage a structured annual promotions calendar aligned to sector trading patterns.
- Secure and coordinate supplier-funded activations and sponsorship agreements.
- Plan and deploy seasonal and tactical campaigns that drive incremental revenue.
- Ensure all promotional activity has clear commercial objectives and defined measurement criteria.
Merchandising & Field Execution:
- Visit sites to audit merchandising standards and point-of-sale execution.
- Implement clear visual standards for displays, promotional zones and impulse sales areas.
- Coach site teams on sales techniques, upselling and effective use of POS materials.
- Oversee production and distribution of POS kits to ensure timely, consistent deployment.
Performance & Measurement:
- Track and report sales uplift from each campaign and activation.
- Analyse product performance, average transaction value and conversion trends.
- Identify high-performing sites and replicate successful practices.
- Monitor supplier return on investment and promotional effectiveness
Promotion Process Optimisation:
- Simplify and standardise the promotion planning process.
- Reduce labour input, duplication and operational complexity.
- Improve forecast accuracy and stock alignment to minimise waste.
- Create repeatable toolkits that allow sites to execute promotions with minimal overhead.
KPIs & Performance Measures:
- % uplift in sales from promotional activity
- Increase in average transaction value
- Incremental revenue generated from supplier-funded campaigns
- Promotion compliance rate across the portfolio
- Reduction in promotional labour hours per site
- Reduction in stock waste linked to promotional activity
- Delivery of agreed annual promotional income targets
Reporting Line:
Reports to: Director of Catering, Angel Hill Food Co.
Works closely with: Site Managers, Operations Teams, Procurement and OCS Group Marketing for brand compliance and asset production support.
Profile
- Proven experience in retail merchandising, field activation or foodservice commercial roles
- Strong understanding of impulse sales and consumer behaviour in catering environments
- Comfortable analysing performance data and translating insight into action
- Able to operate in site environments and influence frontline teams
Success in the First 12 Months:
- National promotion calendar embedded and operational
- Measurable uplift achieved from structured POS activity
- Supplier funding agreements in place
- Promotion execution consistent across priority sites
- Clear reporting framework established and reviewed quarterly
