About Uncovered
Uncovered is a London based social first creative agency founded in 2017.
Social sits at the heart of everything that we do.
From strategy to production, our team is fluent in social language with a deep understanding of the online audience. Working with a diverse set of brands to understand their distinct identity and objectives, we apply social-first fundamentals for success: real world, real people, video-first.
We create at the speed of social; strategising, ideating, designing, and producing through our team of in-house strategists, creatives, art directors, copywriters, producers, editors, and videographers. We test, learn, and iterate in real time, delivering end-to-end solutions from creative strategy, through to reporting and analytics.
Our Uncovered office is a home to learn, grow and make a difference.
Role Overview:
The Senior Organic Creative is a social-first copywriter and concept creator specialising in organic content that feels culturally relevant, entertaining and highly shareable.
This role focuses on developing concepts, scripts and social formats designed to perform organically across TikTok, Instagram and Shorts, with a strong understanding of humour, storytelling and everyday audience behaviours.
They will play a key role in helping brands show up authentically in-feed through reactive, culturally aware and entertainment-led content.
Roles & Responsibilities:
Organic Creative Development:
Develop social-first concepts designed for organic engagement and shareability
Script skits, memes, reactive formats and creator-led content across multiple categories
Create entertaining content ideas that appeal to broad audiences, not just Gen Z
Respond quickly to trends, behaviours and cultural moments
Copywriting & Scripting:
Write scripts, captions, hooks and creative copy across a range of social formats
Develop platform-native storytelling approaches tailored to each channel
Work closely with creators, producers and editors to bring concepts to life
Ensure content feels authentic to platform culture and audience expectations
Collaboration & Creative Culture:
Collaborate closely with Strategy, Video and Production teams
Bring regular inspiration, trends and creative references into the agency
Support ideation across retained and project-based clients
Contribute to a positive and creatively ambitious culture
Qualifications & Experience:
Strong experience creating organic social content within an agency, publisher or brand environment
Proven experience scripting social-first content and short-form video
Deep understanding of internet culture, humour and social behaviours
Strong portfolio of organic social work
Experience working with creators and social talent is desirable
Key Skills & Attributes:
Excellent copywriting and scripting ability
Strong instinct for humour, entertainment and audience behaviour
Deep understanding of TikTok, Instagram and Shorts
Culturally aware and consistently tapped into social trends
Fast paced, proactive and highly collaborative
Strong creative judgement and platform awareness
Benefits:
Hybrid and Flexible working (Monday & Friday work from home)
Free Breakfast, Snacks & Drinks
Pension Scheme
Friday 3pm Finish
Cycle to Work Scheme
SPILL Therapy Support
Monthly Wellness Fund
Eye Care Allowance
£500 Referral Scheme
Personal Development Day
Dental Health Plan
12 Month Season Ticket / Travel Loan
