Regional sales manager Work, Jobs in Ware (with Salaries)

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Key Account Manager - Vegetable Seeds – UK & Scandinavia

Van Waveren Saaten GmbH \ RAGT Seeds Limited -
Ickleton

Quick apply

Job details

Full-time
£55,000 - £75,000 a year

Qualifications

Sales contract negotiation
English
Business development
Accounts Receivable Credit Control
Sales forecasting
Partnership building
Territory management
Customer relationship management
Forecasting
Overseeing budgeting and forecasting
Relationship management
Ongoing financial performance monitoring
Account management
Leadership
Growth strategy

Full job description

Key Account Manager Vegetable Seeds, UK and Scandinavia

Region: United Kingdom & Scandinavia

Location: Flexible (UK), employed through RAGT’s UK organisation

Reporting to: Sales Manager, Van WaverenSaatenGmbH (Germany)

Travel: Approximately 30%, across the UK and Scandinavia

Closing date: 28thAugust 2026

We are looking for an entrepreneurial and commercially driven Key Account & Market Development Manager to lead our growth across the UK and Scandinavia. In this high-impact role, you will own key customer relationships, revenue and margin performance, while developing new market opportunities and building long-term partnerships across the frozen food, canning and fresh produce sectors. Working closely with customers, growers, product management and breeding teams, you will combine commercial leadership with strong technical and agronomic understanding to bring new varieties to market and support customers from variety selection through to harvest. This is an opportunity for a hands-on, results-focused professional to take real ownership of a growing regional business, shape its commercial strategy and make a significant impact across an international market.

Who We Are

Van Waveren Saaten GmbH is the European market leader in the breeding and distribution of vining peas, with a strong and growing portfolio in green beans and sweetcorn. From our headquarters in Germany, we supply leading processing companies – frozen food and canning industries – as well as fresh market customers across Europe and beyond. Our customer relationships go are built on varietal quality, reliability, and personal trust.

As a company of the RAGT Group, we combine the agility and market intimacy of a specialist with the breeding power, resources, and international network of one of Europe’s leading seed groups. We are now entering a phase of substantial, structural expansion of our variety portfolio and market coverage across the EMEA region – and we are strengthening our commercial organisation to match.

Your main responsibilities

Key Account Management & Commercial Ownership

Take full responsibility for revenue, margin, and sustainable growth in the UK and Scandinavia
Manage, deepen, and expand relationships with key accounts in the frozen food and canning industries
Lead annual contract and price negotiations with senior procurement and management stakeholders
Establish long-term supply partnerships and secure our position as preferred variety partner
Actively develop the fresh market segment in Scandinavia and open new customer structures

Strategic Market Development

Develop and execute a regional market strategy aligned with our growth agenda
Monitor markets, competitors, and acreage development; identify and convert growth opportunities
Drive the introduction and positioning of new varieties in close cooperation with product management
Help shape and strengthen our commercial structures in your region

Planning, Controlling & Reporting

Own the annual sales planning and rolling forecasts for your region as input to seed production planning
Monitor accounts receivable, payment terms, and commercial risk for your customer base
Track performance against budget and deliver transparent, data-driven reporting to headquarters
Provide reliable market intelligence to support portfolio and production decisions
Set up, coordinate, and monitor the import of seed into the UK – including all required applications, permits, and phytosanitary documentation – in close cooperation with RAGT’s UK organisation

Technical & Agronomic Leadership

Plan, coordinate, and evaluate variety trials with customers and growers in your region
Build strong working knowledge of varietal characteristics, agronomy, and industrial processing requirements
Act as the technical-commercial interface between customers, product management, and breeding
Support customers along the value chain – from variety selection to harvest quality

Your Skills

Degree in agricultural sciences, horticulture, agribusiness, or a comparable qualification – or equivalent experience gained in the field
Several years of B2B key account or sales experience, ideally in seeds, vegetables, fresh produce, or food processing
A commercially driven personality first and foremost
Proven planning and controlling skills: forecasting, budgeting, margin management, and receivables discipline are part of how you run your accounts
Experience with trials or agronomic customer support is a strong advantage
Fluent English; a Scandinavian language is a plus
Willingness to travel internationally

What sets you apart

Entrepreneurial mindset –you take ownership, act with accountability, and are results oriented
High standards for yourself and the ambition to build something significantly bigger
A confident, approachable communicator with strong intercultural competence
Structured, resilient, and hands-on: you combine strategic thinking with disciplined execution
Integrity and reliability –our customer relationships are built on trust earned over decades

What We Offer

A key role in one of the most ambitious growth stories in the European vegetable seed industry
Genuine ownership: your region, your accounts, your results – reporting directly to the Sales Manager
The strength and reputation of a market leader, combined with the stability and international backing of the RAGT Group
A close-knit, experienced headquarters team that has your back: product management, breeding, seed production, and quality
Independent working from a home office, with real decision-making latitude
An attractive, performance-oriented compensation package and long-term development perspectives

How to Apply

We would genuinely like to get to know you. Please send your CV and a short cover letter, including your salary expectations to Frederik Fahrenholz (HR van Waveren Saaten GmbH). If you have questions before applying, feel free to reach out informally to [email protected] by 28th August 2026. All applications will be treated in strict confidence.

Pay: £55,000.00-£75,000.00 per year

Work Location: Hybrid remote in Ickleton

Quick apply

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