Job Description:
Job Title: Event Sales Executive
Location: Worstead Estate
Reporting to: Wedding & Events Senior Manager
Role Overview
We are seeking a commercially minded, and highly organised Events Sales Executive to sell event space across the estate. Working directly under the Wedding & Events Senior Manager and in tandem with our Marketing Executive, you will be responsible for maximising venue sales for events and weddings whilst managing client experience and expectations through the entire process.
Your mission is to maximise the potential of our unique estate sites, ensuring year-round bookings. You will be sales-focused but working in a small business, affording you the opportunity to work across multiple departments to take events from first touch through sales, to delivery and aftercare.
Key Accountabilities
1. Venue Sales
You will be responsible for filling and managing the event calendar across our diverse portfolio:
· The Woodyard: Selling high-end space for corporate retreats, winter fairs, private events and indoor workshops during the non-wedding season (winter months).
· The Red Brick Barn: Events / Summer pop-ups (May–September).
· The Walled Garden (Future site): Launching a new era of outdoor dining, greenhouse events, and garden-to-table experiences.
· Holly House (Future Site): Assisting in the 2028 launch strategy for high-end corporate stays, intimate events & weddings.
2.Enquiry Generation: Proactively seeking out sales opportunities, filling your diary with networking and relationship building activities:
Seeking out and attending networking events
Creating, maintaining, and leveraging customer relations for ongoing bookings
Leveraging other estate activities and estate partner relations to drive enquiries
Obtaining and improving online reviews and ranking
Managing digital marketing channels
Creating social media content
Sales Journey Optimisation: Working with your senior manager to improve your sales journey and conversion. Fielding enquiries, hosting viewings and creating client relationships. Building a client database and observing the estate CRM policy.
Event Coordination: Managing logistics, supplier relationships and on-site coordination alongside the Wedding & Events team to ensure flawless client event delivery.
Additional Requirements
· Financial Literacy: Ability to manage event budgets, track ROI, and handle basic invoicing/contracts.
· Flexibility: As an events role, weekend and evening work will be required depending on the event schedule.
· Logistics & Health/Safety: Ensuring all events meet safety regulations and estate protocols.
The Ideal Candidate
· "Proactive Planner": You don’t wait for a task list; you see an empty barn and see a thousand opportunities.
· "People Person": You are as comfortable chatting with a local farmer as you are pitching to a corporate CEO.
· Resilient & Resourceful: You can pivot quickly when the British weather decides not to cooperate with an outdoor event.
Required Qualifications & Experience
· Commercial Track Record: Demonstrated experience in hitting sales targets, managing budgets, and understanding KPIs.
· Proven Experience: 3+ years in Event Management or Business Development, preferably within a heritage estate or high-end venue and/or hospitality environment.· Communication: Exceptional written and verbal communication skills for pitching to corporate clients and managing local vendors.
· Full UK Driving License: Necessary for moving between the various estate sites.
Competitive salary & generous performance related bonus.
Why Worstead Estate?
· A chance to shape a brand-new role and leave your mark on a growing estate.
· Direct mentorship from the Wedding & Events Senior Manager.
· A stunning, varied working environment across historic and modern rural sites.
Pay: £28,000.00-£32,000.00 per year
Benefits:
- Company events
- Employee discount
- On-site parking
Work Location: In person
