About the Role
Sempre Digital Marketing and Growth Solutions UK Ltd is looking for an experienced, analytical and highly organised Marketing Operations Manager to oversee the systems, processes, reporting and operational frameworks that support effective digital marketing delivery.
The successful candidate will work across marketing, sales, analytics, content, technology and commercial teams to improve campaign workflows, maintain marketing technology platforms, strengthen data quality and ensure that marketing programmes are delivered efficiently and measured consistently.
You will take ownership of marketing operations processes from campaign planning and CRM management through reporting, automation, lead management and performance analysis. The role requires someone who can combine technical understanding with strong commercial judgement and stakeholder management.
This position is suitable for an experienced marketing operations or digital marketing professional who is ready to take broader responsibility for systems, processes, performance reporting and cross-functional marketing delivery.
Key Responsibilities
- Lead day-to-day marketing operations activities
- Develop efficient marketing workflows and operating procedures
- Coordinate campaign planning and delivery processes
- Establish consistent standards for campaign execution
- Manage marketing calendars and operational schedules
- Coordinate activities across digital marketing channels
- Support delivery of paid, organic, email and content campaigns
- Monitor campaign readiness before launch
- Maintain campaign approval and quality-control processes
- Identify operational bottlenecks and recommend improvements
- Manage marketing technology platforms
- Maintain CRM and marketing automation systems
- Oversee campaign and customer-data quality
- Develop data-management standards for marketing teams
- Monitor lead capture and routing processes
- Maintain lead lifecycle and status definitions
- Support lead-scoring frameworks
- Coordinate integrations between marketing and sales systems
- Work with technical teams on platform integrations
- Support API and data-transfer requirements
- Manage marketing automation workflows
- Develop automated campaign journeys
- Review email automation and nurture programmes
- Monitor automation errors and system issues
- Coordinate platform troubleshooting
- Maintain user permissions and system access
- Support implementation of new marketing tools
- Manage marketing technology documentation
- Maintain campaign naming and tracking conventions
- Support implementation of UTM tracking standards
- Coordinate conversion-tracking requirements
- Work with analytics teams on measurement frameworks
- Develop dashboards for marketing performance
- Monitor campaign and channel KPIs
- Review lead-generation and conversion performance
- Analyse marketing-funnel performance
- Monitor customer acquisition metrics
- Review cost-per-lead and cost-per-acquisition trends
- Support marketing attribution analysis
- Prepare weekly and monthly marketing reports
- Develop management reporting packs
- Present marketing operational performance to stakeholders
- Support marketing budget monitoring
- Track campaign expenditure against forecasts
- Review agency and technology-platform costs
- Support annual marketing planning and budgeting
- Maintain supplier and platform records
- Coordinate relationships with marketing technology vendors
- Support data-protection and consent-management processes
- Maintain accurate marketing documentation
- Lead continuous improvement of marketing operations
Leadership and Management Responsibilities
- Coordinate marketing operations specialists, analysts and campaign staff
- Establish priorities across operational activities
- Review team workloads and deadlines
- Provide guidance on CRM and automation processes
- Develop consistent marketing operations standards
- Coach team members on reporting and data-quality practices
- Support professional development within the marketing team
- Lead operational planning meetings
- Coordinate cross-functional marketing projects
- Maintain clear accountability for campaign delivery
- Escalate significant operational or system risks
- Promote data-driven decision-making
- Support recruitment and onboarding of marketing team members
- Improve collaboration between marketing, sales and technology teams
- Champion effective use of marketing technology
Qualifications and Experience
- Degree or professional qualification in Marketing, Business, Digital Marketing, Analytics or a related subject
- At least four years of experience in marketing operations, digital marketing, CRM or marketing technology
- Experience managing marketing processes across multiple campaigns
- Practical experience with CRM systems
- Experience with marketing automation platforms
- Strong understanding of digital marketing channels
- Experience developing marketing reports and dashboards
- Strong understanding of campaign tracking
- Experience managing lead-generation processes
- Knowledge of marketing funnels and customer journeys
- Experience working with sales and commercial teams
- Strong analytical and numerical ability
- Advanced Microsoft Excel or Google Sheets skills
- Experience interpreting marketing-performance data
- Strong process-development and documentation skills
- Excellent organisational and project-management abilities
- Ability to manage multiple priorities and deadlines
- Strong stakeholder-management skills
- Excellent written and verbal communication skills
- Ability to lead cross-functional projects
- Strong attention to detail
- Right to work in the United Kingdom
Pay: £38,000.00-£50,000.00 per year
Work Location: In person
