Optimization manager Work, Jobs in Shaw, Gtm (with Salaries)

Lifecycle Marketing Manager (Leads & Reactivation)
ClassPass —Manchester
- Remote
- Data analysis skills
- Analysis skills
- Organisational skills
Quick apply
Business Solutions Manager - Commercial (BSM)
Univar Europe Ltd. —Bradford
- CRM software
- Bachelor's degree
- Business
Growth/ Lifecycle Marketing Manager (Fixed-Term)
ClassPass —Manchester
- Remote
- Marketing
- Health & wellbeing programme
Quick apply
IT Service Delivery Manager
Custodia —Knutsford
- £40,000 a year
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- Free parking
- Gym membership
Product Manager (CX Commerce)
VML/WPP Enterprise Solutions —Manchester
- Presentation skills
- Product management
- Communication skills
Quick apply
8d
Material Planner
ABB Limited —Morley
- Computer literacy
- Analysis skills
- Organisational skills
- Annual leave
- Employee assistance programme
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Growth Marketing Manager, Lifecycle (Fixed-Term)
ClassPass —Manchester
- Remote
- Marketing
- Health & wellbeing programme
Quick apply
Optimisation Manager Contract
VML —Manchester
- Hybrid work
- Agile
- Analytics
Quick apply
9d
Technical Email Marketing Manager
Interact Software —Manchester
- Full-time
- Hybrid work
- Analysis skills
- Communication skills
- Analytics
- Annual leave
- Gym membership
Quick apply
Store Manager
Morrisons —Bradford
- Night shift
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- Annual leave
- Employee discount
Quick apply
Engineering Project Manager, UK field Engineering Team
Amazon UK Services Ltd. —Manchester
- Full-time
- Bachelor's degree
- Continuous improvement
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9d
Modern Workplace Solutions Engineer
LIMA Networks LTD —Salford
- £65,000 a year
- Full-time
- Azure
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- SharePoint
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AI Architect
Anaplan —Manchester
- Computer Science
- Engineering
- Bachelor's degree
Quick apply
Software Engineer, Applied Artificial Intelligence (AI)
American Bureau of Shipping (ABS) —Warrington
- Full-time
- Computer Science
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- Master's degree
Head of Service Sales - Global Marine & Navy
Johnson Controls —Manchester
- Business development
- Continuous improvement
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RUCKUS Senior Systems Engineer
Belden Inc —Manchester
6d
Fleet Data Manager (Fixed-term contract), Amazon's Fleet Procurement and Capacity Planning
Amazon UK Services Ltd. - A10 —Manchester
- Full-time
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6d
Applications Engineer, Fire UK and CE
Armstrong Fluid Technology —Manchester
- Full-time
- Writing skills
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- Analysis skills
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Artificial Intelligence (AI) Consultant
American Bureau of Shipping (ABS) —Warrington
- Full-time
- Azure
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Principal Software Engineer Backend Technologies, Platform (UK Remote)
Turnitin, LLC —Manchester
- Full-time
- Remote
- Mentoring
- AI
- Annual leave
Quick apply

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optimization manager jobs near shaw, gtm

Lifecycle Marketing Manager (Leads & Reactivation)

ClassPass -
Manchester

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Job details

Qualifications

Jira
Email marketing
Marketing campaign planning
Data analysis skills
Performance reporting in digital marketing
Lead generation
Analysis skills
Organisational skills
Management reporting
A/B testing
Multi-channel digital marketing campaigns
Business lead generation

Full job description

At Playlist, life's richest moments happen when people step away from screens to move, connect, explore, and play. We're building the definitive platform for intentional living, connecting people with inspiring experiences in fitness, wellness, and beyond. With popular brands like Mindbody and ClassPass, Playlist empowers businesses and individuals, making it effortless for aspirations to become actions. Join us in reshaping technology's role to foster meaningful, real-world connections.

ClassPass offers thousands of fitness and wellness experiences worldwide, helping people lead active, balanced lifestyles. Our platform makes discovering and enjoying activities simple, personalized, and joyful—whether it's fitness classes, self-care sessions, a healthy lunch, or a new adventure. Join us in shaping healthier, more vibrant communities around the globe.

