JOB DESCRIPTION - BEAUTY CONSULTANT
Store: Stringers, Lytham
Hours per week: 15 hours
Days per week: 2 days
MISSION
As a Beauty Consultant for Sisley, you are a brand ambassador. In your role, you are responsible for achieving your sales targets while promoting the brand image and providing a personalised luxury service to customers. Through your passion for the brand, you will demonstrate an attitude that benefits Sisley at all times. You will develop and build your client base through recruiting new domestic and international clientele. As well as bringing incremental business, you will ensure to increase retention through all clientele building brand loyalty.
SISLEY PARIS
Sisley is world renowned and respected for its high-quality products, the effectiveness of their natural key ingredients and their sensorial qualities. The company’s products are regularly awarded prestigious international prizes.
MAIN RESPONSIBILITIES
SALES
- To pro-actively sell Sisley products and provide a luxury standard of service to customers
- To be aware of and achieve or exceed sales targets, as set by your line manager
- To pro-actively link sell across product categories, to increase average Pound sale (A£S) and average unit sale (AUS)
- Monthly accurate completion of attendance sheets
- Preparing and organising activity on counter through store and Counter Manager
- Booking Beauty Room events
- Sickness forms to be completed for self
- All admin to be completed accurately off counter and in a timely manner
- To leverage on your emotional intelligence by means of consistently exercising your storytelling skills through educating your clients to Sisley’s heritage and values
- To be able to identify and depict each client’s intent behind their visit and maximise all sales opportunities through your brand knowledge and sales technique
KPI: To achieve sales targets, achieve AUS and A£S targets
SERVICE
- To be knowledgeable on all Sisley products and be able to propose personalised products to clients and confidently and appropriately overcome any objections
- Demonstrate products on clients by means of skincare consultations, make-overs, Sisley protocols and confidently explain the benefits of each product
- Recruiting new customers to the brand through traffic stopping
- To identify, understand and reformulate the client needs
- To develop personal relationships with clients and to gain loyalty
- Ensure all customers are captured on Sisley database through SMILE or registration card. Following GDPR guidelines.
- To educate clients on Sisley products and the brand
KPI: To achieve CRM and services targets as set by company
GENERAL
- To monitor stock levels, report any issues to the Counter Manager and ensure that there are sufficient levels
- To participate in merchandise management and ensure that it is in line with corporate guidelines
- To conduct all assigned operational and administrative tasks
- To be a Sisley brand ambassador and representative at all times
- To adhere to all Company procedures and policies, as outlined in the employee handbook
- To build relationships with store management and adhere to all store policies and procedures
- To carry out any additional duties as directed by the management team
POSITION WITHIN THE TEAM
Reports to: Business / Counter Manager
CONTACTS AND RELATIONSHIPS
Internal:
- Counter Team
- Area Managers
- Sales Director
External:
- Sisley Clients
- Department Store Colleagues
- Department Store Managers
- Department Store Hr Departments
PERSON SPECIFICATION
In order to be successful in this role, you will be:
- Tenacious; willing to go the extra mile to ensure the customer leaves having received the very best in luxury service.
- Driven and results orientated; seeking out ways to continually grow the business through events and counter activity.
- Self-confident; you will be able to approach and engage with customers at ease, using your strong selling skills to chase that extra sale. You will be able to demonstrate skincare and make-up application knowledge, and through excellent communication skills, be able to identify key items that would suit the customers’ needs.
- Immaculately groomed and presented; you will embody the elegance that customers have come to identify with Sisley.
Job Types: Part-time, Permanent
Work Location: In person
