Company Overview
Briarwood is a leading manufacturer and supplier of fibre cement roofing sheets, metal roofing, cladding, and insulated panels. As a family-owned British business since 1978, we are committed to supporting the agricultural sector with high-quality products and reliable service. Our focus on speed, scale, and consistency has made us a trusted partner for nationwide projects.
Purpose of role
Working within you own geographic area the Business Development Manager will drive sales growth of the company’s full product range by identifying new business opportunities and building strong relationships with clients and customers through the company’s full routes to market. This role requires a strategic thinker with a strong sales background, exceptional communication skills, and a deep understanding of the construction industry specifically agricultural, industrial and commercial. This is a full time external role.
Responsibilities
- Build and maintain strong relationships with new and existing customers, partners and distributors
- Network at industry events, conferences and meetings to identify new opportunities
- Identify and qualify leads through various channels including networking, referrals and online research.
- Use CRM and the company’s other systems to track and manage the sales and ordering process
- Prepare and deliver compelling sales presentations and proposals tailored to customer needs
- Work with customers at customer events such as ‘Trade Days, agricultural shows’ etc.
- Negotiate pricing and terms to secure profitable customer relationships
- Work closely with other areas of the business such as Marketing, Product Development and Customer Service teams to align strategies and initiatives
- Provide feedback to Product Development based on market research and customer input
- Track business development activities and measure performance against goals and objectives
- Prepare regular reports for senior management on progress, challenges and opportunities
- Ensure high levels of customer satisfaction and retention by maintaining ongoing communication and support
- Address any customer concerns or issues promptly
- Stay informed about industry trends, emerging technologies and competitor products
- Ensure a detailed and time efficient journey plan to maximise customer interaction and number of targeted daily and weekly calls ensuring agreed call rates are always upheld
Knowledge/Skills/Experience
Essential:
· Willing and able to travel with monthly overnight stays required
· Cold calling is a large part of this role
· Capable of planning and prioritising work whilst meeting deadlines
· Accuracy and attention to detail
· Interpersonal skills
· Excellent communication and phone technique, persuasiveness, patience, and persistence
· Must be results-orientated and self-motivated
· Able to work both independently and within a team environment
. Good IT and keyboard skills
. Full UK driving licence
. Must reside in territory
Desirable:
- Knowledge of construction products and the merchant industry (specifically rooflights)
- Knowledge of roofing systems to include Agricultural, Industrial and Commercial technologies
- Working knowledge and understanding of building regulations
- Experience and understanding of various Microsoft software systems
We will offer you in return
· A competitive salary
· Commercial company vehicle
· Bonus structure
· 31 days holiday a year (including bank holidays)
Pay: £35,000.00-£40,000.00 per year
Benefits:
- Company car
- Company events
- Work from home
Work Location: On the road
