K3 Advisory Group is a multi-disciplinary group of professional services businesses that supports SMEs across the UK and internationally through expert advisory, restructuring, tax, and transaction services.
We’re a fast-paced organization that has grown through acquisition, bringing together, today, over 20 businesses. We’re private equity-backed and have ambitious plans to expand and accelerate - helping entrepreneurs, leadership teams and their advisers create, realise and protect value. Delivering joined-up advice that combines commercial insight with specialist expertise.
About the role
We are seeking a Multi-Media Producer with deep expertise in videography, animation and photography. You’ll be joining a multi-disciplinary central growth function that supports the group companies in delivering demand and lead generation growth, cross-sell opportunities to pipeline acceleration across multi-channels and a vast digital estate.
Reporting into the Creative Studio manager, you will work in conjunction with copywriters, channel specialists such as paid media, email, social media and website teams to our brand managers that lead on GTM plans for each business.
Your aim is to drive improved engagement conversion across digital channels, influencing the performance of demand and lead generation performance.
We are seeking someone that understands native vs non-native ad placements, can story-tell through video, animation and photography, capturing the prospects attention following frameworks linked to channel best practices. You are experienced with different AI and production tooling to deliver creative and compelling assets that drives action.
You will be responsible for the full lifecycle of video and photographic content creation, from concept development and planning through to filming, editing, and final delivery.
Additionally, you will manage and maintain the company’s Digital Asset Management system, ensuring all visual content is well organised, accessible, and up to date using our project management system, Monday.
Demand for media content is high, so this is an exciting opportunity for someone who enjoys working at pace and producing creative work that makes an impact.
Key Responsibilities - What We’re Looking For
- A passionate and versatile storyteller with experience creating meaningful video and photographic content.
- Strong understanding of creating assets relevant to the funnel stage and prospect/customer motivation.
- Expertise in conversion-oriented storyboards that deliver the next best action.
- Video creation for social media channels with understanding of channel features & algorithms to enable higher engagement performance across YouTube (shorts vs longer video creation), LinkedIn, Meta, TikTok.
- Understanding of asset creation for display networks and programmatic platforms delivering native & non-native asset placement that supports conversion down the funnel.
- Experience in creating videos, animations and visuals that support CRO improvements related to landing page conversion.
- Podcast production from shooting to editing enabling highly engaged listeners.
- Use AI agents to deliver tailored assets for niche ICP segments to enable speed of delivery, through a controlled framework for IP governance.
- You will manage our YouTube channels in terms of organization of video categories, working with the SEO team for meta descriptions and maintaining this channel for improved visibility, subscriptions and views.
- You will manage video thumbnails ensuring customer clarity driving view-through impact.
- You’ll manage a clear testing plan for each channel or initiative enabling learning insights to regularly improve engagement – acting as a key contributor to the growth of all key channels.
- You will work with our SEO team to develop videos specifically tied to key commercial pages, integrated in our YouTube channel, enabling improved SEO performance.
- You will act as a brand guardian, however, will push the brand guidelines as it relates to improving digital channel performance, working alongside the Head of Brand & Comms for the group.
- You have experience creating brand-led to influencer led videos, managing intro & outro sequences and strong CTA boiler plates.
- Ability to develop concepts into finished products, whether emotional narratives, dynamic campaign pieces, or concise digital edits.
- Experience working independently as a self-shooter and collaborating effectively with brand and marketing stakeholders to complete projects.
- Excellent organisational and project management abilities, with a track record of delivering high-quality work in fast-paced settings.
- A genuine interest in people and their stories, with the confidence to build rapport and capture authentic moments. You will be working with senior decision-makers, both internal and external, as well as journalists.
- Willingness and ability to travel within the UK for shoots and content gathering. Travel costs will be covered by K3 Advisory Group.
- A full driving license and own form of transport is required.
- You’ll be an influencer to our channel delivery experts, driving improved engagement including:
o PPC CTR improvements with asset led data extensions.
o View-through conversions via display and programmatic channels.
o Channel subscribers, reach, watch time and views to likes, follows etc.
o Click-through rates in email to conversion performance on landing pages.
Required Skills
- Minimum 3-5 years in a similar role.
- Experience working in a B2B industry that is fast paced and Demand & Lead generation oriented.
- Experience in producing brand videos, shorts, animated gifs, podcast editing including animated overlays.
- Experience managing live streaming platforms.
- Expertise in ad creation for multi-paid media channels including Pmax (Google), Display Networks, Social Media, Connected TV and more.
- AI-powered tools such as HeyGen, Adobe Firefly, Elevenlabs, Runway and other emerging tools.
- Adobe Premiere Pro & Adobe After Effects.
Why Join K3 Advisory Group?
K3 Advisory Group has experienced significant growth over recent years, with more than 1,200 employees operating from offices across the UK and internationally. Our trading subsidiaries offer a broad spectrum of professional services, providing a rich and varied environment for creative professionals to thrive.
We value diversity and inclusion and welcome applications from individuals with diverse backgrounds and experiences.
