About Legends Global
Legends Global is redefining excellence in sport, entertainment and live events. With unrivalled expertise and international reach, we provide end-to-end solutions – from venue development and event programming to revenue strategy and hospitality.
We take a 360-degree, data-driven approach across Partnerships, Hospitality, Merchandise and Attractions, working with leading clients to deliver outstanding experiences that resonate worldwide.
Our organisation is committed to fostering an inclusive and forward-thinking environment where diversity drives innovation and collaboration. Guided by our values of Align, Scale, Connect, Team and Win... we create a culture where everyone has the opportunity to thrive.
About the Role
The Partnerships function is central to Legends Global’s commercial strategy and success across its portfolio of world-class venues and clients. Legends Global proudly develops and manages long-term, high-value partnerships with globally recognised brands, delivering innovative and integrated solutions across sport, entertainment, and live experiences.
The Vice President, Partnerships (UK) is responsible for setting and delivering the strategic direction for partnership revenue growth across the UK portfolio. This role holds full accountability for achieving annual and long-term commercial targets by leveraging market intelligence, driving innovation, and building high-value relationships with leading global brands.
Operating as a senior commercial leader, the VP will lead the identification, development, and execution of new business opportunities, while also unlocking incremental value from existing partnerships. The role requires deep engagement with C-suite and board-level stakeholders, positioning Legends Global as a trusted, insight-led partner of choice.
Through strategic leadership, cross-functional collaboration, and a disciplined approach to sales and category development, the VP will drive the creation of market-leading partnership propositions, expand into new categories, and maximise the commercial potential of assets across the portfolio. This role will play a critical part in strengthening Legends Global’s reputation and driving sustained growth across the UK market.
What we can offer
Hosting events is what we do best, and we want our People to experience that too- enjoy access to discounted tickets to unleash your superfan for all your favourites.
You will work hard at Legends Global , but you will be rewarded with lots of time to relax and rest with 25 days annual leave
We understand that you have a life outside of work and want to ensure that your loved ones will always be taken care of whilst you’re contributing to our success with our Life Assurance policy.
A healthy contribution of 5% Pension so that your golden years are spent ticking off the items on your bucket list.
Got a dental bill? Need to book a counselling session? Or even help with Physio costs? With the support of Healthshield; Legends Global will support with these unexpected costs. For you and any children.
We understand that from time to time you might need a bit of support to get you back to feeling your best, so we have teamed up with AXA Health to provide our people with an Employee Assistance Programme (EAP) to support mental health in the workplace.
We are visionaries: both physically and metaphorically! When you join Legends Global you will be entitled to eye care vouchers and a contribution towards any glasses you require.
Pedal your way to a greener, healthier commute—join our Cycle to Work scheme and turn every ride into a win for you and the planet
Great people know great people! Refer a friend through our Employee Referral Scheme and get rewarded for helping us build an amazing team
Key Responsibilities:
Own and deliver the UK partnership revenue strategy, driving commercial growth and exceeding revenue targets.
Lead new business development, building and converting a high-value pipeline of brand partnerships.
Engage senior stakeholders, positioning Legends Global as a strategic partner of choice.
Develop go-to-market strategies and innovative partnership opportunities across key sectors.
Maximise portfolio value through upselling, renewals, and long-term partnership growth.
Drive cross-venue commercial opportunities and a unified market approach across the UK portfolio.
Negotiate complex, high-value multi-year agreements that deliver sustainable value.
Collaborate across functions to create compelling, integrated partnership solutions.
Foster a high-performance sales culture with strong pipeline management and forecasting.
Provide strategic insights and performance reporting to senior leadership.
Represent Legends Global externally, strengthening industry relationships and brand reputation.
We are looking for someone with:
Commercially astute and analytically driven, with a disciplined approach to pipeline management, forecasting, and decision-making.
Deep understanding of the sport, entertainment, or live events landscape, including partnership trends and brand expectations.
Recruitment Process Outlined:
Any offer of employment will be subject to satisfactory pre‑employment checks. These may include verification of identity, proof of address, right to work, employment history, qualifications, and—where relevant to the role—a basic or enhanced DBS check. All checks will be carried out in line with data protection law and we will only request information that is necessary for the role.
Inclusive Workplace
At Legends Global , we are committed to leading the entertainment industry towards a greener, faster, and more innovative digital future. There’s never been a better time to join our team. We aim to be an inclusive organisation, trusted and admired by our colleagues, customers, and suppliers. Join us and make a significant impact from day one.
We are committed to active inclusion, diversity, and equal opportunities. This commitment begins with our recruitment and selection process. We welcome discussions about flexible working arrangements.
If you need reasonable adjustments at any stage of our recruitment process, please let us know in your application. We are dedicated to providing a fair and transparent assessment process and will do our utmost to accommodate your needs.
If you are interested in applying, we encourage you to submit your application as soon as possible to ensure it is considered. We will continue to review applications on a rolling basis and may close the advert before the closing date.
