Head of marketing Work, Jobs in Kirklees, Wyk (with Salaries)

Head of Performance Marketing
The Fragrance Shop —Manchester
- Leadership
- Free parking
- Work from home
14d
Head of Marketing and Communications
Vintage.com —Leeds
- Full-time
- Hybrid work
- Leadership
- Marketing
Quick apply
Partnership Manager
Novello Chartered Surveyors —Sheffield
- £30,000 - £50,000 a year
- Full-time
- CRM software
- Sales
- Salesforce
Quick apply
Head of Creative
Drop Dead Clothing —Sheffield
- £40,000 - £45,000 a year
- Full-time
- Hybrid work
- Management
Quick apply
8d
Head of Bid Management
SBFM —Leeds
- Microsoft Office
- Project management
- Travel
- Free parking
Head of Performance Marketing
OnBuy —Manchester
- £100,000 - £130,000 a year
- Full-time
- Remote
- Leadership
- Annual leave
- Employee assistance programme
Quick apply
Head of Partnerships
Street Group —Manchester
- £75,000 - £85,000 a year
- Full-time
- Hybrid work
- APIs
- Flexible schedule
Quick apply
Head of Brand & Content
The Fragrance Shop —Manchester
- Leadership
- Free parking
- Work from home
9d
Marketing Executive
TREK GROUP LIMITED —Sheffield
- £30,000 a year
- Full-time
- Social media management
- Travel
- Communication skills
- Free parking
- Employee discount
Quick apply
7d
Head of Insight
Home Office —Sheffield
- £62,732 - £73,406 a year
- Full-time
- Presentation skills
- Travel
- Annual leave
4d
Brand and Digital Designer
KERRIDGE COMMERCIAL SYSTEMS CORP —Tankersley
- Full-time
- ERP systems
- IT
- In-person
Quick apply
PR & Influencer Manager
Debenhams Group —Manchester
- Social media management
- Leadership
- Marketing
Quick apply
Partnerships Manager
Ello Group —Huddersfield
- £35,000 - £43,000 a year
- Full-time
- Hybrid work
- Microsoft Powerpoint
- CRM software
- Hospitality
- Free parking
- Health & wellbeing programme
Quick apply
8d
Ecommerce & Website Manager
EasyBathrooms —Wakefield
- £45,000 - £50,000 a year
- Full-time
- Sales
- Data analysis skills
- Master's degree
- Free parking
- Work from home
Quick apply
7d
Head of Seller Demand- B2B Marketing
OnBuy —Manchester
- £90,000 - £105,000 a year
- Full-time
- Hybrid work
- AI
- Annual leave
- Employee assistance programme
Quick apply
Partner Success Manager
Ello Group —Huddersfield
- £35,000 - £45,000 a year
- Full-time
- Hybrid work
- Microsoft Powerpoint
- CRM software
- Hospitality
- Free parking
- Health & wellbeing programme
Quick apply
8d
Internal Communications Executive (6-month FTC)
PHMG Careers —Manchester
- £26,000 a year
- Monday to Friday
- Continuous improvement
- Marketing
- Annual leave
- Employee assistance programme
Quick apply
RBC Brewin Dolphin - Head of Platform Relationships
Royal Bank of Canada —Leeds
- Full-time
- Business development
- Communication skills
14d
Commercial Manager - Sales and Licensing
SynGenSys Limited —Sheffield
- £45,000 - £52,000 a year
- Full-time
- Hybrid work
- Sales
- Business development
- No degree
- Life insurance
- Sick pay
Quick apply
Talent Attraction and Marketing Executive
Jet2.com and Jet2holidays —Leeds
- Full-time
- Hybrid work
- Communication skills
- Employee discount

I want to receive the latest job alerts for head of marketing in kirklees, wyk

By signing in to your account, you agree to SimplyHired's Terms of Service and consent to our Cookie and Privacy Policy.

Head of Performance Marketing

The Fragrance Shop -
Manchester

Apply Now

Job details

Permanent
14 days ago

Benefits

Free parking
On-site gym
Work from home
Employee discount
Gym membership
Transport links
On-site parking

Qualifications

SEO
Google Ads
Leadership

Full job description

Location

Manchester

Discipline:

E-Commerce

Job type:

Permanent

Job ref:

008822

Published:

14 days ago

A bit about us:

Established in 1994, The Fragrance Shop is the UK’s leading independent fragrance retailer. Our aim is to make mainstream and luxury fragrances affordable and accessible to all. We showcase more than 130 fragrance brands in over 220 stores throughout the UK and online at www.thefragranceshop.co.uk. We are expanding and are looking for a Head of Performance Marketing to join the team and be part of a growing and vibrant brand.

