head of digital Work, Jobs in ramsbottom, gtm (with Salaries)

CRM Manager
Hakim Group —Darwen
- £35,000 - £55,000 a year
- Full-time
- Leadership
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Factra —Manchester
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- Maintenance
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Head of Operations
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University of Greater Manchester —Bolton
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4d
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- Full-time
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Change Manager
AtkinsRéalis —Manchester
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Wedding & Special Events Coordinator
THG Ingenuity —Manchester
- Full-time
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8d

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CRM Manager

Hakim Group -
Darwen

Apply Now

Job details

Permanent | Full-time
£35,000 - £55,000 a year

Qualifications

Optical experience
HubSpot
Leadership

Full job description

Join a leading optical group where your CRM expertise will drive customer engagement and business growth across the UK and Ireland.

What's in it for you?

Joining the Hakim Group means becoming part of a close-knit family of independent optical practices across the UK and Ireland, where empowerment, innovation, and unwavering support create a truly fulfilling career.

Join a new CRM team at the heart of Hakim Group's growth, with the opportunity to directly impact customer journeys, especially through our innovative recall programme. In return, we offer:

Competitive salary based on experience and impact
Access to employee health plans and a financial flexibility fund
Exclusive offers and benefits via our rewards portal
A vibrant calendar of team events and celebrations

Most importantly, you'll be part of a supportive and growing team where accuracy, care, and collaboration are at the core of everything we do.

About the Role:

Hakim Group is growing fast and thinking smarter. We're looking for a CRM Manager to help shape the future of lifecycle marketing across our group. You'll lead the delivery and optimisation of customer journeys across key segments focusing on enhancing our recall programme. This role oversees a team and drives CRM transformation by developing data-driven, personalised journeys across email, SMS, direct mail, and digital channels to increase engagement, retention, and growth. Working closely with the Head of CRM, you'll implement a new strategy that delivers measurable impact across the customer lifecycle.

Roles & Responsibilities:

Design and deliver personalised multi-channel campaigns (email, SMS, direct mail, digital) to drive engagement, retention, and commercial growth
Use customer behaviour and lifecycle data to inform segmentation, targeting, and testing strategies
Optimise campaign performance through A/B testing, analytics, and iteration
Identify new journey opportunities and provide strategic recommendations
Champion CRM best practices with internal stakeholders and practices and foster channel expertise across your team
Support onboarding of new practices and align CRM campaigns to practice capacity and readiness
Manage and mentor three direct reports, supporting their development and ensuring delivery excellence

Requirements:

We're looking for a CRM leader who blends strategic thinking with hands-on delivery:

Proven expertise in CRM or lifecycle marketing, particularly in health, retail, or D2C sectors, showcasing a strong ability to drive customer engagement and retention
Expertise in designing and optimising multi-channel campaigns (email essential; SMS, direct mail, and digital a plus)
Strong understanding of segmentation, targeting, and customer journey mapping
Hands-on experience with CRM and marketing automation platforms such as HubSpot, Salesforce, Blaze, or similar
Data-driven decision maker with experience in A/B testing, performance analysis, and reporting
Proven experience managing and developing a team with a collaborative leadership style
Passion for customer experience with a keen eye for detail

What's Next?

Apply through Indeed and a member of our recruitment team will be in touch.

Salary - Max: GBP £55,000.00 Salary - Min: GBP £35,000.00

Apply Now

Refine Your Search

head of digital jobs in ramsbottom, gtm

CRM Manager

Head of Digital & Ecommerce

Head of Operations

Head of Product

Premium Property Estate Agent

Head of Facilities

Head of Babyzone Chorley

Head of Operations

Buyers Admin Assistant

Head of Change

Head of Marketing

Student Mental Health and Wellbeing Manager

Head of Design - Contract Textiles

Head of Technical Delivery

Lead Artworker

Head of Operations - Fulfil

Deputy Head of School, School of Initial Teacher Education

Assistant Merchandiser

Change Manager

Wedding & Special Events Coordinator

I want to receive the latest job alerts for head of digital in ramsbottom, gtm

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