JOB DETAILS
Job Title: Resident Creative | Merlin
Reports To: VP, Creative
Place of Work: Milton Keynes, UK
Status: Mobile (3 days a week in UK office, 2 days remote)
Other: Full Time
ABOUT RWS GLOBAL
As the world’s largest producer of groundbreaking live entertainment, and a leading force in the themed entertainment industry, RWS Global creates meaningful connections and customized experiences spanning from theatrical productions to events, multimedia and more. In 2024, the entertainment leaders expanded capabilities into live sporting events with the introduction of RWS Global Sports.
Headquartered in New York, London, Cincinnati, Orlando, Sydney, and Riyadh, with dedicated RWS Studios in NYC and the UK to serve its vast talent pipeline and client base, RWS Global serves major brands and corporations, theatres, cruise lines, sports properties, live venues, parks, resorts and more. Offering end-to-end services from ideation to operations, RWS Global’s team of world-class designers, creators, producers and visionary talent provide unrivaled scale, producing over one million live moments every day and employing over 8,000 individuals worldwide.
The RWS Global roster of clients includes Apple, Azamara, The Coca-Cola Company, Commonwealth Games, Crayola, Europa-Park Resort, Ferrari World Abu Dhabi, The FRIENDS™ Experience by Original X Productions, Hard Rock Resorts, Hershey Entertainment & Resorts, Holland America Line, Iberostar Hotels & Resorts, International Cricket Council, Invictus Games, Lionsgate, Marella Cruises, MSC Cruises, Roompot, Rugby World Cup, Six Flags, Space Center Houston, TUI Group, Vera Wang, Warner Bros., Disney’s The Lion King on Broadway, Chicago the Musical, Christmas Spectacular Starring the Radio City Rockettes and more. For more information, visit www.rwsglobal.com.
JOB OVERVIEW
Reporting to the VP, Creative, the Resident Creative is responsible for supporting the creation of RWS Global experiences with a focus on LEGOLAND ® park projects. From dreaming up the next big holiday wonderland, immersive activation, haunted house, light-up experience, large-stage production, or food-and-beverage revenue-driving experience, the Resident Creative is also responsible for upholding RWS Global and LEGO ® brand standards and ensuring the creative vision is executed to client specifications.
KEY RESPONSIBILITIES
Creative Leadership & Experience Design-
Lead creative ideation, development, and direction for RWS Global & LEGOLAND ® live entertainment, events, and immersive experiences.
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Write and develop original, story driven concepts rooted in LEGOLAND ® brand worlds.
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Establish and guide clear creative visions across directing, choreography, scenic, costume, media, lighting, and music.
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Support early-stage concept work including scripting, character development, narrative outlines, and storyboards.
Brand Governance & Stewardship-
Ensuring all creative outputs align with RWS & LEGOLAND ® brand guidelines, tone, and storytelling principles, and act as a global LEGOLAND ® brand guardian.
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Champion best in class family entertainment, balancing creativity with safety, clarity, and accessibility.
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Contribute to and support a clear, efficient creative approval processes across global markets.
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Ensure creative concepts align with Merlin health, safety, and security standards.
Global Collaboration & Partnership-
Partner with global and regional production, entertainment, and operations teams to deliver culturally relevant experiences across markets.
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Collaborate with internal teams and external vendors to develop and maintain global entertainment asset libraries (scripts, audio, choreography, training, brand guidance).
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Mentor and support regional Entertainment Leads, upholding global standards while enabling local creativity.
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Build strong cross functional relationships within RWS Global and Merlin to support growth and scalability.
Market Insight & Innovation-
Stay current on themed entertainment, live experience, and family entertainment trends.
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Support market research and consumer insight analysis to inform future creative strategy.
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Identify opportunities to improve creative workflows, tools, and processes for efficiency and impact.
Project & Operational Support-
Collaborate with production teams on creative scopes, schedules, and project deliverables.
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Coordinate creative schedules with on site management during rehearsals and implementation.
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Provide creative and administrative support to directors and production leadership as needed.
Qualifications & Skills:-
Bachelor's degree in Theatre, Playwriting, Scripting, Creative Direction, or equivalent practical experience.
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2+ years of experience in event creation, live entertainment, or leisure & attractions.
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Versatile experience in directing and/or writing live entertainment productions, narratives, immersive experiences, and/or interactive installations.
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Experience in creating permanent experiences as well as short-term experiences for families and young audiences.
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Experience and/or knowledge in food, beverage and merchandise and incorporating into experiences and/or events.
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Passionate about leisure and entertainment attractions.
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Attention to detail: please type the word “Blue Iguana” at the top of your resume prior to applying
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Proven ability to effectively manage multiple priorities, projects, ad hoc assignments, and deadlines
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Advanced skills in Microsoft Office Suite (Excel, Word, PowerPoint, Outlook) or willingness to learn
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Motivated and effective self-starter with a record of project success.
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Independent worker with capacity for multi-tasking.
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Effective written and verbal communication skills.
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Ability/experience in light choreography and movement is a plus.
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Maintaining a valid passport and a flexible schedule allowing for approximately 45% domestic and international travel.
While this is intended to be an accurate description of the job, this is not necessarily a comprehensive list of all responsibilities, duties, skills, efforts, requirements or working conditions associated with the position, and may require that other or different tasks be performed as necessary and assigned.
Company Benefits:-
Competitive Salary
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Company Pension
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25 days paid holiday excluding Bank Holidays
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Paid parental leave
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Computer (Mac/Windows)
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Company Phone Allowance
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Flexible working (office/remote)
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Employee Assistance and Wellbeing Programme
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Childcare Support Policy
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Employer Sponsored Vision Programme
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Opportunity to work on a variety of project types including theme parks, resort hotels, entertainment centers, live shows, temporary experiences and many others.
DIVERSITY AND INCLUSION STATEMENT:
DIVERSE IS WHO WE ARE
Way more than a box to check, diversity is core to RWS Global culture. We value it, promote it, protect it and hire it. All differences are welcome here. We know for a fact that each employee’s individual background, life experiences, knowledge, self-expression, and capabilities are a contribution to our culture, as well as our reputation and achievements. So, bring all of who you are, no questions asked.
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