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CRM Coordinator

Universal Music Group -
London

Apply Now

Job details

Full-time

Benefits

Cycle to work scheme
Season ticket loan
Annual leave
Company pension
Discounted gym membership
Private medical insurance
Employee discount

Qualifications

Microsoft Powerpoint
CRM software
Microsoft Office
Computer skills
Google Analytics
Communication skills
HTML

Full job description

Music is Universal

It’s the passionate and dedicated team at Universal Music who help make us the world’s leading music company. From A&R to finance, legal to digital, sales to marketing, Universal Music is the place to grow and develop your career within a truly commercial and innovative business that leads in everything it does.

Everyone is welcome to apply for our roles, and we are determined to ensure that no applicant or employee receives less favourable treatment because of gender, race, disability, sexual orientation, religion, belief, age, marital status, background, pregnancy, or caring responsibilities. We also recognise the importance of diversity of thought within our teams and are fully committed to embracing the talents of people with autism, dyslexia, ADHD, and other forms of neurocognitive variation.

We will always seek to make appropriate adjustments to recruitment, workplaces, and work processes to be fully inclusive to people with different needs and working styles. If you need us to make any reasonable adjustments for you from application onwards, including alternatives to the online form or to disclose a neurocognitive condition, please email [email protected].

The A Side: A Day in The Life

Reporting to the Central CRM Manager, this role involves collaborating with various teams to support the day-to-day functions of the Universal Music UK CRM Team. The role will vary day-to-day with different types of tasks from reporting requests, to CRM platform demos, to sending out a newsletter.

This role encompasses marketing, data, and technology — supporting CRM campaign delivery while acting as a key link between CRM teams and developers, and owning the execution of the Universal Music UK central mailing list.

Be Administrative

Own and manage the end-to-end execution of the Universal Music UK Central mailing list, including planning, build, testing, send, and reporting
Act as a key point of contact between the CRM Team and developers, translating campaign and product needs into clear technical briefs
Daily administrative data tasks and regular audits across all systems and assets
Assist with reporting and performance tracking across campaigns
Workload and meeting co-ordination: being confident in organising own workload

Be Communicative

Assist with marketing queries and requests, providing clear, structured briefs for developers and technical teams
Work with developers to manage and track new feature requests, timelines, and delivery
Support with troubleshooting across CRM systems, websites, and email builds
Help bridge gaps between non-technical stakeholders and technical teams

Be Collaborative

Manage end-to-end planning and build of centrally run newsletters, sharing plans and results across the wider CRM team
Contribute to campaign planning with a data-led mindset
Support the wider team when needed on their CRM Campaigns
Support the CRM team and wider teams with ad-hoc queries and reporting

Be Data Driven and Tech Minded

Maintain data compliance and best practice
Support improvements in segmentation, automation, and personalisation
Stay up to date with CRM tools, marketing technology, and industry trends

The B Side: Skills & Experience

Necessary

Comfortable working with both technical systems and marketing
Excellent attention to detail
Flexible and able to prioritise own workload
Confident asking questions and managing requests across multiple teams
Highly organised with the ability to manage multiple workflows and deadlines
Highly numerate with an analytical mind
Excel: VLOOKUP, pivot tables, and all other basic functionalities are a must
Self-motivated, hard-working, and enthusiastic
Excellent oral and written communication skills
Highly organised with the ability to keep calm under pressure
Good computer skills i.e.: Microsoft Office, PowerPoint
Awareness of Consumer Relationship Marketing and the part data plays within the marketing environment

Desirable

Basic HTML skills, particularly with email focus
Experience using data analytics and visualisation tools – Google Analytics, Data Studio
Knowledge of digital marketing / digital music developments
Past experience using CRM systems and campaigning
Familiarity with Ecommerce platforms i.e. Shopify
Interest in using AI to enhance workflows

About UMG UK

We are Universal Music Group UK – the UK’s leading music-based entertainment company. We exist to shape culture through the power of artistry. We help UK artists produce, distribute and promote the most critically acclaimed and commercially successful music to inspire and entertain fans at home and around the world.

Bonus Tracks: Your Benefits

Group Personal Pension Scheme (between 3% and 9%)
Private Medical Insurance
25 paid days of annual leave
Interest Free Season Ticket Loan
Holiday Purchase scheme
Dental and Travel Insurance options
Cycle to Work Scheme
Salary Sacrifice Cars
Subsidised Gym Membership
Employee Discounts (Reward Gateway)

Just So You Know…

The company presents this job description as a guide to the major areas and duties for which the jobholder is accountable. However, the business operates in an environment that demands change and the jobholder's specific responsibilities and activities will vary and develop. Therefore, the job description should be seen as indicative and not as a permanent, definitive, and exhaustive statement.

Job Category:

Universal Music Group

Apply Now

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