Marketing Manager
Job Title: Marketing Manager
Company: Briggs Fire and Security
Location: United Kingdom (UK)
Job Type: Full-time
We are seeking an experienced and motivated Marketing Manager to join our expanding team
THE ROLE
- Develop and deliver the company's marketing strategy, ensuring alignment with business objectives and growth plans.
- Manage and enhance the Briggs Fire & Security brand across all digital and offline marketing channels.
- Create, coordinate and deliver engaging marketing campaigns to generate new business opportunities and strengthen customer relationships.
- Produce compelling content for email marketing, social media, the company website, case studies, brochures and other marketing materials.
- Plan and execute targeted email marketing campaigns to improve customer engagement, retention and lead generation.
- Manage the company's social media presence, developing content that increases brand awareness and audience engagement.
- Oversee the company website, ensuring content remains accurate, engaging, SEO optimised and aligned with current campaigns.
- Monitor and improve website performance, user experience and conversion rates.
- Work closely with the sales and operations teams to develop marketing initiatives that support business development and customer retention.
- Identify new marketing opportunities, industry trends and emerging technologies to keep the business ahead of competitors.
- Manage external suppliers, including designers, printers, photographers, web developers and marketing agencies where required.
- Organise and support exhibitions, networking events, customer events and promotional activities.
- Analyse campaign performance using marketing analytics and provide regular reports with recommendations for continuous improvement.
- Manage the marketing budget, ensuring maximum return on investment across all marketing activities.
- Maintain consistency across all company communications, ensuring branding and messaging remain professional and aligned.
REQUIREMENTS TO CARRY OUT THE ROLE
Essential or Desirable Requirement E / D
Qualifications / Education
- Degree or equivalent qualification in Marketing, Business or a related discipline D
- Chartered Institute of Marketing (CIM) qualification D
Experience
- Minimum three years' experience in a marketing role E
- Experience developing and delivering marketing strategies E
- Experience managing social media, email marketing and website content E
- Strong copywriting and content creation skills E
- Experience using CRM systems and customer segmentation D
- Working knowledge of SEO and Google Analytics D
- Experience with Canva and/or Adobe Creative Suite D
- Experience managing WordPress websites D
- Experience using marketing automation platforms D
- Experience organising exhibitions, events or promotional campaigns D
- Experience within a technical, engineering or B2B environment D
MARKETING MANAGER – THE PERSON
- Self-motivated with the ability to manage multiple projects simultaneously.
- Commercially minded with a proactive approach to identifying opportunities for business growth.
- Creative thinker with excellent attention to detail.
- Strong organisational and project management skills.
- Excellent written and verbal communication skills.
- Confident working with stakeholders at all levels of the business.
- Able to analyse marketing performance and make data-driven decisions.
- Positive, enthusiastic and adaptable approach.
- Professional and customer-focused.
- Strong team player with the ability to work independently.
- High standards of accuracy and quality.
- Committed to continuous learning and professional development.
THE REWARDS
- Salary: £40,000–£60,000 DOE Performance-related bonus scheme.
- Company pension.
- Free on-site parking.
- Company social events.
- Ongoing training and professional development.
- Opportunity to shape and grow the marketing function within a successful, expanding business.
- Hours: Monday to Friday, 8:00am – 4:30pm (40 hours per week).
- Location: Office based, near Exeter / M5.
Job Type: Part-time
Pay: £40,000.00-£60,000.00 per year
Benefits:
- Company events
- Company pension
- On-site parking
- Sick pay
Ability to commute/relocate:
- Exeter EX5 1AY: reliably commute or plan to relocate before starting work (required)
Education:
- A-Level or equivalent (required)
Experience:
- Marketing: 3 years (required)
Work Location: In person
