Join us as a Campaign Manager and make an invaluable contribution to our Food Safety & Biosecurity!
As a Marketing Campaign Manager (Digital Lead), you will be responsible for leading integrated marketing campaigns and digital marketing activity that support business growth, customer engagement and lead generation across Fera’s key business sectors. The role owns the development and optimisation of digital channels, including website performance, SEO, analytics, marketing automation and AI-enabled search visibility, ensuring marketing investment delivers measurable commercial outcomes. Working closely with stakeholders across the business, including the KSO Business Unit, the role ensures marketing activity is customer-focused, insight-led and aligned to organisational priorities.
What you’ll be doing:
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Plan, develop and deliver integrated multi-channel marketing campaigns.
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Lead and implement the organisation’s digital marketing strategy.
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Drive website performance, SEO, analytics and conversion optimisation.
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Develop AI-enabled search and digital visibility strategies.
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Partner with the KSO Business Unit to support commercial growth objectives.
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Use marketing data and analytics to provide actionable business insights.
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Manage and develop a Marketing Executive and Digital Marketing Apprentice.
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Collaborate with internal stakeholders and external agencies to deliver impactful marketing activity.
What we’re looking for:
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Proven experience delivering integrated marketing campaigns.
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Strong expertise in digital marketing, SEO, website optimisation and lead generation.
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Hands-on experience with GA4, SEMrush, Google Search Console and related analytics tools.
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A track record of improving organic search performance and website traffic.
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Strong stakeholder management and project delivery skills.
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Experience coaching, mentoring or managing team members.
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Excellent communication skills and a commercial, customer-focused mindset.
What’s in it for you?
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?25 days’ holiday (rising to 29) with the opportunity to buy & sell extra leave.
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Flexible working hours, on-site gym, restaurant, free parking and a discounted on-site nursery.
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The opportunity to take a paid day out of the office, volunteering for our charity partners or a cause of your choice
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Company matched pension, life assurance, a cycle2work scheme, 15 weeks’ fully paid maternity, adoption and shared parental leave, paternity pay of two weeks…and plenty more.
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Voluntary benefits designed to suit your lifestyle – from discounts on retail and socialising, to health & wellbeing, travel and technology
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Fera operates a LTIP ( Long Term Incentive Plan) under which all employees are awarded points towards shares in the Employee Benefits Trust on an annual basis. The Employee Benefits Trust holds shares on behalf of our employee, at the point of an equity event the shares will realise a cash value.
What we hope you’ll do next:
Choose ‘Apply now’ to fill out our short application, so that we can find out more about you. If you have any questions you’d like to ask before applying, you can contact [email protected]
We’re an equal opportunity employer, which means we recruit and develop people based on their merit and passion. We’re committed to providing an inclusive, barrier-free recruitment process and working environment for everyone. If you need the job description or application form in an alternative format or if you’d like to discuss other changes or support you might need going forward, please email at [email protected] and we’ll get back to you.
At Fera, we’re making the world a better, healthier and safer place. We’re a joint venture partnership between Bridgepoint and Defra and we’re working proactively to protect the world we live in and the food we eat. Our teams are investigating plant and bee health, crop protection and sustainable agriculture. Join us and discover better as you deliver world-class science for the future.
