The Recipe for Success: Role Summary
It is not often you have an opportunity in your career such as this, to define, lead and execute an entirely new function with a brand as renowned and loved as Le Creuset.
We are looking for an ambitious Senior Shopper Marketing Manager to shape and lead our UK&I Commercial Marketing agenda and help define how consumers experience Le Creuset across wholesale and our own retail network.
This is a high-impact role at the intersection of brand, shopper, retail and commercial growth. You will be accountable for transforming our shopper marketing capabilities for our Own Retail channel, shaping it to become a high-performing, brand-defining marketing channel. This role demands the ability to rapidly take strategy into execution to define the experience and ritual that this channel affords us. You will also be working with leading luxury retailers John Lewis, Harrods and Liberty to find ways to better activate our brand and elevate our premium status.
You will work closely with Marketing, Commercial, Retail, Category and our key customers to ensure Le Creuset shows up brilliantly wherever consumers discover, experience and buy Le Creuset.
As a people leader, you'll mentor and develop the Shopper Marketing Manager, helping to cultivate a high-performing team while championing fresh ideas, new growth opportunities and continuous improvement. Together, you'll establish Own Retail as a strategic marketing powerhouse, creating memorable consumer experiences and delivering commercial results worthy of the Le Creuset name.
