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Area Sales Manager - Flooring West Midlands

Gradus Limited
Birmingham

Apply Now

Job details

Full-time

Full job description

Due to our ongoing success, we now have a vacancy for an

______________________________

Area Sales Manager – Flooring West Midlands

_____________________________________

Field Based covering the West Midlands Region

(post codes SY, TF, ST, WS, CV, B, DY, WR, HR, WV)

The Role

Reporting into the Regional Sales Manager, you will be responsible for driving contract and distribution sales growth across the Midlands territory, working collaboratively with the wider regional team.

Key Focus Areas:

Develop and grow sales across contractors, distributors, and specification channels
Build and maintain strong relationships with key stakeholders
Increase brand awareness of Gerflor & Gradus products across your territory

Time Allocation:

50% Flooring Contractors
20% Distribution Partners
30% Specification activity and team collaboration

Key Responsibilities

Deliver the annual sales budget while developing a clear territory growth plan
Build and manage relationships with key flooring contractors, distributors, and main contractors
Maintain and develop a strong project pipeline using CRM systems
Monitor and manage projects throughout their lifecycle
Implement company pricing policies effectively
Work closely with Regional Teams, Key Account Managers (Healthcare, Industry, Sport), and Accessories Sales colleagues
Support national distribution strategies alongside the Distribution Regional Sales Manager
Increase specification opportunities and overall project pipeline
Attend and support trade shows, exhibitions, and distributor roadshows
Provide market intelligence on competitors, product trends, standards, and distribution channels
Contribute ideas towards product development
Attend customer visits, including factory tours where required
Investigate and report on customer complaints where necessary

With over 100 years of combined experience in the contract interiors sector, together Gerflor and Gradus have built an unrivalled reputation for quality and service.

Gerflor is recognised as a specialist and a world leader in resilient flooring solutions. The group creates, manufactures and markets innovative, design-led and eco responsible solutions for flooring and complementary interior wall finishes. As a leading vinyl & linoleum flooring manufacturer they are already well-established in more than 100 countries worldwide.

Gradus Ltd (a Gerflor company) are market leading manufacturers of commercial flooring accessories, entrance matting, wall protection and specialist LED lighting systems. Our attention to detail, forward thinking and passion for improvement has led to our success and leading market share in the UK and operation in International markets.

Our companies provide a complete solution for Architects and Specifiers, Contractors and Building Owners, spanning multiple market sectors including Commercial Office, Education, Healthcare, Residential, Retail, Leisure & Hospitality. Why not check out some high-profile projects on our websites: www.gradus.com & www.gerflor.co.uk

[email protected]

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specialist tours manager jobs in rugeley

Area Sales Manager - Flooring West Midlands

Science Teacher

Tutor - Heart of Birmingham Vocational College

APPRENTICESHIP - Sea Logistics Customer Care Specialist

Senior Construction Assurance Manager

Health, Safety and Fire Practitioner

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