About Us
At Feedmark, we’re passionate about improving the health and well-being of horses through science-led nutrition. We’re a growing, forward-thinking equine brand where marketing plays a key role in driving both education and commercial success.
We’re a close-knit, collaborative team where ideas are welcomed, performance is valued, and development is encouraged. As we continue to grow, we’re looking for a commercially minded Performance Marketing Executive to take ownership of our paid media activity and help drive measurable results across key digital channels.
The Role
This is a hands-on, data-driven role focused primarily on paid media performance. You’ll be responsible for planning, executing, and optimising campaigns across Google Ads, Meta Ads, and Amazon Ads, with opportunities to expand into other channels (TikTok, Reddit).
You’ll work closely with the wider marketing team to align campaigns with business goals, continuously improve performance, and unlock growth opportunities through testing and optimisation.
Key Responsibilities
Paid Media & Performance (Primary Focus)
- Plan, build, and manage PPC campaigns across Google Ads (Search, Shopping, Performance Max)
- Manage and optimise paid social campaigns across Meta (Facebook & Instagram)
- Monitor performance and continuously optimise campaigns to improve ROAS, CPA, and conversion rates
- Conduct structured testing across ad creatives, audiences, bidding strategies, and landing pages
Amazon Advertising (Preferred Experience)
- Support or manage Amazon Ads campaigns (Sponsored Product, Sponsored Brand)
- Work to improve campaign efficiency and support overall marketplace growth
SEO & Website Support (Beneficial)
- Support SEO initiatives, with a focus on analysing performance, keyword research and on-page optimisation
- Assist with website performance improvements and landing page optimisation
Data, Reporting & Insights
- Track, analyse, and report on campaign performance using GA4 and ad platform data
- Provide clear insights and recommendations to improve results
- Monitor budgets and ensure efficient allocation of spend
Collaboration & Growth
- Work closely with the wider marketing team (content and design) to develop high-performing creatives
- Contribute ideas for campaign improvements and new growth opportunities
- Stay up to date with digital marketing trends, tools, and platform updates
What We’re Looking For
Essential:
- Hands-on experience managing Google Ads and Meta Ads campaigns
- Strong understanding of PPC performance metrics (ROAS, CPA, CTR, CVR)
- Analytical mindset with experience using GA4 (or similar tools)
- Ability to manage budgets and optimise campaigns based on data
- Proactive, organised, and comfortable working in a fast-paced environment
- A desire to keep learning, improving and pushing performance forwards
Desirable:
- Experience with Amazon Ads
- Experience with other ad platforms (TikTok, Reddit)
- Understanding of SEO principles and website optimisation
- eCommerce experience
- Interest in or passion for horses/equine industry
Why Join Feedmark?
- Be part of a growing brand where your work has real impact
- Take ownership of key performance channels and see measurable results
- Work in a supportive, collaborative team environment
- Opportunities to develop your skills and progress your career
- Competitive salary based on experience
How to Apply
Please send your CV along with a short note covering:
- The platforms you’ve managed (Google, Meta, Amazon)
- Typical monthly budgets you’ve worked with
- One or two measurable results you’ve achieved
If you’re a data-driven marketer who enjoys optimising performance and driving growth, we’d love to hear from you.
Job Types: Full-time, Freelance, Permanent
Pay: £30,000.00-£38,000.00 per year
Benefits:
- Company pension
- On-site parking
Work Location: In person