Lifecycle Marketing Manager (Leads & Reactivation)

The Role You'll Play As the Lifecycle Marketing Manager (Leads & Reactivation), you'll develop and execute lifecycle programs that bring lapsed and churned users back into the experience and help convert new leads through owned channels including email, push, in-app, and SMS.

Reactivation will be the primary focus of this role, with an emphasis on understanding user behavior, identifying growth opportunities, and turning insights into high-impact campaigns. You'll work hands-on in Braze and in-house tools while partnering closely with Product, Creative, Analytics, and Finance to shape programs that improve reactivation, lead conversion, and engagement. This role is ideal for someone who can move confidently between strategy and execution, bring structure to complex work, and use data to form a clear point of view.

Own the strategy and roadmap for reactivating lapsed and churned users and converting new leads through lifecycle channels including email, push, in-app, and SMS
Analyze engagement, cohort, and customer behavior data to uncover drivers of reactivation, lead conversion, and churn recovery
Build and manage the experimentation roadmap across messaging, incentives, audiences, channel mix, and timing
Launch and scale lifecycle campaigns from ideation through rollout using Braze and in-house tools
Design, run, and analyze A/B tests that improve KPIs such as reactivation rate, lead-to-activation rate, and engagement
Map consumer flows, identify friction points, and recommend scalable solutions or short-term testing opportunities - Define lifecycle KPIs, maintain reporting, and share clear insights, forecasts, variance explanations, and recommendations with stakeholders
Partner with Creative, Product, Analytics, and FP&A to align lifecycle priorities and drive high-impact growth initiatives

Experience You Bring

3+ years of experience in growth marketing, lifecycle or CRM marketing, consulting, analytics, or a data-driven marketing role
Hands-on experience with user acquisition or growth marketing, including lead generation, conversion, and paid or owned acquisition channels
Experience owning lifecycle programs from strategy through execution, measurement, and optimization
Strong analytical skills, with the ability to turn data into actionable insights, testing plans, and business recommendations
Experience designing testing strategies, running A/B tests, and using results to improve campaign performance
Strong project management and organizational skills, with the ability to manage multiple programs and campaigns with minimal oversight
Strong Excel skills and working knowledge of basic SQL for self-serve data pulls
Familiarity with Braze or a comparable email or lifecycle service provider, and experience using project management software such as Asana or JIRA

Have we piqued your curiosity?

Sound like the role for you? We'd love to hear from you! Even if you're not 100% sure about potential fit, we still encourage you to apply. We're looking for the right person, not the perfect series of checkboxes.

The Company is an Equal Opportunity Employer. We highly value diversity at our company and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics.

By entering your email and phone number and submitting your application, you consent to receive emails, calls and SMS about your application and other roles at The Company, including by auto-dialer. Message and data rates may apply. Opt-out or text STOP to cancel at any time. If you are a California resident or reside outside the United States then by submitting your application you confirm that you have read, understood, agree and - where applicable - grant your prior, free, informed and express consent for the processing of your personal information, including sensitive personal information, as described in our California Applicant Privacy Notice or International Applicant Privacy Notice (as applicable).

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Refine Your Search

optimization manager jobs in shaw, gtm

Lifecycle Marketing Manager (Leads & Reactivation)

Business Solutions Manager - Commercial (BSM)

Growth/ Lifecycle Marketing Manager (Fixed-Term)

IT Service Delivery Manager

Product Manager (CX Commerce)

Material Planner

Growth Marketing Manager, Lifecycle (Fixed-Term)

Optimisation Manager Contract

Technical Email Marketing Manager

Store Manager

Engineering Project Manager, UK field Engineering Team

Modern Workplace Solutions Engineer

AI Architect

Software Engineer, Applied Artificial Intelligence (AI)

Head of Service Sales - Global Marine & Navy

RUCKUS Senior Systems Engineer

Fleet Data Manager (Fixed-term contract), Amazon's Fleet Procurement and Capacity Planning

Applications Engineer, Fire UK and CE

Artificial Intelligence (AI) Consultant

Principal Software Engineer Backend Technologies, Platform (UK Remote)

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