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Senior Digital Acceleration Manager

Pierre Fabre -
Reading

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Job details

Full job description

Qui sommes-nous ?

A unique business, Pierre Fabre in the UK is a pharmaceutical and dermo cosmetics company, operating within oncology and skincare.

Part of a much larger French-owned Group, and owned and governed by a Foundation, we are committed to improving the lives of others and take great pride in the heritage and values of the organisation.

Votre mission

In close collaboration with the sales teams, Digital Marketing & e-retail (depending on the subsidiary) manage all marketing activities to meet turnover and profit margin objectives while respecting allocated operating budgets and consistent with global marketing strategy

Develop the local marketing strategy
Take responsibility for implementing the omni-channel marketing activation plan and monitor its application in connection with field teams
Ensure correct adaptation of the brand/franchise image and values locally
Adapt customer/health professional profiles targeted by the brand/franchise/product line to the local market and define their journeys and transform them into a local marketing plan to develop sales
Contribute to defining the brand/franchise global strategy by providing feedback on local market needs
Develop/contribute to developing digital strategy, in line with guidelines developed by the corporate digital division and ensure a good return on investment
Measure the performance of omni-channel marketing action plans and propose plans for improvement
Draw up and ensure budget and key performance indicator monitoring for the department/area
Lead and supervise the team. Develop skills and manage performance, at an individual and collective level

Qui êtes-vous ?

Nous sommes convaincus que la diversité est une source d’épanouissement, d’équilibre social et de complémentarité pour nos collaborateurs, nos offres sont donc ouvertes à toutes et tous sans restriction.

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