L3 Digital Marketing & AI Executive Apprentice with MTL Global Ltd
Hours Per Week: 9-5:30pm 37.5 hours
Short Description:
Green Edge 360 is looking for a proactive Digital Marketing & AI Executive with Canva, AI and editing skills to support content creation, social media, influencer outreach and e-commerce growth.
Full Description:
About Company:
MTL Global Ltd develops and sells consumer brands, including Green Edge 360, an eco-conscious laundry brand offering laundry detergent sheets and in-wash scent boosters. The company is growing its e-commerce, social media, influencer and digital marketing activity.
The Role:
A hands-on digital marketing role supporting the growth of Green Edge 360. The apprentice will help create content for Instagram, TikTok, Facebook and other platforms; support campaigns, launches and promotions; assist with influencer and UGC outreach; improve website and product content; and use AI tools responsibly for research, ideas, copywriting and content planning. The role suits someone creative, proactive and confident using their own initiative to suggest new ideas and spot trends.
Duties and Responsibilities:
- Create and edit reels, stories, posts and short videos.
- Design branded graphics and assets in Canva.
- Use AI tools for ideas, captions, scripts, emails and research.
- Schedule/publish content on Instagram, TikTok and Facebook.
- Email Marketing
- Research trends, competitors and customer pain points.
Training Provided:
Estio apprenticeship training programmes are delivered virtually by our fully qualified and industry experienced training team. Using their expert knowledge, we’ve purposefully built our programmes around the real-world use of modern technology, so that the skills we create can be directly applied in the workplace.
Throughout the apprenticeship learners receive coaching, help and guidance from a dedicated team who are there to ensure they get the most from their work experience.
Successful completion of this apprenticeship gives you an accredited Level 3 Digital Marketing and AI Executive and Certified Digital Marketing Professional by DMI, with training in how to:
- Master the art of crafting compelling content tailored for diverse audiences and a variety of marketing channels, ensuring sensitivity and effectiveness in communication.
- Analyse and integrate information from the multi-channel marketing landscape to inform and optimise both short-term tactics and long-term strategies.
- Implement secure, innovative solutions using a broad spectrum of digital tools and platforms, ensuring seamless user experiences while achieving marketing objectives.
- Conduct comprehensive reviews and analyses of multi-channel marketing activities, measuring success and providing actionable recommendations for enhancement.
- Create and interpret insightful analytical dashboards utilising advanced digital tools, facilitating data-driven decision-making.
Skills Required:
- Strong Canva skills are essential.
- Confident using AI tools such as ChatGPT, Google Gemini, Midjourney, or similar.
- Basic video editing skills, ideally CapCut or Reels/TikTok editor.
- Good written English for captions, hooks and copy.
- Understanding of Instagram, TikTok and social trends.
- Good IT skills including Google Workspace/Microsoft Office.
- Creative eye for design, branding and content.
Personal Qualities:
- Proactive and able to use own initiative.
- Creative
- Confident suggesting improvements.
- Organised, reliable and able to work independently.
- Strong attention to detail.
- Willing to learn and take feedback.
- Positive attitude and good communication skills.
Qualifications Required:
Maths & English GCSE 6 and above
We kindly request that applicants answer the screener questions independently, without the assistance of generative AI, to ensure your authentic voice and qualifications are represented.
IND123
Pay: £15,600.00 per year
Application question(s):
- Which social platforms have you managed before?
- Have you used AI tools (e.g. ChatGPT, Gemini) for content or research?
Work Location: In person