About Us
We are Laser Tools, a premier automotive tools and specialist equipment brand supplying a comprehensive range of traditional hand tools, specialist workshop equipment and solutions designed to make difficult jobs easier for professionals. Our products are trusted across automotive workshops, HGV & PSV sectors, hybrid and electric vehicle servicing, and general maintenance, and are distributed through established wholesale channels, motor factors and trade partners across the UK.
The Role
We are seeking an experienced and commercially driven National Account Manager for Fleet & Key Accounts to develop and grow strategic relationships within the fleet and multi-site garage sector. This senior field-based role will focus on engaging with large fleet operators and major garage groups (such as nationwide service chains and multi-site operators), helping to increase adoption of Laser Tools products across high-volume professional environments.
This is a new and influential position, offering the opportunity to shape our approach to national fleet and key account engagement while working closely with existing distribution and trade partners.
In terms of location, we are flexible on this and welcome applications from all parts of the UK.
Key Responsibilities
- Develop and execute national account strategies targeting major fleets, national garage groups, dealer networks and high-volume service organisations, with a clear understanding of each customer’s market positioning and operational needs.
- Build and maintain strong, long-term relationships with key decision makers, procurement teams and operational stakeholders.
- Identify and develop new commercial opportunities, leading negotiations and securing high-value agreements.
- Act as a brand ambassador, clearly communicating the value, quality and application of Laser Tools products in professional workshop environments.
- Work collaboratively with internal teams (sales, marketing, product and operations) to deliver tailored solutions and a consistently high customer experience.
- Monitor market trends, competitor activity and customer feedback to inform account planning and long-term growth strategies.
About You
- 5+ years’ experience in a national account field sales role or equivalent senior field sales role, with clear responsibility for large, multi-site or national customers.
- Background in automotive, fleet, workshop equipment, tools, or a comparable technical B2B environment is strongly preferred
- Proven track record of delivering measurable success across national accounts, including revenue growth, major contract wins, and the development of long-term strategic partnerships.
- Full ownership of large, multi-site and nationwide key accounts, including national retailers or enterprise-level clients, with responsibility for account strategy and performance.
- Strong commercial acumen, with the ability to negotiate complex agreements at senior and executive level.
- Highly organised and self-motivated, with experience managing a national territory and prioritising high-value accounts across multiple regions.
- Confident communicator and relationship builder, experienced in engaging stakeholders at all levels—from site managers to head office.
- Demonstrated ability to operate strategically, aligning national account plans with wider business objectives and driving consistent growth across geographically dispersed customers.
- Experience implementing national agreements or frameworks across multi-location customers.
What We Offer
This role offers a competitive basic salary with uncapped commission or bonus potential, a company car or mileage allowance, ongoing training and professional development, a supportive and growth-focused business environment, and the opportunity to play a key role in developing a strategically important area of the business.
We believe our people are fundamental to our success. That’s why we’re committed to making our employees feel valued, supported, and appreciated. Our comprehensive benefits package is designed to promote a healthy work–life balance and support the wellbeing of both our employees and their families.
We offer a generous benefits package designed to support your work–life balance, wellbeing and financial security. Enjoy 25 days’ holiday plus bank holidays, your birthday off, and additional paid leave for key family moments such as a child’s first day at school or becoming a grandparent. Employees also benefit from free stays in our company holiday homes and long-service rewards.
Our financial and lifestyle perks include a Christmas bonus, pension scheme, salary sacrifice options, staff discounts, and a refer-a-friend bonus. We provide enhanced sick pay, life assurance, an Employee Assistance Programme, virtual GP access, and dedicated mental health and bereavement support.
How to apply:
Think you’d be a great fit for the role? We want to love to hear from you!
To apply, send over your CV and a covering letter telling us a bit about your skills and why you think you suit the role to [email protected].
Want to know more first? Drop us an email, give us a call, or have a look around our website to find out more about the role and what we do.
Benefits:
- Company car
- Company events
- Company pension
- Employee discount
- Free parking
- Life insurance
- On-site parking
- Work from home
Work Location: Hybrid remote in Southam CV47 0DR
