Head of performance marketing Work, Jobs in Woolston, Ham (with Salaries)

Head of Performance Marketing
Pom Pom London Ltd —Ringwood
- £70,000 - £100,000 a year
- Full-time
- Hybrid work
- Budgeting
- Analytics
- Free parking
- Employee discount
Quick apply
12d
Meta Specialist
Upperdog Ltd —Bournemouth
- Full-time
- Hybrid work
- Budgeting
- In-person
- Leadership
- Annual leave
- Work from home
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Hobbycraft —Christchurch
- £28,000 a year
- Full-time
- Hybrid work
- Merchandising
- Organisational skills
- Communication skills
- Free parking
- Health & wellbeing programme
13d

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Head of Performance Marketing
Pom Pom London Ltd —Ringwood
Pom Pom London is a fast-growing British direct-to-consumer brand, trading on Shopify Plus and shipping to customers in the UK and internationally.
£70,000 - £100,000 a year
Quick apply
12d

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Head of Performance Marketing

Pom Pom London Ltd
Ringwood

Quick apply

Job details

Full-time
£70,000 - £100,000 a year
12 days ago

Benefits

Free parking
Casual dress
Company pension
Employee discount

Qualifications

Web analytics
Digital analytics tools
Performance reporting in digital marketing
Pay-per-click advertising platforms
Forecasting
Overseeing budgeting and forecasting
Management reporting
Search advertising
Paid social media advertising campaigns
Budgeting
PPC search campaigns
Google Ads
Multi-channel digital marketing campaigns
Customer acquisition
Analytics

Full job description

About Pom Pom London

Pom Pom London is a fast-growing British direct-to-consumer brand, trading on Shopify Plus and shipping to customers in the UK and internationally. We’ve built a loyal customer base by pairing distinctive, beautifully designed products with a premium online experience. As we scale, paid acquisition and retention are central to our growth, and we’re looking for someone to own it end to end. What began as a small startup has grown into an 8 figure international accessories brand, serving customers across the UK, US & ROW.

The Role

This is a hands-on leadership role for someone who lives in the detail of performance marketing but can also set the strategy. You’ll own our paid acquisition across Meta, Google and emerging channels, and be accountable for the numbers that matter: ROAS, CAC, contribution margin and customer lifetime value. You won’t just brief the work, you’ll be in the ad accounts daily, testing, optimising and reporting.

You’ll start hands-on with a small budget for freelancers and tools, with scope to build and manage a team as the channel scales. This is a genuine opportunity to shape how a growing brand acquires and keeps customers.

What You’ll Own

Paid acquisition across Meta (Advantage+, prospecting and retargeting) and Google (Shopping, Search, PMax), plus testing of TikTok, Pinterest and other emerging channels.
Campaign management day-to-day — budgets, bids, audiences, creative testing and landing-page optimisation — to hit blended ROAS and CAC targets.
Creative direction, partnering with design and the wider team to brief, test and iterate high-performing ad creative and offers.
Analytics & reporting, owning the reporting cadence — daily pulse, weekly performance reviews and monthly forecasts — and making budget decisions from the data.
Tracking & measurement across Shopify, GA4, the Meta pixel/CAPI and attribution, working with developers where needed to keep data clean and reliable.
Budget ownership, forecasting spend against revenue and margin, and defending every pound of budget with a clear efficiency rationale.

About You

Proven operator: 5+ years in performance / growth marketing, ideally in DTC e-commerce or a retail brand, with a track record of scaling paid channels profitably.
Hands-on channel skill: expert in Meta Ads Manager and Google Ads, confident building and optimising campaigns without needing an agency to hold the reins.
Numbers-led: fluent in ROAS, CAC, AOV, LTV, contribution margin and MER; comfortable in spreadsheets and analytics platforms and quick to spot what the numbers are telling you.
Creative sensibility: good eye for what makes a scroll-stopping ad and able to brief and critique creative that converts.
Self-starter: thrives in a fast-moving, owner-led business; happy to be based in our Ringwood office full-time and to roll up their sleeves.
Nice to have: experience with Shopify (Plus a plus), server-side tracking / CAPI, and a working knowledge of SEO or influencer/affiliate channels.

What We Offer

A pivotal, high-autonomy role with direct access to the founder and real influence over growth.
Competitive salary plus a performance-related bonus tied to growth targets.
The chance to build and lead a team as the channel scales.
A close-knit, collaborative office in Ringwood, Hampshire, and a genuinely loved brand to market.
Generous staff discount and 25 days’ holiday plus bank holidays.

Pay: £70,000.00-£100,000.00 per year

Benefits:

Casual dress
Company pension
Employee discount
Free parking

Work Location: Hybrid remote in Ringwood BH24

Quick apply

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