MOTORCYCLE SERVICE ADVISOR
Location: Cheltenham
Salary: £30,000 - £34,000 + Bonus + Benefits
OVERVIEW
An established motorcycle retailer is seeking a customer-focused Motorcycle Service Advisor to join its busy aftersales team in Cheltenham.
This is an excellent opportunity for an experienced Service Advisor or strong customer service professional with a passion for motorcycles to work in a specialist dealership environment. The successful candidate will act as the key link between customers and the workshop, ensuring a smooth, efficient and high-quality service experience.
KEY RESPONSIBILITIES
- Welcome customers and manage all service, repair and maintenance enquiries.
- Accurately capture customer concerns and create detailed workshop job cards.
- Liaise with Technicians regarding diagnosis, progress and repair requirements.
- Keep customers updated throughout the service process in a clear and timely manner.
- Prepare estimates and obtain authorisation for additional work where required.
- Promote service plans, accessories and additional workshop opportunities.
- Ensure all invoices, job records and documentation are completed accurately.
- Manage customer expectations and deliver excellent service experiences.
- Support workshop efficiency and scheduling alongside the Service Manager.
- Maintain high standards of customer satisfaction and manufacturer compliance.
CANDIDATE PROFILE
- Previous experience as a Service Advisor or customer-facing role within automotive or motorcycle retail.
- Strong communication and interpersonal skills.
- Organised with the ability to manage a busy and varied workload.
- Confident explaining technical information in a customer-friendly way.
- Passion for motorcycles (highly desirable).
- Good IT and administrative skills.
- Full UK Driving Licence preferred.
DESIRABLE EXPERIENCE
- Franchised dealership experience (motorcycle or automotive).
- Knowledge of workshop processes, MOTs and servicing schedules.
- Experience with upselling service plans or aftersales products.
KEY PERFORMANCE INDICATORS
- Customer satisfaction scores.
- Labour sales and workshop revenue contribution.
- Additional work authorisation conversion rates.
- Service plan and accessory sales.
- Booking efficiency and workshop utilisation.
- Administrative accuracy and compliance.
PERSONAL ATTRIBUTES
- Friendly and approachable.
- Customer-focused and professional.
- Organised and detail-oriented.
- Positive and enthusiastic.
- Team player with a proactive attitude.
- Committed to delivering high-quality customer service.
Pay: £30,000.00-£34,000.00 per year
Work Location: In person
