Senior Paid Social & Performance Marketing Executive
We are delighted to offer an exciting opportunity for a Senior Paid Social & Performance Marketing Executive to join our growing team.
This role is ideal for somebody with strong experience in Paid Social, Performance Marketing and Client Account Management, particularly within an agency environment. We are looking for someone who can confidently manage client campaigns, deliver measurable results and play an important role within our Performance Marketing team.
This is an opportunity to become a key part of a growing digital agency, taking ownership of client campaigns, contributing strategic ideas, and helping deliver exceptional outcomes for clients across a range of industries.
Key Responsibilities
- Manage paid social campaigns across Facebook, Instagram and Meta Business Suite for multiple active client accounts
- Build, implement and optimise paid social campaigns focused on lead generation, sales, brand awareness and return on ad spend
- Manage and optimise campaigns for clients with £3,000+ monthly advertising budgets
- Monitor performance regularly and make data-driven decisions based on ROAS, CPA, CPL, CTR, conversion rates and overall account performance
- Implement and maintain Meta Pixel tracking, events, attribution and campaign measurement
- Analyse campaign performance and provide clear recommendations to improve results
- Work closely with account managers, designers and content creators to ensure campaigns align with wider marketing objectives
- Contribute ideas for ad creatives, campaign messaging and content strategies that improve campaign performance
- Understand what makes a strong advert and collaborate with the creative team to develop effective campaigns
- Build strong relationships with clients through clear communication, reporting and strategic recommendations
- Present campaign performance updates and recommendations to clients in a confident and professional manner
- Stay up to date with platform updates, industry trends and emerging opportunities across Meta, TikTok and the wider paid social landscape
- Support junior team members when required and contribute positively to team development and collaboration
- Help improve campaign processes, reporting standards and overall service delivery across the department
The successful candidate must have:
- Proven experience managing paid social campaigns across multiple client accounts
- Experience working with clients spending £3,000+ per month on advertising
- Previous experience within a digital marketing or performance marketing agency
- Strong expertise in Facebook Ads Manager, Instagram Advertising, Meta Business Suite and Meta Pixel
- Strong understanding of performance marketing metrics including ROAS, CPA, CPL, conversion rates and campaign optimisation
- Experience with tracking, attribution, reporting and campaign analysis
- Good working knowledge of TikTok Ads and broader paid social platforms
- Strong understanding of ad creative, content performance and conversion-focused campaign strategy
- Ability to manage multiple client accounts and priorities effectively
- Excellent organisational skills and attention to detail
- Strong communication skills, both written and verbal
- Professional and confident when communicating with clients
- A proactive attitude and commitment to delivering outstanding results
- Ability to work effectively in a fast-paced agency environment and meet deadlines
Desirable but not essential:
- Experience with Google Analytics / GA4
- Experience with Google Tag Manager
- Experience working alongside designers, content creators and video editors
- Broader understanding of content creation, organic social media and digital marketing strategy
Role Details
Full-time
Office-based
Monday to Friday
9:00am – 5:00pm
This is an excellent opportunity for somebody looking to further their career within a growing agency, work on exciting client campaigns, and play an important role in delivering measurable results across a diverse portfolio of clients.
Pay: £28,000.00-£30,000.00 per year
Benefits:
- Additional leave
- Canteen
- Casual dress
- Company events
- Company pension
- Employee discount
- Free parking
- Transport links
Experience:
- Social media management: 4 years (required)
- Social media marketing: 4 years (required)
- Social Media Ads: 4 years (required)
Work authorisation:
- United Kingdom (required)
Location:
- Banbridge BT32 3LA (required)
Work Location: In person
