Location: Epinal Way Care Centre, Head Office, LE11 3GD, with travel to Rushcliffe Care Group services as required
Hours: 37.5 hours per week
Salary: £13.50 per hour
As a Digital Marketing and Administration Assistant with Rushcliffe Care Group, you will support the organisation’s digital presence, website content, social media activity and positive service promotion. Your role will help ensure that public-facing information is accurate, professional and up to date, while helping to share positive stories from across our services.
About Rushcliffe Care Group
You will be joining Rushcliffe Care, a company with over 35 years of experience in offering the highest levels of care to our most vulnerable in society. Across our services, we support people to live safer, more fulfilling lives, with dignity, choice, and consistency at the centre of everything we do.
Our work is guided by clear values. These are not slogans. They shape how we treat people, how we work together, and what we expect from each other.
We employ over 1,300 staff across our network of care homes, independent hospitals, and specialist support services. Our portfolio includes mental health rehabilitation hospitals, nursing and dementia care homes, services for people with learning disabilities, and a neuro-rehabilitation unit for people recovering from brain injury. We also operate a specialist independent school for children and young people with autism.
Our Head Office in Loughborough supports the administrative, governance, recruitment, operational and support functions for all services across the Group.
About the Role
As Digital Marketing and Administration Assistant, your primary responsibility will be to support the organisation with their website, social media activity, digital administration and positive service promotion.
This is a practical, hands-on role. You will be expected to visit services, speak with managers and staff, gather positive stories, take appropriate photographs or short videos where consent is in place, and help promote the work taking place across Rushcliffe Care Group.
You will help maintain the company website, prepare approved social media content, support service promotion, maintain image libraries and keep digital records organised. You will need to be confident using computers, digital systems and social media platforms, with good attention to detail and the ability to follow agreed guidance.
This is not a senior marketing role. You will work under the direction of the Managing Director and will not be responsible for setting marketing strategy, approving campaigns, making significant changes to public-facing content, or publishing sensitive information without approval.
Your key responsibilities will include:
- Updating and maintaining the company website as directed.
- Uploading agreed content, photographs, service updates, vacancies and general information.
- Creating, scheduling and publishing approved social media posts.
- Visiting services to gather positive stories, updates and examples of good practice.
- Speaking with managers and staff in a positive and professional way to identify suitable content.
- Supporting the promotion of staff achievements, service user activities, events, service developments and positive outcomes.
- Creating simple graphics, posters, photographs, short videos and written updates for digital platforms.
- Maintaining organised digital records, image libraries, templates and promotional materials.
- Monitoring basic social media engagement, such as reach, likes, shares, comments and common questions.
- Escalating any negative, sensitive, inappropriate or high-risk online content.
- Ensuring consent, confidentiality and professional boundaries are maintained at all times.
- Ensuring all public-facing content is accurate, appropriate, respectful and aligned with Rushcliffe Care Group’s standards.
What Our Values Mean in Practice
Reputable Care
- Ensuring public-facing information is accurate, professional and up to date.
- Presenting services in a way that reflects the quality, standards and reputation of the organisation.
- Following approval processes and escalating concerns where content may be inaccurate, inappropriate or high risk.
Respect and Compassion
- Treating service users, staff, families and visitors with dignity when gathering stories, photographs or information.
- Engaging with teams in a positive, approachable and respectful way.
- Ensuring consent, confidentiality and professional boundaries are maintained at all times.
Robust Communication
- Producing clear, accurate and professional written content.
- Checking details carefully before information is shared.
- Communicating effectively with managers, staff and the Managing Director when gathering or preparing content.
Real Commitment
- Being reliable, organised and proactive in supporting digital updates and promotional activity.
- Taking pride in sharing positive stories from across the organisation.
- Being willing to visit services, engage with teams and support the wider visibility of Rushcliffe Care Group.
What You’ll Need
- Good written communication skills, with the ability to produce clear, accurate and professional content.
- Competence and confidence using computers, digital systems and Microsoft Office.
- Confidence using social media platforms in a work or professional setting.
- The ability to update websites, digital platforms or online content, or the ability to learn this quickly.
- Good attention to detail, particularly when checking names, dates, service information, spelling, grammar and published content.
- The ability to follow instructions, work within agreed guidance and seek approval where required.
- The ability to create basic digital content, such as photographs, short updates, posters, simple graphics and social media posts.
- Good organisational skills and the ability to manage routine updates, records and deadlines.
- A positive, approachable and confident manner, with the ability to engage with staff, managers, service users and visitors appropriately.
- Willingness to visit services, speak with teams, gather positive stories and support promotional activity across the group.
- Understanding of confidentiality, consent and professional boundaries when sharing information, photographs or content online.
- Full UK driving licence and access to your own vehicle.
Desirable:
- Previous experience within a marketing, communications, digital content, social media or administrative role.
- Experience updating websites or using website management systems.
- Experience using design platforms such as Canva or similar software.
- Experience creating photography or short video content for digital platforms.
- Experience within health and social care.
- Understanding of online branding, public engagement or social media scheduling.
- Knowledge of SEO, website analytics or online directories.
What We Offer
- A practical and varied role supporting the organisation’s website, social media and digital presence.
- The opportunity to visit services and help share positive stories from across Rushcliffe Care Group.
- Clear direction and support from the Managing Director and Senior Leadership Team
- The opportunity to develop your digital, content creation and communication skills within a multi-site care organisation.
- 28 Days Annual Leave Entitlement, inclusive of Bank Holidays.
All roles are subject to an enhanced DBS check, the cost of which is covered by Rushcliffe Care.
Equal Opportunities Statement
Rushcliffe Care Group is committed to being an equal opportunities employer. We value diversity and are dedicated to creating an inclusive workplace where all individuals are treated with dignity and respect, in line with the Equality Act 2010. We encourage applications from all sections of the community, regardless of age, disability, gender reassignment, marriage or civil partnership status, pregnancy or maternity, race, religion or belief, sex, or sexual orientation. Employment decisions are based on individual merit, qualifications, and the needs of the service. Some roles may have specific requirements, such as physical ability or effective communication in English, due to the nature of the care we provide. These requirements are in place to ensure the safety and well-being of our service users and are applied fairly and proportionately. To support our commitment to equal opportunities, we may collect diversity data as part of the application process. This information is used for monitoring purposes only, is anonymised where appropriate, and does not form part of the selection process. If you require any adjustments to the recruitment process, please let us know so we can support you.
Pay: £13.50 per hour
Benefits:
Licence/Certification:
- Driving Licence (required)
Work authorisation:
- United Kingdom (required)
Work Location: In person