Why you’ll love working here:

Enjoy work-life balance with our flexible working scheme - including 15 work from home days a year, duvet days and the choice to flex your working hours.
Vibrant state-of-the-art office, conveniently located in Trafford Park with great transport links and free onsite parking
No need to travel to the gym – we have one here for you! Take advantage of our free onsite gym facilities before/after work or even pop in at lunch time
Generous staff discounts on a wide range of fabulous fragrances
Excellent progression and development opportunities - work with teams who are passionate about what they do and develop your expertise within a creative and collaborative space

Job Role:

The Head of Performance Marketing is a commercially driven leader responsible for delivering customer acquisition, digital growth, and profit improvement across all paid and organic digital channels. This senior role owns the performance marketing strategy, media planning, and channel mix optimisation — with a relentless focus on profitability, forecasting accuracy, and new customer growth. Working closely with analytics and brand teams, the Head of Performance Marketing will develop data-led, full-funnel marketing strategies to engage the right audiences, drive ROI, and attribute both online and offline outcomes, including retail footfall.

KEY RESPONSIBILITIES

Own the end-to-end performance marketing strategy, including paid search, paid social, affiliates, programmatic, display, YouTube, and SEO, ensuring optimal channel mix and investment.
Deliver customer acquisition and revenue targets with clear ROI/ROAS and CPA benchmarks across all digital channels.
Forecast traffic, spend, revenue, and contribution margin to support financial planning and strategic trade decisions.
Increase marketing profitability by continuously optimising campaigns, media buying, and targeting strategies using A/B testing, econometrics, and data modelling.
Lead upper-funnel strategies (awareness and consideration) to fuel the customer pipeline and align with brand and CRM initiatives.
Deeply understand the digital customer: segment behaviours, needs, value, and lifetime potential to inform media targeting and creative strategies.
Work in partnership with the analytics and data science teams to improve multi-touch attribution, footfall measurement, and performance insights across all channels (including retail).
Collaborate with brand, CRM, eCommerce, and merchandising teams to ensure integrated messaging and timing across all campaigns.
Drive innovation in media strategy through test-and-learn programs, new channel exploration, and automation.
Manage external media, SEO, and affiliate agencies to high performance standards, including negotiating contracts and holding them accountable for KPIs.
Lead, coach, and develop an in-house team of digital channel specialists, building a culture of performance, insight, and continuous improvement.
Keep abreast of platform changes, audience behaviours, competitor activity, and retail media trends to stay ahead of the curve.

KEY SKILLS & COMPETENCIES

Proven experience in leading commercially driven performance marketing functions, ideally in retail, with ownership of £10m+ media budgets.
Exceptional understanding of acquisition metrics, media mix modelling, and digital customer behaviour.
Strong forecasting, budgeting, and profit accountability — focused on improving channel contribution and efficiency.
Mastery of paid media platforms (Google Ads, Meta, TikTok, YouTube, programmatic DSPs), SEO, and affiliate networks.
Deep experience in attribution modelling, GA4, Looker Studio, and partnering with analytics teams to drive data-led decisions.
Strong grasp of upper-funnel media and its role in building long-term growth and customer pipelines.
Experience with footfall attribution models and bridging digital activity to offline retail impact.
Excellent leadership and stakeholder management skills, with a track record of developing teams and agency partnerships.
Highly commercial, analytical, and results-focused, with a bias for action and experimentation.
Retail, beauty, or omnichannel marketing experience is highly advantageous.

KEY OBJECTIVES & DELIVERABLES

Key Objectives

Drive profitable new customer growth across all digital channels.
Improve ROI and marketing effectiveness through forecasting and optimisation.
Deliver channel-level profitability and growth while aligning with wider commercial targets.
Attribute and influence both online and offline (retail) outcomes through data and insight.
Build and lead a high-performing, insights-driven marketing team.

Deliverables

Monthly performance dashboards, with ROI/ROAS, new customer volumes, and margin impact.
Forecasts for traffic, revenue, CAC, and marketing contribution to total sales (online & in-store).
Media plans and channel strategies with clear KPIs and testing roadmaps.
Attribution and footfall impact reporting developed in partnership with analytics.
Quarterly team development and capability plans.
Agency scorecards and optimisation reports.

Where will I be based?

Fragrance Quarters, Trafford Park, Manchester.

How to apply:

Simply upload your CV via our careers page.

Join us now and help shape the future of fragrance retail!

The Fragrance Shop is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Due to the high volume of applications that we receive, we are regrettably not able to respond to everyone. If you have not heard from us within four weeks of your application, please assume that on this occasion you have not been successful.

Apply Now

Refine Your Search

head of marketing jobs in kirklees, wyk

Head of Performance Marketing

Head of Marketing and Communications

Partnership Manager

Head of Creative

Head of Bid Management

Head of Performance Marketing

Head of Partnerships

Head of Brand & Content

Marketing Executive

Head of Insight

Brand and Digital Designer

PR & Influencer Manager

Partnerships Manager

Ecommerce & Website Manager

Head of Seller Demand- B2B Marketing

Partner Success Manager

Internal Communications Executive (6-month FTC)

RBC Brewin Dolphin - Head of Platform Relationships

Commercial Manager - Sales and Licensing

Talent Attraction and Marketing Executive

I want to receive the latest job alerts for head of marketing in kirklees, wyk

Related Searches

Explore jobs in more locations

Jobseeker tools

Employer Tools

Browse

Stay Connected