Pay: £50,000.00-£70,000.00 per year
Commercial Analyst
Location: Peterborough
Reporting to: CFO
Type: Full-time
Progression: Head of Commercial Finance → Commercial Finance Director
About Trade Mastermind
Trade Mastermind is one of the UK's fastest-growing business education and funding platforms for trades and home improvement businesses. We help thousands of business owners scale through training, events and finance solutions.
We're hiring a Commercial Analyst to sit at the heart of the business, challenge every department, and make each one measurably better. This is a senior, high-influence role with a direct line to the CFO and board, and a clear path to Commercial Finance Director.
This isn't traditional accounting. This is finance that drives revenue, sharpens operations, and shapes strategy.
Your job? Make every department great — and make your stakeholders look like rock stars.
The Role
You will partner directly with the leaders of Sales, Events, Customer Accounts and Marketing, using financial, sales and customer data to challenge assumptions, expose what's really working, and drive better decisions at pace.
You won't just report the numbers. You'll dig into the operation, understand the process behind every metric, and tell each department head what to do next — then help them deliver it.
As the senior Commercial Analyst lead, you'll set the standard for how we partner the business: building the automations and reporting infrastructure that make us faster and leaner, mentoring more junior finance staff, and acting as a key player in our growth initiatives and M&A as we scale.
You'll be the bridge between finance, operations and strategy — translating data into “what should we do next?”
Key Responsibilities Business Partnering & Challenge
- Partner directly with department heads across Telesales, Event Sales, Upsells, Customer Accounts and Marketing
- Embed in each team — attend their meetings, learn their process, understand what great looks like
- Provide weekly performance insight and clear, actionable recommendations
- Constructively challenge every area of the business to improve margin, revenue and efficiency
- Lead pricing, offers, incentives and commission modelling
Commercial Analysis
- Funnel, conversion and sales productivity analysis
- Revenue, margin and cohort analysis
- LTV, CAC and payback modelling
- Marketing ROI and campaign effectiveness
- Event profitability and breakeven analysis
- Scenario modelling and forecasting
Data, Automation & Process
- Write and run your own queries (SQL) to interrogate the data directly
- Streamline and automate operational and reporting processes
- Improve reporting automation across Xero, CRM and BI tools
- Build the business toward self-serve dashboards
- Identify process bottlenecks and redesign them for efficiency
Reporting & Planning
- Own weekly and monthly board packs
- Build KPI dashboards and reporting frameworks
- Own rolling forecasts and budgets
- Produce variance analysis with clear commentary
- Drive annual planning and strategy cycles
Decision Support, Growth & M&A
- Lead business cases for new products, events or hires
- Sensitivity modelling and investment appraisals
- Support key growth initiatives as we scale
- Play a lead role in M&A — analysis, modelling, due diligence and integration
- Identify risks and opportunities early
Leadership
- Set the standard for commercial finance across the business
- Mentor and develop junior finance team members
- Influence senior stakeholders and hold department heads to account on the numbers
What Good Looks Like
- Department heads proactively come to you before making decisions
- Every department is measurably better because of your input
- Clear visibility of KPIs across the business
- Manual processes replaced with automation
- Revenue and margin improvements linked directly to your insight
- Finance seen as a growth driver, not a scorekeeper
Ideal Background
- Qualified accountant (ACA / ACCA / CIMA)
- Proven track record of measurably improving departments through business partnering
- Highly analytical — advanced modelling skills (Excel/Sheets power user)
- Hands-on SQL experience for interrogating data directly
- Strong understanding of operations, business process and what “great” looks like
- Track record of setting up automations and streamlining processes
- Confident presenting to, challenging and influencing senior stakeholders and the board
- Experience mentoring or leading junior finance staff
Bonus if you have:
- SaaS / education / events / subscription or high-volume sales environments
- CRM reporting experience (HubSpot / Ontraport / Salesforce)
- BI tools (Power BI, Looker, etc.)
- Hands-on M&A or corporate development experience
Personality Fit (Important)
We're looking for someone who:
- Thinks like an owner, not a reporter
- Is hard-working and hungry, with the ambition to become a Commercial Finance Director
- Operates with senior-level autonomy and judgement
- Loves solving problems and getting into the detail
- Communicates simply — no finance jargon
- Challenges constructively
- Is proactive, hands-on and relentless about improvement
- Enjoys being embedded with operators, not hiding in spreadsheets
If you prefer month-end journals over commercial impact — this isn't for you.
What You'll Get
- Direct exposure to strategy, M&A and board-level decisions
- Real ownership and influence from day one
- A senior seat with a clear path to Commercial Finance Director
- Fast-growing, entrepreneurial environment
- Competitive salary + bonus + progression
Pay: £50,000.00-£70,000.00 per year
Work Location: In person
